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Innovation stood out as designers juggled digital and live presentations.

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The spring 2021 fashion season was many things: a creative test for designers and brands who had the capacity to create during lockdown; a first look at a new digital-first fashion week landscape; and a steep learning curve for all of those set on helping carve a path forward with the backdrop of COVID-19.

It wasn’t a cohesive effort, either, with New York and London almost exclusively operating on digital presentation formats, whereas Milan and Paris held a mix of live runways, presentation and digital initiatives, highlighting the uncertainty and unease plaguing debates over whether or not to reopen.

What stood out was innovation, on the part of the CFDA with the emergence of its Runway 360 platform , and with designers who captivated audiences by bringing them into their worlds. Here, a roundup of the standout presentations and shows from the spring 2021 fashion season, including debut collections, IRL events and creative looks into what the future of fashion week could be.

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Laquan smith is collaborating with marriott bonvoy for access to his spring 2025 nyfw show and after party, 1. jacquemus holds first live show in france since lockdown.

Simon Porte Jacquemus kicked off a string of live runway over a long spring 2021 season, making a compelling case with models negotiating a winding path through a field of golden wheat for his pastoral collection. According to Miles Socha, the collection was “soothing in its pale colors and natural textures, and seductive in its show of flesh, fabric peeling away in the breeze,” he said. “He was in his element on that sloping land in the Vexin region, about an hour outside of Paris. In an interview before the show, the wind whipping images off his moodboard plunked in the prairie, Jacquemus said there was no question in his mind that he would ever abandon physical shows. His was the first in France since Paris Fashion Week last March.”

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2. alice + olivia’s pop-up dance performance.

In one of the few live moments during NYFW, Stacey Bendet offered a sense of hopeful, celebratory resilience with an energetic and much-needed pop-up dance performance to showcase the Alice + Olivia collection’s signature whimsical flair and to prove that New York’s creative energy is alive and well. “I wanted to put together some amazing, talented, creative women and let them express the clothing,” she said of bringing the clothes to life in a season of look book presentations. She cast dancers and violinist rocker Margot of The Dolls wearing the collection’s newfound casual ease, spotlighting the comfort and movement inherent to trackpants, stretchy jeans or fully embroidered pants in looks styled as “casual on bottom, party on top.”

3. Ulla Johnson’s Ode to NYC

The feeling of togetherness is one everyone in the world is longing for. Throughout 2020, designers have referenced this yearning through their designs and correlating collection experiences, whether in person or through a digital screen. To emulate this feeling, Ulla Johnson debuted, “Love Letter to New York City,” for the spring season. Set against the backdrop of NYC on Roosevelt Island’s Four Freedoms Park, Johnson’s dynamic outdoor runway film of her darling spring collection (an audience-less show) served as a way of reaching her customer beyond the standard format of an industry-exclusive runway experience. “For me, the takeaway from everything is we all need to be much more public facing,” she said. “We need to be speaking to not just this small group of insiders, but to announce things much more and to bring people into that experience of runway.”

4. Christian Siriano’s Backyard Show

Fashion with three capital Fs: fashion, fantasy, fun. Christian Siriano closed out NYFW with a healthy display of joy in the comfort of his own backyard, reminding us all of what we missed about real, live fashion shows. Siriano didn’t pretend to make his show about practical clothes women will wear when they emerge from quarantine. “I approached it as, with everything that’s happened, let’s just do fantasy here…,” Siriano said during a preview. “Hopefully everybody will escape for 20 minutes and feel a little bit like they’re in another place.”

5. Moschino Dolls

The spring 2021 season was one that tested designers’ and brands’ creative capacity. One of the most innovative presentations came from Jeremy Scott, who turned to Jim Henson’s Creature Shop to bring his Moschino collection to life with miniature 30-inch marionette dolls dressed up in ladylike glamour and walking in a charming, salon-style, fashion-show film. Speaking from his home in L.A., Scott said: “You see the strings, you don’t see the puppeteers but you sense them, and you know it’s a human craft, just like dressmaking. People don’t give attention to pinking shears and figuring out how darts are finished, but I wanted those to be the design lines of the collection, the patterns and embellishments. It was about showing human contact, thought and process, because this has been a humanizing experience globally we’ve all had to endure.”

6. Miuccia Prada x Raf Simons Debut

Miuccia Prada and Raf Simons’ debut Prada collection was arguably the most anticipated of the spring 2021 season, of which Bridget Foley wrote: “History could prove this a seminal moment in fashion: Miuccia Prada, the ultimate feminist designer whose work displays a rare fusion of intellect and emotion, and one of fashion’s most powerful and resolute voices for decades, now coauthoring her brand’s creative output with Raf Simons, himself a major creative voice and revered standard-bearer of heady, modernist fashion. Her famously distinctive work has a range from austere to voluptuous, while his is more singularly “cool,” (give or take that late-term Jil Sander romance of yore). For anyone who loves fashion and believes in the purpose and sanctity of the live fashion show, there’s some heartbreak in the fact that this collaboration premiered digitally, as forced by the coronavirus nightmare. On the other hand, one can find kinetic resonance in this particular shift to a digital platform. “Today, technology is a part of life — the show is a dance between a woman and technology,” Prada said in a statement to WWD post-show. “The show is about simplicity — about clothes, and about the dialogue between clothing and the body. That is echoed by a dialogue between technology and the body, technology and humanity.”

7. Gabriela Hearst’s Carbon-Neutral Paris Show

Prior to Gabriela Hearst appointment as Chloé’s new creative director, the designer debuted her spring 2021 collection in Paris, a la a carbon neutral runway show. “I’ve been working with the mind frame that we are in a crisis since before the pandemic,” Hearst told WWD during a preview. “The paradigm that we always set ourselves is, ‘How are we going to do business 10 years from now, where there’s water shortages, where there’s less access to natural resources, lack of biodiversity?’” Luxurious, sustainable designs took the runway in a tightly edited collection of 30 looks. “Quality doesn’t need to be obnoxious or ostentatious,” she said. “You can’t build real quality fast, you can only build it step by step.”

8. Matthew Williams’ Givenchy Debut

Matthew Williams’ dynamic debut for Givenchy paid homage to legendary Parisian House codes built by Hubert, while offering a “steely new code,” through graphic tailoring, luxed-up casual and lots of hardware. “The silhouette suggests a tailoring-driven approach to the storied French couture house, while reflecting the modernism associated with Williams’ 1017 Alyx 9SM brand and his obsession with cutting-edge craftsmanship,” wrote Miles Socha.

9. Burberry Takes It to the Woods

How does a brand like Burberry organize a fashion show during a global pandemic? Bring it to the woods! With a set reminiscent of scenes from the “Hunger Games,” the luxury brand held its spring 2021 open-air fashion show livestream event with no audience at Black Park in Buckinghamshire, an hour’s drive outside London. Samantha Conti wrote, “Having spent much of his lockdown on Lake Como, reconnecting with his family and with nature, Tisci had wanted this show to be an homage to the purity, simplicity and stillness of the outdoors.” Designer Riccardo Tisci collaborated with artist Anne Imhof on a performance that mimicked ocean waves, with bodies pushing, pulling and collapsing on top of each other in a repetitive motion, with cameras following an army of models as they dressed in claustrophobic mirrored boxes, which then opened up to the forest outside. As they walked they appeared briefly free, but seconds later Secret Service-type men in black suits and sunglasses suddenly appeared behind them, dragging them down the trail.

10. Louis Vuitton Men’s Shanghai and Tokyo Shows

Louis Vuitton Men’s artistic director Virgil Abloh decided it was time to disrupt the format of how to present his collections and go forth with a seasonless, itinerant model of fashion shows. Titled “Message in a Bottle,” the spring 2021 collection began digitally via a teaser dubbed “Zoooom With Friends,” through a squad of curious cartoon characters loaded into crates and shipped off to sea. Four weeks later and the collection materialized in front of a live audience in Shanghai on the banks of the Huangpu River, guests were treated to a larger-than-life presentation that included an equally outlandish set with branded red shipping containers and a variety of cartoon-like inflatables dotted both along the runway and in the reception area. Award-winning, American singer Lauryn Hill made a cameo as she was projected onto the shipping containers above for a virtual performance while models donned garments below for in-person viewing. The show, a month later exactly, made its resurgence in Tokyo, at a cruise terminal in Tokyo Bay, this time an additional 60 new looks that had not been seen before were unveiled, bringing a close to Abloh’s spring 2021 journey.

11. Ermenegildo Zegna Goes Back Home

For its 110th anniversary celebration, Ermenegildo Zegna’s spring 2021 show, the runway was brought back home, literally, as artistic director Alessandro Sartori didn’t just consider the environment in which it was shown — the brand’s HQ in Trivero named the Oasi Zegna. Streamed digitally from atop a grassy meadow, the spring 2021 men’s wear show had the models meandering and weaving through the Oasi Zegna for more than three kilometers in different directions, spanning from the factory and the archives to the forests. Alessandra Turra recounts “In particular, the designer let himself be inspired by the colors and textures of the unspoiled landscape of the Oasi Zegna reserve, which he translated into a collection of elegant garments that combined natural fabrics and technological manufacturing techniques.”

12. Celine Men’s Racetrack Show

The Celine spring 2021 men’s show wasn’t the typical Hedi Slimane nod to the Seventies of well-tailored blazers, bell-bottomed pants and shaggy sartorial storytelling that fashion onlookers are used to. As for the clothes, Miles Socha recalled, “And so Slimane, after flirting briefly with bourgeois Paris in the Seventies, went back to elevated California thrift-shop chic, throwing together trucker and beanie hats, plaid shirts, Eighties-sitcom Windbreakers, gym shorts and loose jeans with blown-out knees.” In fact the 12-minute film, released on July 29 and dubbed “The Dancing Kid,” abruptly erases the Seventies haute gigolo style of Celine Homme and brings in a new wave of dressing inspired by teen boys and what they have been wearing in their bedrooms while creating TikTok videos in boredom during the pandemic. Slimane, not a stranger to over the top show sets, focused it’s spring offering to be presented at the Circuit Paul Ricard race track (helmets and all) in Marseille, France, proving to be the grand toast to TikTok’s eboys and skate culture fanatics, celebrating updated youth codes. 

13. Balmain Goes Phy-gital

Creative director Olivier Rousteing celebrated Balmain’s 75th anniversary with a collection that reflects the world’s new reality. Miles Socha wrote, “He’s more convinced than ever that heritage is crucial, and that the pandemic has ushered in a ‘new sense of luxury,’ one hinged less on trends and more on careful spending on pieces that stand the test of time. Investment dressing is back!” The house unveiled it’s mega show at the Jardin des Plantes with an old-school vignette curated by fashion historian Olivier Saillard and starring the monogram jacquard the founder used in the Seventies for couture coats, ready-to-wear blouses and travel bags. Amidst physical and digital attendees, the set included three rows in stadium seating style, with oversized screens, each housing VIP guests including J. Lo, Anna Wintour, Cindy Crawford, Claudia Schiffer, Megan Thee Stallion, Kris Jenner, Usher and Cara Delevingne, among other friends of the brand who couldn’t travel, to sit virtually in the front row and to experience the show from screens scattered among the first three rows of the bleachers.

14. Zegna and Fear of God Release Capsule

Cult streetwear brand Fear of God and Ermenegildo Zegna joined forces this past March to debut during Paris Fashion Week their first collaborative effort, characterized by classic tailoring and modern American luxury in equal doses, which many industry insiders declared to be an unparalleled success. Through this merger of minds, Zegna’s Alessandro Sartori and Fear of God’s Jerry Lorenzo sought to create a lineup that possesses youthful energy as translated through time-tested craft. “With a shared true desire to create the modern man’s wardrobe, we partnered with Ermenegildo Zegna to establish a timeless collection rooted in freedom, sophistication and elegance,” Lorenzo said.

15. Loewe Men’s goes inside the box

For the spring season, Jonathan Anderson packed up the runway and transformed it into a socially distanced affair, with Loewe friends and family receiving a show-in-a-box designed in collaboration with M/M (Paris), a classic archive box, which translates the entire creative process into a sensorial experience, from the initial inspirations to the show setting. Miles Socha said its contents came “complete with fabric swatches, color chart, a pop-up set, and a voiceover soundtrack on a vinyl 45, to be played on a rickety cardboard player you spin with your forefinger. It’s all contained in a hard-case filing box, perfectly expressing Anderson’s brainy disposition, and his penchant for do-it-yourself and craft.” Jonathan Anderson’s featured booklet references the collection’s inspirations from the American sculptor Claes Oldenburg’s work to Swiss photographer Walter Pfeiffer’s photography. The looks and bags become 3-D models for a 360-degree view, while the look book combines all the printed looks of the men’s collection and the women’s pre-collection on a block of paper.

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11 Designers So Imaginative, They Came Up With Themes For Their Runway

Fashion Week has been a source of escapism and a hint of light at the end of the tunnel for many of us. For those of us in the industry, appreciating new clothes and trends on the runway (or via digital presentation) is enough to turn our heads toward the future. But for those who need even more of a pull, or reason to find faith and hope from designers and their creativity , you can look to themed runway shows. But don't expect to see costumes.

This season in particular, we saw designers accompany their fall, pre-fall, and even spring RTW 2021 collections with subtle messages meant to uplift — or at least get us thinking — and they were all willing to talk to us about the thought process behind their inspiration. Their lookbooks do not only invite us to preview clothes, but challenge us to use our imaginations and enter a world of fantasy. From Staud's cozy, comforting home to Tibi's campsite, read ahead to discover a new method of self-discovery as you envision yourself dressed — not just in an outfit, but a mood — and a very specific moment in time.

Staud: Home

"Our homes have been our sanctuary this last year. They have kept us safe and helped us reconnect with simple emotions we may have forgotten about or have taken for granted. This collection is about taking that comfort — taking what we've reconnected with — back out into the world with us." — Sarah Staudinger, fashion designer of Staud

Jason Wu: Americana

"Americana was the theme this season, and I wanted to create my fantasy store 'Mr. Wu's General Store' as the show set, going back to my New England upbringing for inspiration. It was a really fun concept to put together, and it married two of my favorite things: fashion and food." — Jason Wu, artistic director and fashion designer of Jason Wu

Victor Glemaud: Hope

"An ode to hope, the theme of my fall/winter 2021 collection, resonates right now because it represents innovation — from the technical design standpoint to how we are adapting in day-to-day life. We must keep moving, we must innovate." — Victor Glemaud, fashion designer of Victor Glemaud

"Spring was really about the celebration of what is, not what will be or what was. Simply what is. A group of individuals who are living in our environment, relishing style, and simply being. Enjoying the company of curious, interesting individuals and comfortable with being in the moment." — Amy Smilovic, founder and creative director of Tibi

Mr. Saturday: Generations

"They were a group of young people rejecting the status quo through the way they dressed and what they did."

"They had just come off the Spanish Flu and WWI, and although they didn't know it, WWII was looming in the not-so-distant future. This created a group of people whose lives can be described as decadence fueled by nihilism. They were a group of young people rejecting the status quo through the way they dressed and what they did. In a lot of ways, that feels like us." — Joey Gollish, founder and designer of Mr. Saturday

Prabal Gurung: Love Letter to NYC

"The pre-fall/fall 2021 collection was my love letter to New York City and to the incredible people who make this city so special: the artists, misfits, impossible dreamers, creatives, community organizers, and more. This summer in New York was one of the best — and most challenging — of my life. What I witnessed here while attending marches, protests, vigils, and peaceful demonstrations was a revolution of unabashed self-expression . . . and of love. The love in the air was palpable. Everyone coming together to bear witness to this moment in history where we all united to create progress and change. That type of universal acceptance and love is what will heal this world." — Prabal Gurung, fashion designer of Prabal Gurung

"I have always loved exploring the intersection of fashion and pop culture at Coach. I am excited to bring my latest vision for the house to life via 'Coach TV.' I wanted both the collection and the presentation to make sense and resonate in these unique times, and I am excited to share both in a way that I hope will entertain and inspire." — Stuart Vevers, executive creative director of Coach

Oscar de la Renta: Summer

"The Oscar de la Renta fall/winter '21 collection is a tribute to late summer, when sunflowers and wildflowers radiate in glorious full bloom. Inspired by the splendor of nature, the collection has its origins in flowers gathered and pressed in collaboration with artist Tricia Paoluccio." — Fernando Garcia and Laura Kim, creative directors of Oscar de la Renta

Marni: Dressmaking

"This Marni collection is a quest for romance expressed in color and shape, both intensely tactile, at once dark and oozing a gleeful, bright rebound." — Francesco Risso, creative director of Marni

Prada: Transformation

"The Prada fall/winter 2021 womenswear collection is inspired by the idea of change and transformation, opening possibilities. A fusion between disparate themes and intents mirrors the nature of humanity: a belief in the fact that men and women each hold the masculine and feminine within themselves. This collection explores the space that exists between conventional polar opposites — the point between simplicity and complexity, elegance and practicality, limitation and release, transmuted." — Prada fw21 show notes

Claudia Li: High School Nostalgia

"I fell in love with fashion during high school, and it was dreamy, surreal, and dramatic."

"Before the world changed last March, fashion was an 'escape' for many of us. It was something that we dreamt of and something we fantasized about. With that in mind, I went back to the first time I fell in love with fashion. I fell in love with fashion during high school, and it was dreamy, surreal, and dramatic, so we drew references from '80s high school prom. I think we all need a little dreaminess right now." — Claudia Li, fashion designer of Claudia Li

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A PRESENTATION OF

´´FASHION WEEK´´

Introduction

´´FASHION WEEKS ´´

Milan Fashion Week

Paris Fashion Week

London Fashion Week

New York Fashion Week

What is 'Fashion Week´'?

what is ´´fashion week´´?

Gigi Hadid, for Tommy Hilfiger on the Fashion Week of New York.

Duis aute irure dolor in reprehenderit in voluptate fugiat nulla pariatur.

A Fashion Week is an event that takes place in the most important capitals. They are annual events, from January to March, where designers show their autumn-winter and spring-summer collections. Fashion Week should take place months before the season to give manufacturers time to sample their creations for the following season. This also gives merchants time to purchase materials and bring designs to the retail market. The calendar begins with New York Fashion Week, followed by London. The penultimate is Milan Fashion Week and ends with Paris Fashion Week. These cities are traditional in the world of fashion, followed by new "fashion weeks" that are taking place around the world. The men's catwalk opens between autumn-winter and spring-summer in Milan. Fashion Weeks are attended by top store buyers, fashion magazine editors, the media, celebrities and members of the entertainment world. In years past, Fashion Week was predominantly to satisfy commerce; however, today they are media and entertainment events. They can include live music, celebrities, lavish galas, and charity events. Some events allow the public to purchase special passes to see the runway shows or attend exhibitions displaying handbags, jewelry, shoes, etc.

the fashion week is...

new york fashion week

Bella Hadid at the New York Fashion Week in Autumn-Winter of 2019.

The Fashion Week in New York

FASHION WEEK NYC

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london fashion week

The Fashion Week in London

London Fashion Week is a fashion event held in London twice a year, in February and in September. It is one of the Big Four Fashion Week, along with New York Fashion Week, Milan Fashion Week and Paris Fashion Week.1. Irina Shayk for Burberry in Autumn, 2019.2. Tommy Hilfiger.

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PARIS FASHION WEEK

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Bella Hadid for Moschino .

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Fashion Week Versace

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Inside the revamped June edition of London Fashion Week

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London Fashion Week’s June edition looked a little different this year. At the heart of the event was an exhibition hosted at the Institute of Contemporary Art, which celebrated three cultures that have impacted London’s menswear scene: the Black, South Asian and queer communities.

Guests who weren’t busy swarming British Fashion Council (BFC) ambassador David Beckham — who opened the event alongside the organisation’s CEO Caroline Rush — wandered the exhibition, which had been guest-curated by brand consultant and creative Simran Randhawa, radio and TV broadcaster Clara Amfo and model, activist and poet Kai-Isaiah Jamal, curious as to what the new format would bring. The exhibition featured designs from some of the city’s most exciting designers, including Ahluwalia, Nicholas Daley and Labrum London. These designers are “leading the way when it comes to innovation in menswear design today”, Beckham said in his opening speech.

David Beckham and BFC CEO Caroline Rush at the BFC Network Breakfast at the ICA during London Fashion Week.

It was a bold new approach from the BFC amid a turbulent time for British designers . “We are spotlighting culture to highlight London’s point of difference during men’s fashion month,” said Rush in an interview ahead of the event. “This is a city of unparalleled creativity and culture, and we want to honour the designers, brands and communities that make a rich and significant contribution to the British fashion industry.”

There wasn’t the usual flurry of black cars and street style photographers as attendees rushed to back-to-back shows. Instead, the three-day event, which ran from 7 to 9 June, was mainly made up of panel talks, events and activities. Highlights included run clubs by Labrum London and Represent; a tour of Savile Row; a pub quiz for industry insiders; the BFC/ GQ fund announcement , which was awarded to Bianca Saunders; and a number of panel conversations — open to the public hosted by principal partner 1664 Blanc — on topics including diversity and performative activism.

Jamal’s curation at the Institute of Contemporary Art exhibition.

Alongside the exhibition and cultural celebration, there were a few menswear shows scattered across the schedule — Denzilpatrick, Charles Jeffrey Loverboy and Qasimi held catwalk shows, while Harri hosted a presentation. On Sunday, there was a designer showcase at The Groucho Club featuring emerging names such as Carlota Barrera, Denzilpatrick, Derrick, Harri, Kyle Ho, Lueder, Paolo Carzana and Roker — some of whom are part of the BFC’s Newgen programme. Attendees were excited to try a new format for the June event, which has been in flux over the past few years, though some questions remain over where design talent should fit into the event.

The idea for the new format was planted last June when the BFC hosted a well-received panel on South Asian representation in menswear, which acknowledged the contributions of a community that has, historically, been largely disregarded. Following the publication of its DEI report at the start of the year, the BFC felt it was also important to highlight the Black and queer communities. The BFC is also working with the Museum of London Docklands on an event to celebrate the influence of Jewish Londoners on global style and is planning to “continue to champion more of the incredible communities that are the bedrock of what London has to offer as a creative capital”, according to Rush.

Randhawa’s curation at the Institute of Contemporary Art exhibition.

London Fashion Week’s June event first launched as London Collections: Men in 2012. In its heyday, shows including JW Anderson, Alexander McQueen, Wales Bonner and Craig Green attracted global buyers. It was rebranded as London Fashion Week Men’s in 2017 and pivoted to London Fashion Week June in 2020 as designers increasingly shifted to co-ed shows during the pandemic. In 2022, a small but buzzy event included shows from Ahluwalia, Labrum London, Yuzefi, Robyn Lynch and an off-schedule show from Martine Rose, while 2023 saw just a handful of presentations from Saul Nash, resortwear brand SMR Days and incubator Qasimi Rising.

There were around 25 international guests at the 2024 edition — primarily buyers rather than press, according to the BFC. International retailers in attendance included French department stores Galeries Lafayette and Printemps, while international press included Dazed France and Vogue Korea. British retailers including Machine-A and Liberty London were also present.

The response from those taking part in the cultural celebration was largely positive. “I think [the celebration of culture] is important,” said Hoor Al Qasimi backstage after the Qasimi show. She presented her first live show as creative director since she took over in 2020 after her brother Khalid, who founded the brand, passed away. “There’s so much that can be done with London Fashion Week, I hope that it continues to grow and be a bit energetic as well.”

Models backstage ahead of the Qasimi show during London Fashion Week.

Many appreciated the community focus. “This fashion week is more about the people, local events and much needed conversations,” said cultural inclusion consultant Arooj Aftab at the dinner hosted for the South Asian community on Saturday night. “I’m looking forward to seeing more shows in September and to seeing whether the community initiatives carry through.”

Some attendees wondered whether the few shows would be better placed in the main September and February editions. The June event is still a work in progress, and the BFC says it is open to feedback. “We pivoted in response to feedback from brands about how the June showcase can best serve them, so it is imperative to us that fulfils that objective and really speaks to the needs of our designers and creative community,” said Rush. “We will continue these conversations with the brands after the event to understand how the purpose was met.”

Amfo’s curation at the Institute of Contemporary Art exhibition.

Space for emerging names to make an impact

At the designer showcase, those Vogue Business spoke to were largely in praise of the event’s new format, which they said allowed them to connect with press and buyers on a more intimate level — more akin to a trade show, though not as overtly transactional.

“It’s really nice to have the opportunity to talk about the clothing but also a bit about myself and where I come from,” said Carzana. “Seeing my peers and being able to speak with them rather than just being a ball of anxiety [around a show] is a very nice change.”

Denzilpatrick held its first-ever runway show on Friday, ahead of taking part in the showcase. Designer and founder Daniel Gayle, who is supported by the artistic direction of his husband James Bosley, explained that the relative sparsity of the schedule (in terms of shows) was an opportunity for a brand the size of Denzilpatrick, which is seven seasons in but had a relatively quiet start. “Looking at how busy the September schedule has become, this was a perfect opportunity to find a little space that can be our own,” said Gayle.

Spanish born designer Carlota Barrera returned to London after relocating back to Spain post-Brexit. “I’ve seen buyers. I’ve seen press. It’s been a wonderful platform to showcase the new collections,” she said. She pointed out that the menswear order books open in June, so waiting to show co-ed collections in September could put brands at a disadvantage. “I wish the sales market would change, but it’s still like that. The budgets are biggest in June.”

The Harri Newgen Presentation during London Fashion Week June 2024 at the Royal Academy of Arts.

Harri, the designer best known for his sculptural latex, held a presentation at the Royal Academy of Arts, as well as being at the showcase. He said the more fluid format of this London Fashion Week allowed him to lean into a conceptual approach that may not have been a “wise option to do from a business point of view” during other fashion weeks.

Celebrating culture

Randhawa’s segment of London Fashion Week’s June event was dedicated to acknowledging South Asian craftsmanship and featured designs by Indian-Nigerian designer Ahluwalia, Bangladeshi designer Rahemur Rahman and Punjabi newcomer Lahos, as well as a traditional cabinet filled with accessories including jewellery by Misho and shoes by Roker. The bright and vivid colours of South Asian textiles were captured by photographer Tami Aftab.

Simran Randhawa speaks at the In Conversation: Spotlighting Cultures panel discussion.

“South Asia as a region has such a global impact on fashion, so many of the luxury fashion houses source and use craftsmanship from [the region], but I feel like it’s never acknowledged on a global scale,” said Randhawa during a panel discussion with the guest curators on Friday about culture, moderated by journalist and consultant Ezreen Benissan.

Amfo celebrated self-love in the Black community with designs by Labrum London, Nicholas Daley and Abigail Ajobi. “This [event] is happening in June, and I’m thinking about June 2020, which was a really tough time for Black people,” Amfo said in the panel discussion. “With [the Black] experience, there is so much trauma attached that is real and is important to our history, but there’s joy there.” Amfo found comfort in the softness of the photos, which were taken by Stephen Akinyemi, as opposed to the common representation of the strong Black man or woman.

Clara Amfo, Kai-Isaiah Jamal, Ezreen Benissan and Simran Randhawa speak at the In Conversation: Spotlighting Cultures panel discussion.

Jamal spotlighted queer creatives including Chet Lo, Monique Fei and Patrick McDowell, with a particular focus on the celebrating young trans community. “I think [the trans community] is probably one of the most exploited and referenced subcultures, but often our experience and aesthetic is what’s pushed rather than our being,” said Jamal during the panel discussion. A series of photographs for Jamal’s exhibition were taken by non-binary photographer Dani D’Ingeo, picturing trans painter Inès Michelotto around her studio and home. “Being able to see through a queer trans person’s viewpoint allows us to really understand that we’re not just subjects, that our stories are important,” said Jamal.

Kai-Isaiah Jamal speaks at the In Conversation: Spotlighting Cultures panel discussion.

As part of the three-day event, all three guest curators hosted events to celebrate their cultures. Amfo spotlighted Black musicians including soul singer Debbie and DJ Jordss, with her Sound & Harmony event. Jamal hosted an afternoon “T”, which was closed for only the non-binary and trans communities, a play on words: T stands for trans, as well as the term ‘tea’, which originated in the queer community to mean gossip or information. Randhawa hosted a family-style banquet for the South Asian community where guests ate traditional dishes, including daal, monkfish curry and pakoras.

Singer Debbie performs at the Sound & Harmony event spotlighting Black Artists at The ICA.

“In terms of the cultures we are spotlighting, we wanted to ensure we are honouring and reflecting the work of each of them in an appropriate and authentic way,” says Rush. “We worked very closely with guest curators, photographers and creators, allowing them space and creativity to create a moment — be it an exhibition or event — that really reflects their community.”

However, for celebrations of culture to have longevity, there needs to be more institutional support. “The government needs to stop cutting away from the arts and work with more grassroots funded initiatives. It’s not just for middle-class white folks, art is for everyone,” said Amfo during the panel discussion.

Clara Amfo attends the Sound & Harmony event spotlighting Black Artists at The ICA.

It’s a critical discussion given the UK is gearing up for a general election on 4 July, where the Labour party is expected to be voted in for the first time in over a decade. The BFC has identified five priorities for the new government to support economic and social growth, employment and opportunities in the fashion sector, which include restoring tax-free shopping in the UK and improving trade and export investment for British designers.

“Fashion weeks are a fantastic moment to celebrate the diversity and impact of British fashion, but we are, of course, being realistic about the challenges that face the sector globally, but particularly in the UK,” said Rush in her opening speech. “We’re hoping [the general election] will be an opportunity for us to reset, refresh and really think about growth moving forward. We [in the UK’s fashion industry] are world leaders culturally and creatively, and we know we can be stronger commercially with the right kind of support.”

Jordss attends the Sound & Harmony event spotlighting Black Artists at The ICA.

With additional reporting by Kirsty McGregor

Comments, questions or feedback? Email us at [email protected] .

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25+ Best Fashion + Style PowerPoint Templates (On Trend for 2024)

Looking for the perfect PowerPoint template to showcase your fashion designs or create a lookbook-style presentation? Then you’ve come to the right place!

We found some of the best fashion PowerPoint templates you can use to make presentations for all kinds of lifestyle and fashion-themed projects.

Whether you’re working on a fashion catalog, lookbook slideshow, introducing a new product lineup, or presenting a new fashion brand, there are templates in this collection for all kinds of purposes.

These templates are full of color, style, and animations. You’ll probably want to download them all. Go ahead, have a look.

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Peverly – Fashion Catalogue PowerPoint Template

This PowerPoint template is for fashion designers, brands, and businesses who wants to present their latest fashion catalog with a modern presentation. The template has more than 50 slide layouts for you to choose from. Including unique designs to highlight your apparel and items with large images.

Volksa – Fashion Lookbook PowerPoint Template

Elegance is the theme of this PowerPoint template that has the perfect design for creating lookbook-style presentations for showcasing fashion designs and clothing items. It comes with more than 50 unique slide designs full of vector icons, image placeholders, and master slide layouts.

MAYA – Fashion PowerPoint Template

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Historical – Fashion Presentation PowerPoint Template

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Indieground – Fashion Presentation Templates Bundle

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Pale Dawn – Free Fashion PowerPoint Template

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Color – Free Fashion Presentation for PowerPoint

This free fashion PowerPoint template includes 10 unique slides that you can edit, customize, and use however you like. Each slide in the template features modern and colorful designs.

Rexoya – Fashion Presentation PowerPoint Template

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YEBON Fashion Lookbook PowerPoint Presentation

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SHANI – Fashion PowerPoint Template

Shani is an elegant presentation template featuring a set of beautiful slides. There are 34 unique slide layouts in this template. Each slide is fully customizable. You can change the colors, fonts, images, and shapes however you like. It’s great for niche apparel collections and high-end brands.

LAURA – Modern Fashion PowerPoint Template

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Glowing – PowerPoint Fashion Presentation Template

This PowerPoint template is perfect for making simple and beautiful slideshows for various fashion presentations. It comes in PowerPoint, Keynote, and Google Slides formats. Each template features 20 unique slides. You can easily edit the slides to your preference as well.

Modern Fashion Catalog Free PowerPoint Template

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Spring Season – Free Fashion PowerPoint Template

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Sarade – Fashion PowerPoint Presentation Template

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AUREL – Stylish Fashion PowerPoint Template

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Pointer – Minimal Fashion Presentation Template

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Panamas – Colorful Fashion Presentation Templates

Make colorful and creative presentations to show off your fashion designs using this PowerPoint template. There are 20 attractive and colorful slides included in this template where you can make your fashion designs and apparel items appear more stylish than ever. This template is available in multiple file formats.

Smoosh – Dark Fashion PowerPoint Template

A dark color theme is usually a great choice for promoting luxury and high-end brands. You can use this PowerPoint template to promote your niche and luxury fashion designs in style. It features a dark color theme across 33 slide layouts. Each slide includes editable graphics and colors as well.

New Pastel – Free Creative Fashion Presentation Template

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Mifridix – Free Fashion PowerPoint Template

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Lumia – Fashion Presentation Template PPT

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Momentum – Fashion Brand PowerPoint Template

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Reyna – Summer Fashion PowerPoint Template

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Culture – Clean Fashion PowerPoint Template

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Arianna – Fashion Presentation PowerPoint Template

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For more beautiful templates, explore our best creative PowerPoint templates collection.

How to Choose Between a Runway Show or Presentation at Fashion Week

Written by:, danika daly.

• Event Marketing & Production , PR Strategies

Image Credit:

• DepositPhotos

The time is upon us yet again when the entire fashion industry is running on zero sleep, coffee and energy bars. Despite the frigid temperatures and the piles of slushy snow the fashion elite need hiking equipment to navigate through, we remain committed to showcasing our best work through the runway shows, presentations and parties that make up New York Fashion Week.

Of course, before the check-ins, seating, dimmed lights, thumping music and photographer flashes, months of planning between designers, hair, makeup & nail artists, publicists, production groups, venue coordination and guest list planning takes place. In the past several years, many designers have chosen to forgo the classic runway show and opted to do a presentation instead. Why? Here are the pros and cons that go into the decision.

The Benefits (and Downsides) of a New York Fashion Week Runway Show

• A runway show begets a captive audience.
• Attendees can experience the movement of the garments and view pieces from various angles.
• Models are not distracted. They have their eye on the prize (read: the photographer pit).
• Makeup and hair remains fresh, because the models are only seen for 30 seconds each.
• Any blemishes are hidden behind the runway wall.
• Tradition and an element of standardization can help streamline decision-making
• You know you’ve made it when you have a runway show with Anna Wintour front row!
• Looks are seen for a very brief amount of time, so it’s harder for guests to examine each look.
• In today’s social media age, smartphone photos often show up as a blur which can impede quality content-share.
• Runway shows rarely ever start on time. It’s like an unwritten rule.
• The monstrous seating chart. Need I say more?
• If there are several anticipated runway shows happening at the same time, editors, celebes and bloggers have to choose which show to attend.
• Smaller brands showing during a larger show may have trouble pulling in top publications due to competing attendance and lack of innovation.
• Beauty looks, especially nails, don’t get much glory on the runway as they are very hard to see from certain seats.
• Runway show accommodate fewer guests because everyone is watching the show at the same time and there is finite space.

The Pro’s and Con’s of Designer Presentations at New York Fashion Week

• It’s easier for guests and fashion photographers to snap (and share) detailed photos of different looks.
• Guests have the opportunity to focus on each garment at length, as well the nail art, hair and makeup.
• A presentation has a time frame, rather than a hard start/stop, which increases chances of editors, and influencers being able to attend.
• A lack of a runway opens up creative possibilities to tell a story or set the scene.
• Guests can mingle with one another, which makes presentations great places to connect and network during a harried time.
• It’s easier for editors to interview the designer and beauty leads throughout a presentation.
• Sponsors can be highlighted in unique ways through custom experiences and brand expression throughout the presentation.
• Designers can accommodate more guests because people are in and out throughout the presentation time frame.
• A presentation may require more models, which increases costs. In a runway show, models can do a quick change and walk the catwalk in a completely new look.
• Hair and makeup can lose their freshness throughout the time frame of the presentation, and more touchups may be needed.
• Models get tired of standing for two hours, and sometimes start feeling sick. Remember they have been running from show to casting to show all day, and probably didn’t have time to eat in between jobs!
• Sometimes guests treat presentations as a party, especially if there is alcohol available. You will have guests who linger throughout the entire event, and are still there with a glass of wine while your team is breaking down the set.
• A runway requires the designer and her team to be “on” for a longer period of time.

Do you prefer runway or presentation for brands you work with? Let us know which one and why in the comments below!

Featured Photo Credit:  BCBG Max Azria, SS14 by Neon Blush Additional Photo Credit: Photo Credit: FashionMingle

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New York Fashion Week

Jul 09, 2014

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New York Fashion Week. By: Caylie Kruse. What is fashion week?. Fashion week is a week when designers put together fashion shows to release their latest creations. When is fashion week?.

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Presentation Transcript

New York Fashion Week By: Caylie Kruse

What is fashion week? • Fashion week is a week when designers put together fashion shows to release their latest creations.

When is fashion week? • Fashion week happens 2 times a year. Once in February for the fall shows and once in September for the winter shows.

3 Designers who participate Michael Kors Yigel Azrouel Vera Wang

Runway Show • http://videos.nymag.com/video/Yigal-Azrouel-Fall-2011-Collect

sponsors • Currently, New York fashion shows are sponsored by Mercedes-Benz.

Attending the shows • The fashion shows during Fashion Week are attended by journalists, editors, buyers, celebrities, and social types.

tickets • For the VIP tickets, you need to have an invitation. But for all of the other tickets, you need to email the NYC Fashion Week people for details about the prices and more.

Trends • Stripes. This upcoming spring 2013 collection has a lot of stripes. It also involves a lot of lemon chiffon and leather harnesses.

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Fashion Weeks vs Fashion Presentations vs Fashion Showrooms. Differences, functions and effects

The world of fashion can’t be imagined without them: Hectic spectacles behind the scenes, where tension becomes tangible and adrenalin a constant companion; the fashion stylist, buyers, editors and influencers crowding in front of the fashion week tents and street photographers capturing new styles. All these moments are products of these three constructs: fashion showrooms, fashion presentations and fashion weeks that guide new movements, trends and tones in fashion, that control retail developments and style evolutions. But how do they operate?

FASHION WEEKS – A BRIEF SUMMARY OF THEIR HISTORY AND FUNCTION

The fashion circle has always seemed to be a closed treasure chest – Everybody would love to have access to the opulence, and glamour, but only a selected group could turn the key. 

Indeed, the fashion industry builds on exclusivity and makes it difficult to be accessed. The invention of fashion shows and later on, fashion weeks, was constructed on that same principle: elevating elitism and sales. 

The first thought of a fashion show was brought to the world of chic and class by fashion designer and “the father of Haute Couture”, Charles Frederick Worth . With the rise of attention on the designs of the British fashion designer who was located in Paris, customers started to travel to his atelier to examine his Couture works. Firstly, presented on mannequins or in miniature, Worth concluded to show his clothing on real women. The so-called “fetes” became popular during the 1800s and 1900s. This milestone in the evolution of the classical fashion week was followed by the “Salon shows”, mostly conducted in Europe and cities such as Paris. Private clients were invited to see collections and pieces.

The fashion niche grew more popular; the elite and clients more aware and interested in a fashion maker’s business and skill. Designers provided the models with numbers, for clients to remember the designs they were interested in. Together with Paul Poiret, one of the first designers to understand a woman’s fashion needs, Lady Duff-Gordon or “Lucile”, another leading fashion design voice during the 19 th and 20 th century, guided the concept into the direction of the modern fashion week show. 

In 1903, the Ehrlich Brothers welcomed the first fashion show in their store in New York city. Sustaining its social, creative and high-class experience, the two invited guests to the shows, where designs were introduced in a spectacular and entertaining manner. The principle was adopted and continued by designers, stores and brands, causing waves and stampede of media and press requests. To attend a show and experience the atmosphere and social circle became desirable. International clients visited Parisian fashion designers to not only purchase but live a piece of glamour. 

World War II challenged the construct during 1943 – The Nazi occupation slowed down the development and endangered the show’s glamorous façade to fall. During this uncertain time, American fashion publicist Eleanor Lambert risked a step and wrote fashion history by commencing to promote newcomer American fashion designers and the invention of the “New York Press Week”. Two years later, the Chambre Syndicale de la Haute Couture, founded 1868 in Paris, commenced requesting designers to create two seasonal collections a year. The second city to rise from the aches was Milan, in 1958 with the announcement through the National Chamber of Italian Fashion. In 1973, the French Fashion Federation launched their fashion week concept, followed by the British Fashion Council and London Fashion Week in 1984.

During the 1990s, the major four fashion metropoles: New York City, London, Milan and Paris, were recognised as such and still remain the cities, defining emerging trends and social evolutions.

With the rise of the Internet and social media platforms, designers and Fashion Houses were increasingly confronted with the pressure to create and produce. What commenced with two shows a year – commonly in February and September – and the core idea to give a sneak-peak on the collections that would be sold in the department stores six months after the shows, shifted into the invention of additional men’s, women’s, Haute-Couture, Resort and Capsule collections – all presented to different times during the year. Today, the fashion weeks are spread throughout the months, February, April, May, June, September and October. The purpose remains: fashion weeks still serve as a piece of exclusivity, the dream. The shows, spectacles and locations grew bigger and nowadays seem to decide upon a House’s place in the fashion world. It remains a tradition, even if questioned and reworked due to issues such the excessive consumption and negative effects the productions of the shows have on the environment. They serve as an introduction and catapult for new talents; are a tool to open the door to the inner circle – Their social and creative aspect remains present and admirable. Ready-To-Wear, Ready-to-buy lines and the broadcasting opportunity on social media just added the pace and accessibility part to it, transmitting enthusiasts the feeling to be included.

FASHION PRESENTATIONS AND THEIR PURPOSE 

With the variety of fashion weeks held during a year, brands find themselves confronted with high pressure to compete, sustain and overwhelm their audience. But the high investment that flows into these spectacles of theatre-esque fashion shows is not maintainable for every House. That is where fashion presentations enter the stage.

Presentations are disassembled fashion shows, enabling the observer and fashion folks to get a more detailed and engaging insight and view on the clothing, fabrics, features and silhouettes. Presentations serve the same purpose as runway shows, but in a more intimate climate – The purpose is to introduce new collections to the fashion folks, buyers, editors, stylists and influencers. With the increasing attention on the social media sphere, the venues and set-ups serve as ideal photo locations and story snacks for Magazines and bloggers socials.

The concept of fashion presentations firstly debuted in the early twentieth century. While juxtaposed to the classical fashion runway spectacles, the construct of a fashion presentation was not taken that seriously in the beginning of their debut. Today, they belong to a fixed part of the fashion week schedule. Quoting Fashion United , London Collections Men week 2016 in London spanned 32 catwalk shows, 25 presentations, 55 designers in the Designer Showrooms, 5 digital presentations and 21 brands hosting events. They represent an interesting alternative, an intimate moment, the calm after the storm, transmitted through ‘still lives’.

The curated looks are being showcased in a styled setting, often in front of an artistic/ styled background, related to the collections – mimicking foreign places, abstract artworks, and awarding the viewer with a 3D experience. While during fashion shows one model can serve several looks, presentations are required to have one model for each look, hence the collections presented tend to be smaller but as sophisticated and with a lot of attention to detail. “The take up of presentations has been accelerating recently because the digital environment has allowed it. Before 2000, catwalks shows were mainly a trade event. Presentations are digital and screen friendly. They allow for a creative 3D experience, and we’re seeing them become much more of an art form where the audience can get closer to the collection and press images are high quality,” Jan Miller, a strategic consultant from the Centre for Fashion Enterprise told Not Just a Label .

SHOWROOMS AND THEIR PURPOSE

While fashion shows and presentations serve as a tool to introduce new collections to fashion editors and professionals, to set trends and eventually sell, fashion showrooms solely serve the latter. They are the bridging tool connecting brands to the final modules – retail and consumer. “ Showrooms is another step to better cater to consumer needs ,” Andres Mendoza-Pena, a partner in the retail practice of global strategy and management consulting firm A.T. Kearney, told Retail Dive . Early last year Glam Observer published an exclusive interview with Darius Herges , CEO of the German Showroom Orderlounge Fashion GmbH. He briefly explained the service of the showroom and responsibilities connected to the field: “In general a sales job in fashion is split into two parts. One part is the preparations of the upcoming sales season, which means visiting clients, developing strategies, budgeting and forecasting the new sales season, studying sale out reports and making appointments for the upcoming sales season. When the sales season starts, you get in touch with the collections and work with the product itself. It can be clothes, shoes, or accessories. During this period, I have customer appointments in our showrooms, in which I explain the new collections and sell them to my clients. In some cases, I have to go the customer and pitch them the collection examples.” 

A showroom stocks seasonal collections from one specific brand to a broad selection of House’s, which change with each season. They serve the purpose of giving clients, buyers and department stores an insight into new trends and customer demands, while those clients can directly see, touch and try the pieces on to evaluate, if they suit their imagination and concept. Clothes can be pre-ordered for the upcoming seasons and new collections of department stores. “ Luxury will always do the showroom model because it’s an entirely different approach — it’s seeing clothes off the runway in a commercially led environment so buyers can inspect it and make their decisions ,” Liz Bacelar, an industry consultant who is co-founder of The Current Global, tells Vogue Business . Today, demanded fashion Houses own fashion showrooms in the major metropoles for marketing and selling reasons. They invite stylists and influencers to visit and try on exclusive pieces for the following show days and elevate the pieces directly to the customer. Quoting FashionUn ited, 8 percent of the fashion labor in the US are employed by wholesale showrooms.

With the sudden entry of Covid-19, these physical presentation platforms shifted to the digital sphere and a wave of virtual showrooms stormed the fashion world. Gadgets such as NuOrder sprouted. “Virtual showrooms are really important to tell the brand’s story, but let’s back it with core commerce functionality rather than encourage these two disparate worlds,” Wells, NuOrder Co-founder tells Vogue .

Article by Lilly Meuser

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