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The best Google Slides and PowerPoint templates for Instagram Posts and Stories

How many hours do you spend on Instagram every day? If you know the potential of this app you might already know that this platform is an ideal space for any kind of brand or business. Designers, shops, musicians, lawyers, teachers… They all have a profile and share information constantly! How can you make your posts stand out from all this competence? In this post we are going to speak about the best templates for Instagram stories and Instagram Posts.

The best templates for Instagram posts

If you publish a creative, eye-catching post full of interesting content, your followers will like and share it, which can make you win even more followers. Take a look at the template Acid & Brutalist Instagram Posts for Social Media . Brutalism  is a new design wave that is becoming a hit in social media and that will surely boost your posts!

Slidesgo ’s templates are completely editable, so these slides are the perfect starting point for your feed: you can adapt these creative designs to your profile’s needs.

Do you like this slide? A creative post like this one would be the perfect way of presenting your portfolio as a professional photographer or art director. Who knows, maybe your next client is hiding among your followers!

But not everything has to do with business on Instagram. Many profiles use their platforms to learn and share ideas with their community.

For these cases, a template like Eco-Friendly IG Square Posts is the ideal solution: its design is simple, yet attractive, and the pastel tones set a more relaxed ambient, ideal for speaking about ecology, plants and sustainability.

The best templates for Instagram Stories

A couple years ago, Instagram launched a new format that changed the way we share information forever. Stories are a kind of publication that only stay online for 24h, they are the ideal format for sharing special offers, catching your followers’ attention and debating hot topics.

For example,  Día de Muertos is almost here. If you want to speak about this Mexican cultural festivity, Mexican Day of the Dead IG Stories for Marketing is exactly the template you’re looking for. Focus on the message and leave Slidesgo in charge of the design! The stories you upload will only last 24h online, but don’t worry! This template has lots of different designs so that you can keep posting different ones.

Stories allow your followers to answer to you, leave reactions, vote on polls, send pictures to you… This is why they are an ideal way of engaging with your audience. With the template We Are Happy IG Stories you can easily share motivational quotes that will surely make your followers’ day!

This template includes different types of formats, but the design follows the same style throughout the slides so you can use them to build your feed. This way, your profile will look organized and will follow the same color and style pattern. Ready to become an influencer?

Take a look at your different Instagram post templates and Instagram stories templates and choose the design that best suits your needs. Your followers will love them!

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Instagram PowerPoint Template

• Brands and Companies , Google Slides , PowerPoint , Templates

Elevate your social media analytics with our new & free Instagram PowerPoint & Google Slides template – a dynamic presentation template tailored for social media managers and content creators. Immerse yourself in the vibrant world of Instagram with this template, featuring recognizable colors synonymous with the platform’s iconic logo. Therefore, whether you are a seasoned social media manager, an aspiring influencer, or simply looking to up your Instagram marketing strategy, our template is designed to elevate your content. Download now and let your ideas stand out against the backdrop of this visually striking template.

How to Use Instagram Presentation Templates?

Creating an impressive presentation is easy with our template, available in PPTX and Google Slides formats. Moreover, you will find plenty of helpful slide layouts to help you organize your thoughts for maximum impact. Plus, if you want to impress your audience, be sure to read some of our blog articles that offer tips and tricks to improve your presentation skills.

The old version of the template

Previously, in 2020 when Instagram redesigned its logo we created one of our most popular templates. This old version of the template with gradient background is still available and you can download it below.

Finally, let your voice be heard! Reply to this post and share your thoughts on our exciting widescreen PowerPoint template. Follow us now on social media and discover exclusive stories, templates, and links. You can keep up with us today via Facebook and Pinterest .

• Digital marketing , Social Media , Social Network

Photosynthesis PowerPoint Template, Google Slides & Canva

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How to create custom social media graphics in PowerPoint

• Written by: Olivia Kippax Jones
• Categories: PowerPoint design , PowerPoint animation
• Comments: 3

Engaging social media graphics are a key part of any digital strategy, but social media is a beast that always needs feeding! Online platforms constantly demand new, eye-catching content to keep your products or services at the forefront of your customers’ attention. If you’re a small business or freelancer, keeping on top of social media postings can seem like an impossible task. But you don’t need a crack team of graphic designers for every Instagram post. You have everything you need with PowerPoint. This article will show you how to make custom social media graphics in PowerPoint by leveraging some of our favorite PowerPoint tools and our free productivity and design add in BrightSlide.

Why use PowerPoint? There’s plenty of online content creation software out there and options like Canva are popular due to their pre-built components which help users develop content quickly. However, there are a few downsides to many of these tools:

• You run the risk of your content looking like everyone else’s.
• The animation options tend to be limited.
• Lots of features, including branding options (like custom color palettes), are often only available with premium membership.

The likelihood is you already have PowerPoint and have some experience in using it. Not having to start learning a new program from scratch means you can start creating custom social media graphics straight away and don’t have to worry about watermarks or poor-quality exports from free versions of an unfamiliar software.

Today, I’ll be walking you through how to create an Instagram post in PowerPoint. Let’s get started!

Choose post size

Though PowerPoint is best known for presentations, you can actually set the slide size to anything you want. To do this, go to the Design tab, navigate to Slide Size and select Custom Slide Size from the drop-down menu. Here you can choose from pre-set slide sizes or set your own.

Instagram posts can be square (1:1 ratio), portrait (4:5 ratio), or landscape (1.9:1 ratio). As a portrait image or video takes up the most space on the screen it’s a good option for engaging causal scrollers. Bear in mind that you want your slide to be nice and big, so the quality is high when you export it as an image, video or GIF. For this project we’ve chosen 40cm x 50cm. This post is a great reference for the ideal images sizes for popular social media sites .

Set up your slide

Before you start placing objects on your slide, you need to set yourself up for success. One part of this is setting up a grid to help you design well proportioned, balanced slides. Read more about the importance of grid and guides . You can create guides in PowerPoint by right clicking on your slide and clicking Grid and Guides then Guides . You can add individual guide lines using the same drop-down menu.

Positioning these guides, however, can be tricky as there is no mathematical way to make sure they are in the right place. The easiest way to create accurate guides is to download our free PowerPoint design and productivity add-in BrightSlide . Using its Guides tool, select Create Guides , choose the number of columns and rows you want, and watch the guidelines change in real time – BrightSlide does all the calculation for you!

You also need to set your theme colors to make sure your post fits with your brand’s visual identity. To set the theme colors in PowerPoint head to the Design tab and under the Variants section, select Colors , then Customize Colors.

Click on one of the colors and select More Colors . You can choose from the color wheel or input your own RGB values. You can then name your new theme colors. Click here for a more detailed look at theme colors.

Before moving on to the next step, don’t forget to check you’re using the right font for your brand! We’ve got a guide to advanced typography if you’re interested in learning more about make your letters look their best!

Prepare your images

Eye-catching imagery is important for grabbing users’ attention with your social media graphics. If you don’t have lots of high quality photography of your own, consider using stock photography sites like iStock and Shutterstock or discover the wonders of free photography sites like Unsplash . We have a great list of other free design resources here .

Once you’ve got hold of some great imagery there are a few ways you can edit it in PowerPoint.

Crop to shape

You can crop your images to any shape in PowerPoint – including a custom shape if you want to get creative. To crop to shape, go to the Picture Format tab and under the Crop dropdown menu select Crop to Shape and then select the shape you want to use.

To get a more precise crop, insert your image and then insert the shape you want to use by going to Insert>Shapes . Place the shape over the area of the picture you want to keep, select the image, then the shape and use the Intersect Boolean tool to cut out that section. You can copy and paste the image multiple times to cut out various sections. See more on custom image cropping .

Remove background

If you just want to use the main section of an image you can remove the background. There are a couple of ways to do this. One is using the Remove background tool in PowerPoint; you can find this under the Picture Format tab. Unfortunately, the tool is a bit hit and miss. If your image has a person in it then remove.bg is a great alternative background remover you can use for free.

You could also use the PowerPoint Freeform Shape tool, and the Boolean crop technique described above to cut out a larger section of your image. This is a little more time consuming but can generate great results.

Custom social media graphic layout

Now we can get on with creating the content, adding in text and shapes to make an eye-catching design. Remember to use your guide lines to place your content with care. If you’re looking for inspiration, check out the social media graphics your favorite brands post or browse design inspiration sites like Behance . Because social media graphics are typically viewed on a phone screen, you want to keep it simple without too much text to make sure you get your message across.

Our example uses simple PowerPoint shapes and the Boolean tools to create custom shapes – clouds. Simply place the shapes on your slide, overlapping slightly, select them, then use the Union Boolean tool to create one new shape.

You can then change the fill and outline color of your new shape. We’ve used a slight gradient to create fluffy clouds.

Export social media graphic as image or animate

At this point you can choose to save the slide as an image. Go to File > Save As then change the file type to JPG . This will save each slide as a separate image.

Alternatively, you can add some animation flourishes to help your post stand out from the crowd. When you’re animating you want to keep it simple (nobody needs to see the boomerang animation…ever!), animations like Fade , Fly In and Zoom can all look great. Alternatively, BrightSlide has a built-in animation library you can pull animation combinations from to add a little professional polish to your slide. Go to the BrightSlide tab then select My Animations .

Export social media graphic as video or GIF

If you’ve taken the animation route, then the final step is to export your custom social media graphic. First, record your slide to time out the animations. Go to the Slideshow tab and hit Record Slide Show .

Once you’re happy with the timings, click File > Export > Export as Video or Create Animated GIF.

Check out our finished post:

Pretty good for a quick PowerPoint! Download BrightSlide here to boost your PowerPoint productivity and follow BrightCarbon on Twitter – all our social media graphics are made in PowerPoint!

Olivia Kippax Jones

Principal consultant (interim); content marketing lead, related articles, insights from a presentation templates expert.

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• PowerPoint design / Visual communication

It can seem daunting to take a text-heavy slide or list of bullets and turn it into something visual, especially if you don’t think you’re super creative. However, the first step is simply reducing the amount of text on your slides – and you don’t have to be an artist to do that!

5 presentation creation habits you should quit today

• PowerPoint design

If you’ve been looking for one, this is your sign to kick those bad presentation creation habits for good!

So helpful – can’t wait to try this!

Seriously thinking about switching from Canva to Powerpoint cause its more cost-efficient and I’m learning it can do almost everything!

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How to Make an Instagram Story on PowerPoint

Instagram is more popular than ever. But what if you don’t know a lot about design? It's best to use a tool you already know. That's why you'll learn how to create an Instagram Story  with PowerPoint in this tutorial.

It’s amazingly easy to become an Instagram story creator. Instagram stories let you share updates in short, limited-time snippets. Stories take a unique vertical form that looks right at home on mobile devices. Instagram PowerPoint templates make design easy.

In this tutorial, you’ll learn how to make an Instagram story using Microsoft PowerPoint. We’ll use a stunning Instagram slideshow template and transform it into a story of your own.

Jump to content in this section:

• Add Instagram Story Creator Text
• Customize Shapes and Colors
• Insert Images
• Export for Sharing

How to Make an Instagram Story With PowerPoint Templates

An Instagram slides template is the best way to become an Instagram story creator. But odds are, you might not have considered PowerPoint as a tool for social media?

Think about it. Most of us use PowerPoint on our computers, while Instagram is very much a mobile app that we use on our phones. But why not leverage an Instagram PowerPoint template to help you share better on social media? You can use an app you already know as you learn how to make Instagram videos.

For our tutorial, we’ll turn to an Instagram slides template from Envato Elements. Elements has hundreds of premium Instagram slideshow template designs to choose from. These are paired with thousands of other slide designs too.

If you’d like to follow along, we’ll learn how to make Instagram videos using a template. We'll use Animated Instagram Stories Creator - PowerPoint V1 template from Envato Elements. It’s tailor-made for social media sharing, and it's part of learning how to make Instagram videos.

With the template downloaded, let’s dive in. In a few steps, you’ll learn how to create an Instagram story with an Instagram slideshow template.

1. Add Instagram Story Creator Text

This Instagram PowerPoint template includes an array of slides. Notice that they’re formatted in the vertical style familiar to any Instagram story creator. Begin by selecting the slides that you want to use. Each one will be an individual pane or slide that features in your story on Instagram. 

You can delete or rearrange them to quickly construct the perfect sequence.

To demonstrate here, let’s start on the second slide in the deck. This one has an array of text boxes, and a photo placeholder in the center. The words are placeholders too. What you’ll want to do is swap out the existing text with your own.

To do that, click into one of the text boxes and select the contents inside. Then, simply start typing. You’ll see the existing text disappear, replaced with your own words.

With text selected, you can also make a variety of style edits. Find these options on the Home tab on the ribbon, in the Font group. With the drop-downs and buttons, you can add italics, bolds, and more. Plus, you can change the font size and style. It’s a powerful way to show how to make an Instagram story cool.

Be careful, though: remember where you’re sharing these slides . They’re going on Instagram stories, not being fed through a projector onto a giant wall screen. It’s more important than ever to keep your text crisp, clear, and readable. Avoid cluttered layouts and try to use larger fonts anytime you can. 

Repeat these steps across the Instagram slideshow template, adding your own text and customizing its look and feel.

2. Customize Shapes and Colors

With text added, focus on shapes throughout your Instagram PowerPoint template. They already have a pleasant color palette built in. But you can change up each one, if you wish. This lets you add your own sense of style to each slide. And you can match them to your brand’s colors.

To change a shape color, click to select it. When you do, you’ll see a new tab on the ribbon: Shape Format. Click on it, and many design options appear. Find the Shape Fill drop-down and choose it.

A color chooser menu launches with tiny color thumbnails. Hover over any of them with your cursor, and you’ll see them preview onto your selected shape.

Find a new shade that you like? Click to apply it. It’s the easiest way to see how to create an Instagram story with your own custom colors.

3. Insert Images

Let’s face it: Instagram is a visual app. It focuses on images and less on text . That means that Instagram slides template designs like this really focus on photographs, front and center. They make it easy for you to add photos to share on your stories.

The yellow box in the center of our slide is an image placeholder. It’s there to show where an image will fit on your slide. And in just a moment, you’ll see how to create an Instagram story with photos of your own.

To get started, click on the image placeholder to select it. Then, go to Picture Format > Change Picture. Choose This Device from the list of options.

Browse to a stored image on your computer that you’d like to feature on your 2023 Instagram story design. Click to select one, then choose Insert .

When you do, PowerPoint inserts the image into the placeholder. You’ll see that it’s sized and scaled to fit the square box. But with the image selected, you can pull the circles on the corners to resize and reshape your image. Just be sure that it stays within the borders of your Instagram PowerPoint template slide.

4. Export for Sharing

With your Instagram slideshow template filled out, let’s move to the final last step. What is it? Let's wrap learning how to make Instagram videos by exporting.

To save your Instagram PowerPoint template, click File > Export. From the list of Export options, choose the second one: Create a Video.

You’ll see PowerPoint’s Create a Video options appear in the center of your screen. First is the quality drop-down. Here, you can decide how high of a resolution to use for your story video. 

By default, PowerPoint uses Full HD. This is a 1080p resolution. You can also choose from:

• Ultra HD (4K)
• Standard (480p)

Often, the default is your best bet. It preserves a crystal-clear resolution that looks great on mobile devices. But it won’t create a huge file.

The other drop-down is also important. Here, you’ll set the duration of each slide. (If you’ve made a recording of your presentation, you can skip this one). Choose Don’t Use Recorded Timings and Narrations.

Then, in the box below, specify how many seconds to spend on each slide. By default, PowerPoint uses 5 seconds. For a fast-paced Instagram story, this is a good choice. But you can easily change it by using the up and down arrows.

When you’ve made your choices, click Create Video. That’s it! PowerPoint exports an .mp4 video file showing your Instagram story slides. This is how to make Instagram videos with PowerPoint.

You just learned how to make Instagram videos in PowerPoint. As you can see, it’s incredibly easy. That’s all thanks to the power of premium Instagram slides template designs  for 2023.

The Top Source for Instagram PowerPoint Template Designs (With Unlimited Downloads)

Envato Elements is the best source for the ultimate Instagram slides template designs. You’ll find hundreds  to choose from, among thousands of stunning PPT presentation decks. The offer is unmatched.

For a flat monthly rate, you’ll enjoy unlimited downloads from the huge Envato Elements PowerPoint library! Plus, Elements includes millions of other digital assets, like stock photos and fonts. These pair perfectly with your next favorite Instagram slideshow template.

With Envato Elements, you’ll enjoy the very best in premium styles. While you can find free Instagram slides template options around the web, they won’t measure up to Elements. Premium styling delivers premium features, and it’s sure to impress your audience.

PowerPoint Instagram Templates

With an Envato Elements Instagram PowerPoint template, you’ll experience:

• Easy-to-edit slides. As you saw in our tutorial, being an Instagram story creator is a breeze with Elements. All you've got to do is drop in your own content, and you’re all set.
• Inspiring layouts. Trying to decide how best to share your content? Creative templates like those from Elements are full of fun ideas.
• Stunning designs. Premium templates are built by design experts with your project needs in mind.

Don’t miss out. Join Envato Elements and find your favorite templates today.

Helpful Learning Resources for Microsoft PowerPoint

PowerPoint: it offers unlimited possibilities but takes time to learn. That's why we've invested in creating the best resources for the app. Check out How to Use PowerPoint (Ultimate Tutorial Guide.) It's our comprehensive set of tutorials to help you master the app.

These tutorials even give you more tips for how to create an Instagram Story in PowerPoint.

More Top Templates For Microsoft PowerPoint

PowerPoint templates are a secret weapon for design. They've got most of the design work already done for you. You simply open the file, add your details, and you're ready to go.

On Envato Tuts+, we feature the best PowerPoint templates. These save users hours of work. And they give you results that you're sure to feel confident in. Check out more top templates below. 

You Just Learned How to Create an Instagram Story in PowerPoint

Today, you learned how to make an Instagram story in PowerPoint in just a few clicks. That’s all thanks to Instagram PowerPoint template designs.

As you saw, it’s easier than ever. Take these new skills and put them to work with your favorite Instagram slides template. Download a PowerPoint Instagram template today.

You and your online audience will be glad you did. You’ll save time and effort spent building slide layouts from scratch. And online viewers will appreciate your newfound sleek style and design prowess!

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Instagram PowerPoint Template

Number of slides: 10

With millions of users around the world, Instagram has become a powerful marketing tool for big and small businesses. This social media app is popular among young audiences for its image-and-video-based content, short-lived stories, creative filters, and stickers. All these Instagram features make it super easy for brands to share highly visual, engaging content. And as a marketer or member of a social media team, you can use this template to present a well-rounded Instagram strategy to clients and managers.

• About this template
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Free Instagram PowerPoint Template

Instagram overview slide.

Start your presentation by introducing Instagram as a marketing tool. Everyone knows it is popular social media app, but what are the benefits of using it in your marketing strategy? You can also mention the Instagram features you will use for the marketing actions. And don’t forget to add the main objectives of the strategy.

Content Planning Slides

Instagram is a video and photo sharing app, so it gives you multiple options to create amazing content. Use these content planning slides to organize the type of content you will be sharing on the brand Instagram account.

Instagram Data Slide

How are you going to measure the success of your strategy? The Instagram PowerPoint template comes with column charts and a circle chart to display data about your audience and content engagement. The ideal elements to complete your Instagram strategy proposal!

Why is Instagram good for business?

With Instagram for Business you can access to performance metrics of your content. This will help you learn what your clients like and build stronger customer relationships.

Instagram-styled slides

This PowerPoint template has Instagram-inspired backgrounds, illustrations, and icons to wow your audience with a highly visual presentation.

Instagram for lifestyle brands

The most popular Instagram accounts share content about fashion, food, jewelry, travels…if you need to develop a marketing strategy for a lifestyle brand, Instagram is the way to go!

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Strata Research

"The key to the success with working with 24Slides has been the designers’ ability to revamp basic information on a slide into a dynamic yet clean and clear visual presentation coupled with the speed in which they do so. We do not work in an environment where time is on our side and the visual presentation is everything. In those regards, 24Slides has been invaluable."

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I want this template customized class="mobile-none"for my needs!

69 beautifully designed slides 67 icons included PowerPoint and Keynote ready 16:9 full HD class="mobile-none"resolution

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• Instagram Template

Instagram is a social networking platform that focuses on sharing photos and videos among its users. Founded in 2010, the application has evolved to become a space where people share moments of their lives, interests and creativity through visually appealing images. Do you use this medium a lot? Well then you must have this new Instagram template for PowerPoint and Google Slides on your pc.

What do you get with this Instagram template? Well, the answer is simple, incredible images, editable content, unparalleled graphics and many backgrounds related to this platform. What's more, one of its main advantages is its versatile slides What does this mean? It means that you can customize your presentation both on PC programs and online platforms like Canva. And if this is not enough, then knowing that you can download this ppt resource for free with one click will convince you. Take advantage of it right now and create your social media presentations with this super design.

Free Instagram Template for PowerPoint and Google Slides

Main features

• 40 slides 100% editable
• 16:9 widescreen format suitable for all screens
• High quality royalty-free images
• Easy to edit layouts for presenting or printing
• Included resources: charts, graphs, timelines and diagrams
• More than 100 icons customizable in color and size
• Main font: Calisto MT
• Predominant color: Fuchsia

Download this template

Do you need to illustrate some other similar topic? Don't have a design to help you? Well, the solution to your needs is our collection of Google Slides themes and technology PowerPoint templates. Here you will find many designs ready for you to just enter your text, even if necessary you can customize their colors, animations and images to your preference.

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• Presentation Tips

Tips to edit Slidesgo’s templates for Instagram Stories and Instagram Posts

Instagram is a powerful platform where millions of people share their pictures, videos and thoughts everyday. Did you know that over 900 pictures are uploaded to Instagram every second? Using this platform is the perfect way of engaging with your audience and sharing your products. In order to stand out from the rest of users, you can design your content with creative templates. In this post, you will learn the b est tricks to edit the Instagram templates from Slidesgo .

Instagram Post templates

Instagram stories templates.

Instagram posts have a square format and can be put into a carousel. Carousels are a set of square pictures that roll in the same post and have been proven to cause audiences to engage 1.5 times more than normal posts! 

An Instagram post is like a blank canvas where you can put whatever content you want. For example, you can post job openings. The template We Are Hiring Instagram Square Post is a great example of this! 

Colorful waves, bright designs and creative content. With this combination your DMs will be full of people that want to apply for your job! 

The process to edit the design is simple . Once you’ve added your content, go to File → Download → Download as JPEG image. Now you have the picture in your pc! The end step is to post it in your account! 

Edit a couple of designs from our template and post them as a carousel to give all the different specifications of the job offer you’re posting, or speak about why everyone would want to join your company. The creativity that these designs offer is endless!

Instagram Stories have changed the way we perceive social media. This new format in 1080x1920 (or also known as 16:9) lets you share pictures that will only last online for 24 hoursh. Thi is the perfect opportunity to share special offers, debate about hot topics or just share a pic of the amazing dinner you’re having with your friends!

Instagram Stories are a great resource for companies because they make the customer or subscriber feel like there’s a special offer they’re missing on!

Black Friday Gradients IG Stories for Marketing is an example of a story put into practice for business. Black friday is the perfect occasion for a marketing post because the offer only lasts for 24 hoursh, just like a story.

The process to edit these designs is the same one as with Instagram Posts, you only need to add your content and download the slide as a jpeg!

Now that you know all the secrets to be an influencer on Instagram, take a look at our different templates for posts and stories and get creative!

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We have great news for you today! If you’ve been a Slidesgo fan for years (or months, or weeks, or days, or mere hours, we welcome everyone!), you’ll probably know for now that our templates are available mostly in two formats: for use in Google Slides and PowerPoint.Google Slides is a free tool, since you only need a Google account in order to use it. PowerPoint, on the other hand, is part of the Microsoft Office suite, so it’s not a free program, but that didn’t stop it from being one of the most popular options in the world!What if we...

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With more than 15,000 templates released on Slidesgo and a user base composed of millions of people, we estimate that the total number of presentations created adds up to… um, a lot! Our team of professional designers work very hard to provide you with editable slides so that the only thing you need to do is, well, customize the elements to your liking. Starting from any given template, the results may vary a lot depending on the person who edited the contents.Have you ever wondered “Is my presentation good enough?” and wished that an expert on presentations looked at your template...

TeachingTechNix

Helping teachers integrate technology - one tech tip at a time!

Thursday, March 28, 2019

Updated instagram template for google slides.

70 comments:

Thank you so much for this template :)

Thanks! That was a very helpful post

This is fantastic! Thank you for creating and sharing!

Thank you, thank you, thank you

Thank you so much!!!

This is amazing! :) TY

Thank you very much, I can't wait to use it!!

thank you!!!!!!!!!!!!!!

Appreciate your willingness to share for free!

Awesome thank you so much!!

Mahalo from Hawaii Teacher :) Thank you so much for making this available for free for us teachers who continue to look for resources to integrate technology into our classroom and to help make learning fun for our students. Again, thank you from Hawaii \nnn/ shakas to you...

What grade do you teach if you don ´ t mind telling me?

Thanks for making this!

THIS IS AMAZING :) Thank you! I can't wait for my students to use this to create an Instagram for Layla from the book Internment! Perfect.

This ROCKS. It is EXACTLY what I was looking for. THANKS A TON

Wow! So fun! Thanks so much!

Thank you for the time you dedicated to creating this, and thank you for sharing it with the rest of us. You have set a fantastic example.

Thank you so much for this resource! I'm going to use it with MacBeth and am pretty excited! :-)

Thank you so much! This is fantastic!!

Hello, I am trying to copy and past the template into one of my assignments on google slides but the formatting does not come up like yours. It is all stretched out to fit the standard formatting. Do you know how to fix it?

So sorry for the delay in reply. Did you figure it out? This template is not a standard size, so instead of copy and paste, you should make your own copy of the template and just build what you need from there. Feel free to contact me if you are still having trouble.

My kids are going to love working with this. Thank you so much!

This is amazing. Thank you so much!

Is there a way to add a comments section?

I could probably work something out for that if needed. Connect with me on Twitter or by using the contact form by clicking the little @ icon next to the social media icons at the top right of the webpage.

It's awesome!

Thanks for this!

Hi! When making the profile picture into a circle, are you using the "mask" tool in Google slides or another software?

The "mask" tool in Google Slides

I cant manage to get it on to google slides

You can view the template by going to this web address: https://docs.google.com/presentation/d/1ogN1Pdu7HcpAm-0qFo9BNKjsaL3pd90ZppbA6-12p5U/template/preview. If you'd like to use it, click on the blue "Use Template" button and it will make a copy for you. If you can't get that to work, go to this link: https://docs.google.com/presentation/d/1ogN1Pdu7HcpAm-0qFo9BNKjsaL3pd90ZppbA6-12p5U/edit#slide=id.p. After it opens in Google Slides, you should be able to click File--> Make a Copy.

Thank you so much! My son used this for a school project and it was perfect!

Thank you for this!

This is an awesome idea, and an easy to follow template--thank you! My 7th grade students will be making Instagram profiles for Renaissance thinkers and artists.

Thank you so much for sharing your work! It is amazing!

Amazing! Thank you so much!!

Seriously, thank you so, so much for making this and your Tweet template available to use for teachers. This is perfect for my virtual art class with kids who don't have access to Photoshop :)

Thanks for this! Will be using it for a science/travel project with my middleschoolers!

Thank you so much for all your effort!:)

Thank you so much for this. It is very helpful. Thank you for the generosity.

Hi! Thank you so much for this template! I was wondering if you knew what fonts you used for the template? Thank you again!

There are saints...and then there are tech saints. Your generosity kept me from crying, helped me be a better teacher, and makes me a more generous person too!

Thank you so much for sharing. You make life better for people :)

this is nice

Thank you!! My students loved this and the parents appreciate the safety of using Slides vs. actually posting on IG!

This is perfect! Having my freshmen English classes create posts and profile for characters in a story we just read. I used to do a facebook template, but the version I had didn't open on most student's devices, and I've found that they're not as into facebook anymore, anyway. I love how this allows the student to include a lot of information, without the workitself being overwhelming. Thank you so much for sharing!

Thanks!! I needed this for a school assignment and it really helped!!

This is so wonderful. I am not tech savvy enough to create my own version of this. I was going to have my students create their own fake accounts on their devices, but this will make it so much better. Thank you for sharing.

Thank you ! My Canadian History 11 will be using this to make posts about Early Explorers to Canada.

Thank you so much! My students love using this.

Wow, a thousand thanks! My students will enjoy making character pages!

Used it for my AP Lit assignment, thank you so much!

This is absolutely amazing and so incredibly appreciated. You saved me so much time.

Thank you!! Better than TPT and free:) You rock!

You the goat

This is a fantastic way to engage kid digitally!

Thank you so much for this! I appreciate you uploading this for free.

Thank you SO much for creating and sharing these - a wonderful way to keep our students engaged in their task as we learn from home. You are brilliant and so kind to share. Good on you!:)

Thankyou for this! I have been looking every where for these type of editable templates, this really helped!

You have saved me countless hours! I'm thrilled to find this template. Thank you for your generosity in sharing this resource with everyone.

Thanks! This saved me from so much hassle.

Thank you very much!

Thank you 🙏 this is what I am looking for!!

Thank you so much!

This is so awesome

So cool!! Thanks for making this! :)

This is great! I really appreciate you making this free and available for teachers.

Thank you so much, I spent 5 hours looking for an Instagram template until I found this one! Thank you! Thank you! Thank you!

Thank you, you are awesome! I used your older version and was looking for a newer one. I'm so happy to find that you already updated yours!!!

Thank you so much for taking the time to leave a comment!

Helping teachers incorporate technology, one tech tip at a time.

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8 Creative Ways to Use Instagram Slideshow Posts

From travel to beauty to fashion, Instagram slideshow posts have opened up a world of possibilities for brands to share fun and engaging content. Not only can slideshow posts add depth to your Instagram feed, but they give you way more flexibility to share content without spamming your followers! From sneak peeks to product demos, here

From travel to beauty to fashion, Instagram slideshow posts have opened up a world of possibilities for brands to share fun and engaging content. Not only can slideshow posts add depth to your Instagram feed, but they give you way more flexibility to share content without spamming your followers!

From sneak peeks to product demos, here are 8 creative ways to use Instagram slideshow posts:

How to Create an Instagram Slideshow Post

The steps for assembling an Instagram slideshow post are pretty simple. You can start by tapping the “+” button at the bottom of your screen and selecting the “album” icon. From there, you can pick up to 10 photos or videos from your phone’s library.

Each photo or video can be edited separately with its own filter, or you can apply a filter to all the photos and videos you’ve selected. Also, you can only add one location and caption for your entire post.

You can also change the order of a photo or video by tap-and-holding the media item and dragging it to another spot. To remove a photo or video from your post, tap-and-hold and drag it to the “trash” icon at the top of the screen.

When someone likes or comments on any of your photos or videos in your slideshow post, it will appear below the cover image. This could be a little confusing at first glance as comments may appear to not have a link with the cover image!

In feed, you’ll see blue dots at the bottom of slideshow posts to let you know you can swipe to see more. In grid view, slideshow posts are recognized by a “multiple image” icon in the right-hand corner of the thumbnail.

1 . Create Before & After Sequences

The ability to combine up to 10 photos and videos into a single post makes Instagram slideshow posts the perfect outlet to share before-and-after sequences — which is ideal for users in the makeup, fashion, interior design, or fitness & health industries!

To create before-and-after sequence using Instagram slideshow posts, simply select your photos or videos in the correct order, write an engaging Instagram caption , and then post to Instagram. You can even share multiple before-and-after sequences in a single slideshow post if you want to highlight specific aspects of your before-and-after!  

If you’re looking to drum up even more engagement, ask your followers to “spot the difference” between your photos!

2 . Tell a Complex Story

If a picture is worth a thousand words, then what about 10 pictures? One of the biggest benefits of Instagram’s slideshow posts is that users can go even deeper with their visual storytelling!

Instagram slideshow posts give you the ability to really dive in and tell a complex or emotional story using a mix of photos and videos. Rather than posting a long caption to provide context and backstory, you can let your visuals tell the story for you.

Check out how @the.book.report  experiments with storytelling using Instagram slideshow posts:

3 . Show-Off Your Events or Take Followers Behind-the-Scenes

Have you ever scrolled through your feed only to see that several or more photos were posted from the same event? Not only is this kind of behavior on Instagram considered spammy, but posting multiple times in a row can cause you to get penalized by the Instagram algorithm, meaning your posts will be shown to fewer people!

Instagram slideshow posts have totally changed this. The ability to share multiple photos and videos in a single post gives users more flexibility to share relevant content without spamming their feeds.

You can also use slideshow posts to take your followers behind-the-scenes.

4 . Share a Surprise Reveal

Everyone loves a good surprise reveal, and Instagram slideshow posts are an exceptionally great place to share them!

If you have a big release coming up, you can use a slideshow post to tease your audience by giving them a sneak peek of what’s to come. For example, by touring your photoset, posting close-up shots, or even posting a riddle. You can be as creative as you like in designing your big surprise reveal! Of course, make sure that your last post is a cliffhanger so that your followers come back to see the final release.

5 . Showcase Your Products

For businesses in the makeup or fashion industry, Instagram slideshow posts provide a great opportunity to showcase your products in an authentic way. For example, beauty brands can post multiple images of product swatches on different skin tones, while fashion brands can show how an outfit looks on different body types.

If you’re releasing several products at once, like a spring clothing line, slideshow posts are also super handy for letting your followers browse your entire collection.

You can also use Instagram slideshow posts to share customer reviews of your products. Check out how Sweet Stuff Life did this in their first Instagram slideshow post:

6 . Demos and Tutorials

Another creative way to use the Instagram slideshow posts is to walk your followers through a demo or tutorial. A DIY blogger could feature how-to segments, as well as shopping lists, pro tips, and images of the finished product. Likewise, food bloggers could share visual guides for their recipes, and fashion bloggers could detail their “looks of the day.”  

Urban Decay is a great example of this. Check out how they use Instagram slideshow posts to show their followers how easy it is to apply their full spectrum eyeshadow palette.

Featuring a demo or tutorial in your slideshow post is a great way to engage with your followers while encouraging them to keep swiping!

7 . Host a Contest or Giveaway

Hosting an Instagram contest is one of the best ways to get new followers , and slideshow posts are a great place to feature your contest!  

For example, a fashion brand could post up to 10 different images of influencers or fans wearing the same shoe, but styled in different ways. And in the caption, they could poll their audience on who wore it best, offering prizes and incentives for participation!

You could also use an Instagram slideshow post to highlight each of the prizes that you’re giving away, explain your rules, and then demonstrate how users can enter your contests. With the last step, make sure to ask your audience to tag at least one friend in the comments to enter — this is key to your growth!

8 . Create a Roundup

Rather than picking one image to market one thing, users can now share lists of of their “favourite things” (think Buzzfeed). If you’re a business, you can even optimize your slideshow posts to showcase your most popular products or services.  

Regardless of your industry, Instagram slideshow posts are great for sharing roundups and countdown-type content, for example, your “Top 10 Favorite Mediterranean Destinations.” Plus, if you’re keen, you can turn that slideshow post into a longer blog post on your website, or vice versa!

Whether you’re a big retailer with thousands of followers or a food blogger working out of your home kitchen, there are a ton of great ways to use Instagram slideshow posts to market your business!

Ready to get moving with your Instagram marketing strategy? Later makes it easy for you to plan, manage, and schedule your Instagram posts!

Benjamin is a Content Marketing Strategist based in Toronto.

Plan, schedule, and automatically publish your social media posts with Later.

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Steps to create social media graphics in PowerPoint

Social media graphics in PPT that are engaging are an essential aspect of any digital strategy. Still, social media is a beast that requires constant feeding! Online platforms regularly demand new, eye-catching material to keep your products or services at the forefront of your client’s minds. Keeping up with social network postings can feel daunting if you’re a small business or freelancer. For every Instagram post, though, you don’t require a crack team of graphic designers. PowerPoint provides you with everything you need. This article will demonstrate how to create bespoke social media graphics in PPT using some of our favourite PowerPoint tools and BrightSlide, a free productivity and design add-on.

Why should you use PowerPoint? 

Use PowerPoint to create designs for the following reasons:

• It is something you already own and are comfortable with.
• You may make your graphic any size and form you desire.
• Use a font you like that you have on your computer.
• Background graphics and textures are available for free.
• Free clip art can be inserted directly into the app.
• You can resize, crop, and do some basic photo editing.
• Your photographs will be saved at the resolution you chose.
• Making many comparable visuals from a template is simple.

There are a lot of online content creation tools out there, and Canva is one of the most popular since it has pre-built components that let users create material rapidly. Many of these tools, however, have a few drawbacks:

• You risk having your content appear just like everyone else’s.
• The number of animation options is usually limited.
• Many features, such as branding possibilities (custom colour palettes), are generally reserved for premium users.

You most likely already have PowerPoint and have some familiarity with it. You can start designing personalised social media graphics right away without learning a new application from scratch. You won’t have to worry about watermarks or low-quality exports from free versions of unfamiliar software.

Size of the post

Even though PowerPoint is best known for presentations, you may change the size of the slides to whatever you like. Go to the Design tab, select the slide size from the dropdown menu, and then Custom Slide Size. You can choose from various preset slide sizes or create your own. Instagram postings can be square (1:1), portrait (4:5), or landscape (4:6 ratio) (1.9:1 ratio). Because a portrait image or video takes up the most screen real estate, it’s a great way to keep casual scrollers interested. Note that you want your slide to be good and huge, so export it as an image, video, or GIF with high quality. We chose a size of 40cm × 50cm for this project. This article is a wonderful resource for determining the best picture sizes for prominent social networking platforms.

Prepare your slide

Setting up a grid to help you develop well-proportioned, balanced slides is one component. More on the importance of grids and guides can be found here. In PowerPoint, you may add guidelines by right-clicking on a slide and selecting Grid and Guides, then Guides. Individual guidelines can be added using the same dropdown menu. However, positioning these guides might be difficult because there is no quantitative mechanism to ensure that they are in the correct location.

To ensure that your post is consistent with your brand’s visual style, you must also set your theme colours. To customise the theme colours in PowerPoint, go to the Design tab, click Colours, and then Customise Colours under the Variants section. Select more colours by clicking on one of the colours. You can use the colour wheel or enter your RGB values. After that, you may give your new theme colours a name.

Get your photos ready

The usage of eye-catching imagery in your social media visuals is critical for capturing viewers’ attention. Consider using stock picture sites like iStock and Shutterstock, or explore the delights of free photography sites like Unsplash, if you don’t have a lot of high-quality photographs of your own.

There are a few ways to alter fantastic imagery in PowerPoint once you’ve gotten your hands on it.

Crop to the desired form

In PowerPoint, you may crop your images to whatever form you want, including a custom shape if you’re going to get fancy. To crop to shape, go to the Picture Format tab, pick Crop to Shape from the Crop dropdown menu, and then choose the shape you wish to use.

Insert your image and then go to Insert>Shapes to insert the form you wish to use for a more precise crop. Select the image, then the form, and use the Intersect Boolean tool to cut out the piece of the image you wish to keep. You can chop out different image areas by copying and pasting them many times.

Get rid of the background

Remove the background from the image if you only want to use the primary section. There are a few options for accomplishing this. One option is to use PowerPoint’s Remove Background tool, which may be found under the Picture Format menu.

To cut out a larger area of your image, you may alternatively use the PowerPoint Freeform Shape tool and the Boolean crop technique described above. This method takes a little longer but yields excellent results.

Unique layout for social media graphics 

Now we can work on the content, incorporating text and forms to create a visually appealing design. Remember to utilise your guidelines to put your information carefully. Check out the social media visuals your favourite brands post or visit design inspiration sites like Behance if you’re looking for ideas. Because social media visuals are often viewed on a phone screen, keep it simple and avoid using too much text to ensure that your message is conveyed.

Animate or save a social media graphic as a picture

You can select to save the slide as an image at this point. Change the file type to JPG by going to File > Save As. Each slide can be saved as an individual picture.

Export a movie or a GIF from a social media graphic

If you want to include animation, the last step is to export your personalised social media graphic. To time out the animations, first, record your slide. Go to the Slideshow tab and select Record Slide Show to record a slide show.

Click File > Export > Export as Video or Create Animated GIF whenever you’re satisfied with the timings.

We at Visual Spiders are experts at using all the tools available on the PPT to make your brand much more potent. You can contact us to help utilise the hidden tools of PPT effectively.

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Deliver this complete deck to your team members and other collaborators. Encompassed with stylized slides presenting various concepts, this Instagram Marketing To Grow Brand Awareness Powerpoint Presentation Slides is the best tool you can utilize. Personalize its content and graphics to make it unique and thought-provoking. All the sixty five slides are editable and modifiable, so feel free to adjust them to your business setting. The font, color, and other components also come in an editable format making this PPT design the best choice for your next presentation. So, download now.

Presenting Instagram Marketing Working With Influencers To Increase Business Reach PowerPoint Presentation Slides. This complete deck consists of 52 professionally created PPT slides. You can edit the text, font, background, patterns, and colors of all the templates. Changing the PPT format to PDF, PNG, or PDF is also possible. It is compatible with Google Slides. You can view our PowerPoint presentation on multiple screen aspect ratios including standard and widescreen.

Deliver this complete deck to your team members and other collaborators. Encompassed with stylized slides presenting various concepts, this All About Instagram Threads Powerpoint Presentation Slides AI CD is the best tool you can utilize. Personalize its content and graphics to make it unique and thought-provoking. All the fourty one slides are editable and modifiable, so feel free to adjust them to your business setting. The font, color, and other components also come in an editable format making this PPT design the best choice for your next presentation. So, download now.

Provide your investors essential insights into your project and company with this influential Instagram Investor Funding Elevator Pitch Deck Ppt Template. This is an in-depth pitch deck PPT template that covers all the extensive information and statistics of your organization. From revenue models to basic statistics, there are unique charts and graphs added to make your presentation more informative and strategically advanced. This gives you a competitive edge and ample amount of space to showcase your brands USP. Apart from this, all the Thirty Eight slides added to this deck, helps provide a breakdown of various facets and key fundamentals. Including the history of your company, marketing strategies, traction, etc. The biggest advantage of this template is that it is pliable to any business domain be it e-commerce, IT revolution, etc, to introduce a new product or bring changes to the existing one. Therefore, download this complete deck now in the form of PNG, JPG, or PDF.

Deliver an informational PPT on various topics by using this Instagram Company Profile Powerpoint Presentation Slides. This deck focuses and implements best industry practices, thus providing a birds-eye view of the topic. Encompassed with thirty three slides, designed using high-quality visuals and graphics, this deck is a complete package to use and download. All the slides offered in this deck are subjective to innumerable alterations, thus making you a pro at delivering and educating. You can modify the color of the graphics, background, or anything else as per your needs and requirements. It suits every business vertical because of its adaptable layout.

If your company needs to submit a Instagram Marketing Strategy Proposal To Boost Online Presence Powerpoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template add your company data and submit to your client for a positive response.

If your company needs to submit a Instagram Campaign Proposal Powerpoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template add your company data and submit to your client for a positive response.

Deliver a credible and compelling presentation by deploying this Instagram Strategy PowerPoint PPT Template Bundles. Intensify your message with the right graphics, images, icons, etc. presented in this complete deck. This PPT template is a great starting point to convey your messages and build a good collaboration. The twenty two slides added to this PowerPoint slideshow helps you present a thorough explanation of the topic. You can use it to study and present various kinds of information in the form of stats, figures, data charts, and many more. This Instagram Strategy PowerPoint PPT Template Bundles PPT slideshow is available for use in standard and widescreen aspects ratios. So, you can use it as per your convenience. Apart from this, it can be downloaded in PNG, JPG, and PDF formats, all completely editable and modifiable. The most profound feature of this PPT design is that it is fully compatible with Google Slides making it suitable for every industry and business domain.

If you require a professional template with great design,then this Instagram Marketing Powerpoint Ppt Template Bundles is an ideal fit for you. Deploy it to enthrall your audience and increase your presentation threshold with the right graphics,images,and structure. Portray your ideas and vision using seventeen slides included in this complete deck. This template is suitable for expert discussion meetings presenting your views on the topic. With a variety of slides having the same thematic representation,this template can be regarded as a complete package. It employs some of the best design practices,so everything is well-structured. Not only this,it responds to all your needs and requirements by quickly adapting itself to the changes you make. This PPT slideshow is available for immediate download in PNG,JPG,and PDF formats,further enhancing its usability. Grab it by clicking the download button.

If you require a professional template with great design, then this Instagram Advertising To Enhance Customer Engagement Powerpoint PPT Template Bundles DK MD is an ideal fit for you. Deploy it to enthrall your audience and increase your presentation threshold with the right graphics, images, and structure. Portray your ideas and vision using thirteen slides included in this complete deck. This template is suitable for expert discussion meetings presenting your views on the topic. With a variety of slides having the same thematic representation, this template can be regarded as a complete package. It employs some of the best design practices, so everything is well structured. Not only this, it responds to all your needs and requirements by quickly adapting itself to the changes you make. This PPT slideshow is available for immediate download in PNG, JPG, and PDF formats, further enhancing its usability. Grab it by clicking the download button.

Deliver a credible and compelling presentation by deploying this Instagram Marketing Strategy To Boost Sales And Profit Powerpoint Ppt Template Bundles DK MD Intensify your message with the right graphics, images, icons, etc. presented in this complete deck. This PPT template is a great starting point to convey your messages and build a good collaboration. The thirteen slides added to this PowerPoint slideshow helps you present a thorough explanation of the topic. You can use it to study and present various kinds of information in the form of stats, figures, data charts, and many more. This Instagram Marketing Strategy To Boost Sales And Profit Powerpoint Ppt Template Bundles DK MD PPT slideshow is available for use in standard and widescreen aspects ratios. So, you can use it as per your convenience. Apart from this, it can be downloaded in PNG, JPG, and PDF formats, all completely editable and modifiable. The most profound feature of this PPT design is that it is fully compatible with Google Slides making it suitable for every industry and business domain.

Engage buyer personas and boost brand awareness by pitching yourself using this prefabricated set. This Instagram Strategic Plan Powerpoint Ppt Template Bundles is a great tool to connect with your audience as it contains high-quality content and graphics. This helps in conveying your thoughts in a well-structured manner. It also helps you attain a competitive advantage because of its unique design and aesthetics. In addition to this, you can use this PPT design to portray information and educate your audience on various topics. With twelve this is a great design to use for your upcoming presentations. Not only is it cost-effective but also easily pliable depending on your needs and requirements. As such color, font, or any other design component can be altered. It is also available for immediate download in different formats such as PNG, JPG, etc. So, without any further ado, download it now.

This slide represents the usage of Snapchat and Instagram for customer care services in the organization. It includes brands engagements on these platforms by covering the total number of videos and snaps, received calls, likes, and comments. Present the topic in a bit more detail with this Social Media In Customer Service Snapchat And Instagram For Customer Support Service. Use it as a tool for discussion and navigation on Customer Care Services, Brands Engagements, Customer Support Service. This template is free to edit as deemed fit for your organization. Therefore download it now.

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Instagram Slideshow: How To Make An Instagram Slideshow

In the fast-evolving realm of social media, Instagram stands out as a versatile platform for creative stories. Among its various features, Instagram slideshows have gained prominence for their ability to convey compelling stories through a sequence of images or videos. This comprehensive guide aims to walk you through the step-by-step process of creating captivating Instagram slideshows offering insights for both novice and experienced users.

Understanding the Significance of Instagram Slideshows

Instagram slideshows play a crucial role in enhancing storytelling and engagement on the platform. Before we delve into the practical steps, let's explore why integrating slideshows into your Instagram strategy is essential.

Benefits of Instagram Slideshows:

• Enhanced Storytelling: The ability to present a narrative through a series of images or videos provides a more immersive and complete view of your experiences.
• Increased Engagement: The interactive element of swiping through slides encourages users to spend more time engaging with your content, leading to higher interaction rates.
• Showcasing Products or Services: For businesses, slideshows offer a unique opportunity to showcase various aspects of a product or service within a single, visually appealing post.
• Creative Expression: From travel diaries to product launches, slideshows provide a canvas for creative expression, enabling users to experiment with diverse content types in a single post.

What is the Difference Between a Carousel and a Slideshow?

In the dynamic world of social media, understanding the difference between a carousel and a slideshow is crucial for creating engaging content on platforms like Instagram. Both features allow users to share multiple images or videos in a single Instagram post , but they have distinct characteristics.

A carousel is like a digital album where you can swipe through a series of images or videos within a single post. Each element in the carousel can have its caption, making it ideal for sharing a collection or telling a story with a sequential flow. Users can navigate through the carousel horizontally, exploring the content at their own pace.

On the other hand, a slideshow is a feature that presents a sequence of images or videos automatically or with user-initiated swipes. Unlike a carousel, a slideshow doesn't necessarily allow individual captions for each frame. It's more about creating a continuous visual experience, often used for dynamic presentations or showcasing a step-by-step process.

While carousels offer a more interactive and user-controlled experience with distinct captions, slideshows focus on a fluid, automated presentation without individual captions. Choosing between the two depends on the content's narrative and the level of control you want your audience to have during their viewing experience on social media platforms like Instagram.

How to Make a Slideshow on Instagram Post?

Now, let's delve into the practical steps to create an Instagram slideshow that captures attention and resonates with your audience.

Step 1: Open Instagram and Select Your Media

Begin by launching the Instagram app on your device. Tap the '+' icon to create a new post, and select the images and videos you want to include in your slideshow.

Step 2: Arrange Your Content

Instagram allows you to arrange your selected media in the desired order. Organizing your content strategically is crucial for maintaining a logical flow and telling a compelling story through your slideshow.

Step 3: Apply Filters and Edits

Enhance the visual appeal of your slideshow by applying Instagram filters and making necessary edits. Consistency in aesthetic across all slides contributes to a polished and professional look.

Step 4: Add Captivating Captions

Craft engaging captions for each slide to provide context, share anecdotes, or pose questions. Well-crafted captions add depth to your content and encourage audience interaction.

Step 5: Utilize Instagram Slideshow Features

Explore Instagram's slideshow features, including stickers, GIFs, and emojis, to add flair to your presentation. These elements can make your slideshow more dynamic and entertaining.

Step 6: Preview and Edit

Before publishing, preview your slideshow to ensure a cohesive look. Make any final adjustments to optimize the visual and narrative flow.

Step 7: Share Your Instagram Slideshow

Once satisfied, hit the 'Share' button to publish your Instagram slideshow. Encourage your audience to swipe through and engage with your content.

How to Make a Slideshow for Instagram Story?

Creating a slideshow for your Instagram story is a simple yet effective way to share multiple moments in one engaging post. Follow these easy steps to craft a captivating Instagram story slideshow:

• Open Instagram: Launch the Instagram app on your device.
• Access Story Feature: Swipe right or tap your profile picture at the top-left corner to access the story feature.
• Select Slideshow Option: Look for the "Create" or "+" button and choose the "Story" option.
• Add Media: Tap the camera icon to add images or videos to your slideshow. Select the desired content from your gallery.
• Arrange Order: Instagram allows you to rearrange your content. Hold and drag each item to organize them in the desired sequence.
• Apply Filters and Edits: Enhance your visuals by applying Instagram filters or making necessary edits for a polished look.
• Include Captions or Stickers: Enhance your presentation by adding the best captions , emojis, or stickers to each slide to convey your message effectively.
• Utilize Instagram Story Features: Explore Instagram's story features like GIFs, polls, or questions to make your slideshow more interactive.
• Preview Your Slideshow: Before sharing, preview your slideshow to ensure it flows seamlessly.
• Share with Your Followers: Hit the "Your Story" button to share your engaging slideshow with your Instagram followers.

By following these straightforward steps, you can easily create a visually appealing Instagram story slideshow, sharing your moments in a fun and engaging way. Experiment with different features to make your slideshow uniquely yours.

How to Make a Slideshow Reel for Instagram

Creating a slideshow reel for Instagram is a fantastic way to share multiple moments in one engaging post. Follow these easy steps to craft a captivating Slideshow Reel for Instagram:

• Open Instagram and Navigate to Stories: Launch your Instagram app and tap on your profile picture or swipe right to access the Stories feature.
• Select the Reel Option: Once in the Stories section, swipe right until you find the "Reel" option. It's usually located alongside other story formats like Normal, Boomerang, etc.
• Add Media Content: Tap on the camera icon or the gallery icon to add photos or videos to your reel. Choose the content you want to include in your slideshow.
• Arrange and Edit Slides: Arrange the selected photos or videos in the desired order. You can also add text, stickers, or draw on each slide for a personalized touch. Use the editing tools to enhance your content.
• Add Music (Optional): To make your slideshow more engaging, you can add background music. Instagram provides a library of tracks, or you can choose a song from your device.
• Publish Your Reel: Once you're satisfied with your slideshow reel, tap the "Your Story" button to share it with your followers. You can also choose to share it in your feed or send it directly to specific contacts.

Remember to keep your Instagram Reels short, engaging, and relevant to ensure your audience enjoys the quick and captivating video clips on their Instagram journey.

How to Make a Slideshow for Instagram Using Appy Pie Design?

In the vibrant world of Instagram, enhancing your storytelling game is essential. Appy Pie Design simplifies the process of crafting eye-catching slideshows for your Instagram posts. Follow these four easy steps to bring your stories to life.

• Visit Appy Pie Design: Open your web browser and visit Appy Pie Design's user-friendly platform to access the Slideshow Maker.
• Select a Sassy Storyboard: You either choose a storyboard for your first slideshow or start making it from scratch. Appy Pie’s Slideshow Maker offers a variety of story structures to make your experience smooth and seamless.
• Infuse Interesting Images and Icons: To make your slideshow lively, you can add photos, video clips, or icons to it. You can either upload on your own or search for free images in the stock. Make your slideshow visually appealing with Appy Pie’s Slideshow Creator.
• Make Musical Melody: Free slideshow maker with music that lets you add music tracks in your slideshow. You can easily personalize your slideshow by adding the soundtrack, theme music, or any other sounds as per your preferences.
• Preview and Publish: After setting up colors, text, music, sequence, and every other element in your slideshow, preview it for one last time before sharing it with friends. And you are good to go with your own.

By utilizing Appy Pie Design, you can effortlessly produce captivating Instagram slideshows that engage your audience. Elevate your storytelling and make your Instagram presence stand out with visually stunning and easy-to-create slideshows.

Mastering the art of Instagram slideshows opens up new possibilities for creative expression and engagement. Whether you're a business looking to showcase products or an individual sharing life's moments, leveraging Instagram's slideshow feature can enhance your storytelling capabilities on the platform.

Experiment with different content types, leverage the power of AI Design Tools , maintain a consistent aesthetic, and encourage audience interaction. By following these steps, you'll be well on your way to creating captivating Instagram slideshows that resonate with your audience. Start experimenting today and elevate your Instagram game with visually stunning and narrative-rich slideshows!

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Instagram Marketing Strategy Guide: Tips for 2024

Instagram marketing is competitive, but not impossible. Follow this guide and try our top strategies to succeed in 2024 and beyond.

Table of Contents

With over 2 billion monthly active users, Instagram is both the O.G. and trendsetter of social media marketing.

It’s not just a place for friends to trade vacation pics. Instagram has shaped social commerce, the creator economy, and how brands use social media for over a decade.

But forget about the big picture: How can you use Instagram marketing to grow your business in 2023? Do you need Instagram ads (or, worse, dancing Reels) for your brand to be successful? Are Instagram’s shopping tools a fun perk or an absolute necessity?

Find out how to use Instagram to grow your business online, no matter your industry or goals.

Bonus: Claim your free pack of 15 creative Instagram post templates made by Hootsuite’s professional graphic designers. Easily customize them in Canva, and start getting more engagement today.

What is Instagram marketing?

Instagram marketing is the practice of using Instagram to grow your brand awareness, audience, leads, and sales. As the most-used social media platform for people ages 16-34 , Instagram is a highly effective marketing platform for brands, entrepreneurs, and creators.

Instagram marketing strategies include:

• Organic content . Photo, video, or carousel posts, Reels, Stories
• Paid content . Instagram ads, including Stories ads, Shopping ads, and more
• Influencer marketing .
• Shopping tools . Shop tab, Product tags and catalogs, Live shopping, Instagram Checkout, Shopping ads

Why market on Instagram?

Instagram has more than 2 billion active monthly users , making it the world’s third-most-used social media platform . If you run a business of any kind, your customers (present and future!) are absolutely on the app.

People also love using Instagram. In a survey about preferred social platforms, Instagram came in hot as the number two overall pick . No wonder Instagram users spend an average of 12 hours a month on the app .

And guess what they’re doing there? Looking for things to buy.

That’s right: 44% of Instagram users use the app to shop on a weekly basis, and 62.4% of social users use Insta to follow or research brands, products, or services.

Some users even go beyond just commercial interactions: 2 out of 3 active users say Instagram allows them to build meaningful relationships with brands.

So get out there! Make some new bffs… in the name of business! (Want more intriguing Instagram statistics? Here’s our extensive list .)

How to set up Instagram for marketing

Creating a professional Instagram account doesn’t just lend your brand an air of legitimacy—it gives you access to important business tools like analytics (called Insights) and advertising options. Here are step-by-step instructions on how to change your Instagram profile to a business profile.

1. Head to your Instagram profile page and hit the hamburger menu in the top right corner.

2. Tap Settings and privacy .

3. Scroll down to Account type and tools .

4. Tap Switch to professional account .

5. Choose Continue and continue through the prompts

6. Choose the category that best describes you or your brand. Depending on your category type, you may be prompted to clarify if you’re a Creator or a Business . Both types of accounts have access to analytics and advertising tools, so choose whichever suits you best. Tap Next .

7. Review your contact information and update it as required.

How to create an Instagram marketing strategy

Sure, some Instagram accounts thrive thanks to pure luck. But for the most part, brands with active Instagram followings and high engagement have executed some time-tested processes and techniques.

Follow these steps to create a winning Instagram marketing strategy for your own Instagram business account.

Understand your audience

If you don’t know who’s reading your posts, it will be hard to create engaging content. A strong Instagram marketing strategy starts with a deep understanding of your target market.

Where do they live? How old are they? Where do they like to hang out online? What kind of hashtags or online communities are they a part of? Look at your analytics and data from your offline marketing efforts, too, to determine who you’re talking to.

These insights will help your team decide on appropriate content, a strong editorial voice and campaigns that will resonate. Just think about it: your Instagram presence will be very different if your followers are teen boys from India or suburban grandmas from Canada.

Learn more about defining your social media target market here.

Make the best Instagram profile possible

Think of your Instagram profile as your digital business card. It’s your first impression, so you’d better do it right.

Like a business card, there’s limited space to share what you need to share, so make sure you have a snappy bio packed with as many SEO keywords as possible.

Or, take a page out of this wine club’s book and get playful with the emojis. (Maybe you want to take advantage of Instagram Story highlights to showcase some past content, too.)

It’s also best practice to make sure all your contact details are filled out and your URL is working. You’ll also want a high-res professional profile image that aligns with your business’ branding.

For more tips on making the best Instagram profile possible, here’s our deep dive into optimizing your social media profiles .

Align your social strategy with your business goals

Before you start posting up a storm, take a beat to make sure your social plan serves your bigger business goals.

Optical company Warby Parker, for example, regularly posts non-glasses-related content—for instance, a meme about soup. We’d take a good guess this sort of content is part of the company’s broader business goal to make the brand seem fun, approachable, relatable and human. (Or maybe they’re about to pivot into DTC soup; we’re speculating here.)

View this post on Instagram A post shared by Warby Parker (@warbyparker)

So, if you’re all about creating brand awareness, make a social plan that is focused on exposure and reach. Or, if you’re hoping to build your database of leads this year, your social strategy should be built around driving traffic into your sales funnel . In other words, there should be a reason behind everything you do.

In case it’s helpful, here’s a primer on how to set social media goals that make sense for your business needs .

Create a content calendar

What’s the best way to plan and organize your content? A content calendar.

As fun as off-the-cuff posts can be, it’s a lot of pressure to find that perfect moment every day that also happens to align perfectly with your business goals. Instead, brainstorm content pillars and plot out your social content in advance.

By carving out dedicated time to plan and prep in advance, you’ll be more efficient (and definitely less prone to typos.) Learn more about creating a social media content calendar here.

Schedule your posts in advance

With a scheduling tool (like Hootsuite, ahem), you can batch-prep a week or month’s worth of posts when you’re in the creative zone for maximum impact.

Scheduling your Instagram posts is also a great way to make sure you’re posting when your audience is most likely to be online . (Hot tip: Hootsuite will actually analyze your past posts and suggest unique-to-you times and dates for maximum engagement. What a sweetie.)

Start your free Hootsuite trial today

You can even schedule Instagram Stories, too!

Never miss a mention (or keep an eye on the competition)

Instagram marketing isn’t just about what you’re putting out into the world. It’s about being responsive and receptive to the people who are talking to and about you, too.

Social listening is a key component of a strong Instagram marketing strategy. With Hootsuite Streams, you can track mentions, keywords and search terms most applicable to your business.

Want a running feed of industry news? Looking to catch all those Tweets that misspell your business name? Custom search streams will make sure you never miss an opportunity to react.

Get familiar with the algorithm(s)

Instagram’s algorithms control what winds up in people’s feeds, what makes the cut on the Explore page, and what winds up languishing in Instagram purgatory. If you wanna succeed on the platform, you better study up.

Put simply, Instagram’s algorithms look at information about content (Reels, feed posts, and Stories) and information about users (interests and behavior on the platform) to serve the right content to the right people.

Each algorithm considers information about the post (like relevance and popularity), the person who posted, your history of interaction with them, and your activity across the platform.

Want to learn more about best practices for mastering Instagram’s algorithms? We’ve got posts on Instagram’s primary algorithm as well as the ones that govern Reels and the Explore Page .

Experiment with different formats

While Instagram started as a simple photo-sharing app in 2010, the platform is a very different beast in 2023. Instagram now offers a variety of formats to explore.

You can cultivate the perfect Instagram grid on your main feed and share photos, videos or even carousels of pictures .

View this post on Instagram A post shared by Native Shoes (@nativeshoes)

Instagram Stories have a prime, top-of-the-feed position, capture millions of views daily…and disappear after 24 hours.

Instagram Reels , meanwhile, are a chance to play with short-form video .

Most businesses try a mix of these different content styles. What’s best for your unique needs? Well, there’s only one way to know what works best for your audience: get postin’, kid.

Try out a livestream

Instagram’s livestream feature offers a unique (and extremely engaging) opportunity to broadcast live to your followers.

Whether you’re giving a behind-the-scenes tour, sharing an exciting product update, taking questions from your audience, interviewing a brand ambassador, or even selling your wonderful wares, Instagram live streams are a thrill to audiences—a chance for an intimate interaction with the brands they love. (And you can repost that Live content to your feed later, too.)

View this post on Instagram A post shared by Western Living (@westernliving)

Here’s everything you need to know about going live on social.

Set up an Instagram Shop

Rather than directing customers from your account to your website, Instagram Shopping allows them to select and purchase products easily from the Instagram app.

An Instagram Shop is a brand’s customizable digital storefront. It allows customers to shop right from your Instagram profile.

Think of it as a landing page where users can discover or browse all your products. If you sell tangible goods, your Instagram Shop is a great opportunity to capture a ready-to-buy market right on the app… especially if you actively tag products in your Stories and Posts.

Find a step-by-step guide to setting up your Instagram Shop here.

Boost top-performing posts

Maybe Instagram advertising isn’t a fit for your business, but you still would love to get some exposure to a new audience. If that’s the case, Instagram’s boosting option is a lifesaver.

Just set the budget at your comfort level, define a target audience, and pay to give a regular Post a little extra juice. You can even boost Instagram posts right in Hootsuite —and then get back to your social media monitoring and scheduling in the very same dashboard.

Measure content performance with analytics

The best Instagram marketing strategy is built on a foundation of knowledge. And the data you need for peak performance is right here in front of you, thanks to our old pal analytics.

Instagram’s own Insights offer plenty of, well, insight into which posts are doing well, which Stories are popping off, and exactly how many people saw your latest Reel. This info is incredible feedback to help you take your next batch of content even further—you’ll see what worked, what didn’t, and where some tweaks might be helpful.

Hootsuite’s own Analytics tool is really, really great for Instagram, too. (Really!) You can even schedule auto-reports that track your preferred metrics in a visually appealing package to really wow your team.

Try Hootsuite Analytics for free

Ultimately, there isn’t really any special trick to creating a great Instagram marketing plan: it’s all the same stuff that will make any of your social media accounts pop.

Check out our video recap of everything you need to know to create the perfect social media strategy here:

Most popular types of content on Instagram

According to a 2023 Statista study , 50% of weekly Instagram users said they prefer to consume funny content on the platform. Forty-six percent seek out “creative” posts, while 41% of active users like informative content.

This Recess post? Definitely funny.. .and definitely creative.

View this post on Instagram A post shared by Recess (@takearecess)

Other popular types of content, appealing to around 36% of users, include posts and Stories that are relaxing, inspiring, engaging or trendy.

In 2022, the most popular posts by number of likes were all by celebrities (save for one enigmatic egg ).

But what’s interesting is that the celeb posts that continue to drive engagement are all deeply personal—pregnancy announcements, dramatic makeovers, wedding photos, or jokey posts with friends. They’re not pushing tickets to their soccer games or advertising their movies. They’re being (seemingly) authentic, and fans connect with that in a big way.

So, even if you’re a brand and not a pregnant Kylie Jenner, there are ways to tap into that desire for connection. Get personal. Be silly. Express your values creatively. Showcase the people and personalities behind the scenes.

Helpful Instagram marketing tools: free & paid

1. hootsuite.

Hootsuite helps you plan great content, boost your follower count, and rack up more sales on Instagram — in way less time, with way less effort. Grow your account, manage all of your Instagram marketing in one place, and save time with Hootsuite, your all-in-one social media management tool.

• Create engaging content using built-in creative AI tools, a hashtag generator, Canva editing tools, and more
• Schedule posts, carousels, Stories, and Reels in advance
• Get personalized recommendations for the best times to post on Instagram to reach more people
• Boost organic posts and Reels with just a few clicks
• Answer comments and DMs from all your Instagram accounts
• Keep tabs on competitors, industry leaders, and relevant influencers
• Track your results in real-time
• Download custom reports to showcase your success
• Handle Instagram, Facebook, TikTok, Twitter, LinkedIn, YouTube, and Pinterest from one dashboard

Try Hootsuite free for 30 days

2. Ads Manager

Ads Manager serves as a shared platform for both Facebook and Instagram—it’s a tool for creating and monitoring advertisements on Meta’s social networks. Ads Manager offers advertisers access to Facebook’s targeting capabilities and the flexibility to run campaigns on both platforms.

Once your campaign is rolling, you can make modifications, engage with comments, and monitor performance. The Amount spent and Cost per result sections are there to help you gauge the effectiveness of your spend.

3. Instagram hashtag generator

Give your feed posts, Reels, and Stories a dash of viral magic with this Instagram hashtag generator. Everybody knows hashtags are social media’s secret sauce, but who has time to come up with them from scratch? This handy hashtag helper can do it for you.

4. Instagram username generator

Get a list of Instagram name ideas in a few seconds flat. It’s the perfect tool for businesses or individuals looking to nail it on Insta. Just answer a few Qs, and this AI username generator will whip up a list of inspiring handles to get you started on your Instagram marketing journey.

5. Instagram bio generator

Your bio is your chance to tell the world what you’re all about (within the character limit, of course). Give your Instagram profile a refresh with this quick Instagram bio generator. It works for business and personal accounts.

Visuals are everything on Insta, but we aren’t all graphic design specialists. Luckily, Canva can help you create eye-catching images and simplify your content creation process.

It even integrates with Hootsuite, so you can use templates made specifically for social media and save time bringing your ideas to life.

Get Canva for Hootsuite

7. Content ideas generator

We know, we know: saying “build a content calendar” is easier said than done. If you need some help getting the creative juices flowing, this AI-backed content ideas generator is here to help. Answer a few Qs and you’ll be given ideas for social media posts, blog posts, videos, and more.

8. Panoramiq Insights

Panoramiq Insights seamlessly integrates robust Instagram analytics into your Hootsuite dashboard. (Oooh!) With Panoramiq, you can delve into account activity, explore follower demographics (very useful for targeted campaigns), and gauge the effectiveness of your Posts and Stories.

Get Panoramiq Insights for Hootsuite

9. Instagram caption generator

A picture is worth a thousand words, so you gotta think words themselves have a pretty big impact, too, right? (And our experiments with Instagram captions prove it.) Generate Instagram captions in seconds with this AI-powered Instagram caption writer.

10. Engagement rate calculator

Your engagement is everything: it defines just how much you’re connecting with your audience. Determine your social media return on investment (ROI), enhance your media kit, and figure out which posts work and which need work with this easy engagement rate calculator tool for Instagram.

11. Adobe Lightroom

If Instagram’s editing options are falling short, it might be time to experiment with Adobe Lightroom CC. The app simplifies the use of professional photo editing tools and can even be enhanced with downloaded Lightroom presets.

Find more amazing tools marketers should use for Instagram here .

Instagram marketing FAQs

When was instagram created.

Instagram was released to the public in October 2010 . By the end of the first day, it had 25,000 users and hit one million users in under three months.

Does Facebook own Instagram?

Yes, Facebook acquired Instagram in 2012 for $1 billion . Since then, the company has restructured. Now, both Facebook and Instagram are operated by a parent organization called Meta (still helmed by Facebook founder Mark Zuckerberg). Meta also operates Threads and Whatsapp .

Manage all your Instagram marketing alongside your other social platforms with Hootsuite’s time-saving tools. From a single dashboard, you can schedule posts, Stories, and Reels, engage with your audience, and measure your social ROI. Try it free today.

Get Started

Easily create, analyze, and schedule Instagram posts, Stories, Reels, and Threads with Hootsuite. Save time and get results.

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Stacey McLachlan is an award-winning writer and editor from Vancouver with more than a decade of experience working for print and digital publications.

She is editor-at-large for Western Living and Vancouver Magazine, author of the National Magazine Award-nominated 'City Informer' column, and a regular contributor to Dwell. Her previous work covers a wide range of topics, from SEO-focused thought-leadership to profiles of mushroom foragers, but her specialties include design, people, social media strategy, and humor.

You can usually find her at the beach, or cleaning sand out of her bag.

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