research project objectives sample

Research Aims, Objectives & Questions

By: David Phair (PhD) and Alexandra Shaeffer (PhD) | June 2022

Dissertation Coaching

T he research aims , objectives and research questions (collectively called the “golden thread”) are arguably the most important thing you need to get right when you’re crafting a research proposal , dissertation or thesis . We receive questions almost every day about this “holy trinity” of research and there’s certainly a lot of confusion out there, so we’ve crafted this post to help you navigate your way through the fog.

Overview: The Golden Thread

  • What is the golden thread
  • What are research aims ( examples )
  • What are research objectives ( examples )
  • What are research questions ( examples )
  • The importance of alignment in the golden thread

What is the “golden thread”?

The golden thread simply refers to the collective research aims , research objectives , and research questions for any given project (i.e., a dissertation, thesis, or research paper ). These three elements are bundled together because it’s extremely important that they align with each other, and that the entire research project aligns with them.

Importantly, the golden thread needs to weave its way through the entirety of any research project , from start to end. In other words, it needs to be very clearly defined right at the beginning of the project (the topic ideation and proposal stage) and it needs to inform almost every decision throughout the rest of the project. For example, your research design and methodology will be heavily influenced by the golden thread (we’ll explain this in more detail later), as well as your literature review.

The research aims, objectives and research questions (the golden thread) define the focus and scope ( the delimitations ) of your research project. In other words, they help ringfence your dissertation or thesis to a relatively narrow domain, so that you can “go deep” and really dig into a specific problem or opportunity. They also help keep you on track , as they act as a litmus test for relevance. In other words, if you’re ever unsure whether to include something in your document, simply ask yourself the question, “does this contribute toward my research aims, objectives or questions?”. If it doesn’t, chances are you can drop it.

Alright, enough of the fluffy, conceptual stuff. Let’s get down to business and look at what exactly the research aims, objectives and questions are and outline a few examples to bring these concepts to life.

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Research Aims: What are they?

Simply put, the research aim(s) is a statement that reflects the broad overarching goal (s) of the research project. Research aims are fairly high-level (low resolution) as they outline the general direction of the research and what it’s trying to achieve .

Research Aims: Examples

True to the name, research aims usually start with the wording “this research aims to…”, “this research seeks to…”, and so on. For example:

“This research aims to explore employee experiences of digital transformation in retail HR.”   “This study sets out to assess the interaction between student support and self-care on well-being in engineering graduate students”  

As you can see, these research aims provide a high-level description of what the study is about and what it seeks to achieve. They’re not hyper-specific or action-oriented, but they’re clear about what the study’s focus is and what is being investigated.

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research project objectives sample

Research Objectives: What are they?

The research objectives take the research aims and make them more practical and actionable . In other words, the research objectives showcase the steps that the researcher will take to achieve the research aims.

The research objectives need to be far more specific (higher resolution) and actionable than the research aims. In fact, it’s always a good idea to craft your research objectives using the “SMART” criteria. In other words, they should be specific, measurable, achievable, relevant and time-bound”.

Research Objectives: Examples

Let’s look at two examples of research objectives. We’ll stick with the topic and research aims we mentioned previously.  

For the digital transformation topic:

To observe the retail HR employees throughout the digital transformation. To assess employee perceptions of digital transformation in retail HR. To identify the barriers and facilitators of digital transformation in retail HR.

And for the student wellness topic:

To determine whether student self-care predicts the well-being score of engineering graduate students. To determine whether student support predicts the well-being score of engineering students. To assess the interaction between student self-care and student support when predicting well-being in engineering graduate students.

  As you can see, these research objectives clearly align with the previously mentioned research aims and effectively translate the low-resolution aims into (comparatively) higher-resolution objectives and action points . They give the research project a clear focus and present something that resembles a research-based “to-do” list.

The research objectives detail the specific steps that you, as the researcher, will take to achieve the research aims you laid out.

Research Questions: What are they?

Finally, we arrive at the all-important research questions. The research questions are, as the name suggests, the key questions that your study will seek to answer . Simply put, they are the core purpose of your dissertation, thesis, or research project. You’ll present them at the beginning of your document (either in the introduction chapter or literature review chapter) and you’ll answer them at the end of your document (typically in the discussion and conclusion chapters).

The research questions will be the driving force throughout the research process. For example, in the literature review chapter, you’ll assess the relevance of any given resource based on whether it helps you move towards answering your research questions. Similarly, your methodology and research design will be heavily influenced by the nature of your research questions. For instance, research questions that are exploratory in nature will usually make use of a qualitative approach, whereas questions that relate to measurement or relationship testing will make use of a quantitative approach.  

Let’s look at some examples of research questions to make this more tangible.

Research Questions: Examples

Again, we’ll stick with the research aims and research objectives we mentioned previously.  

For the digital transformation topic (which would be qualitative in nature):

How do employees perceive digital transformation in retail HR? What are the barriers and facilitators of digital transformation in retail HR?  

And for the student wellness topic (which would be quantitative in nature):

Does student self-care predict the well-being scores of engineering graduate students? Does student support predict the well-being scores of engineering students? Do student self-care and student support interact when predicting well-being in engineering graduate students?  

You’ll probably notice that there’s quite a formulaic approach to this. In other words, the research questions are basically the research objectives “converted” into question format. While that is true most of the time, it’s not always the case. For example, the first research objective for the digital transformation topic was more or less a step on the path toward the other objectives, and as such, it didn’t warrant its own research question.

So, don’t rush your research questions and sloppily reword your objectives as questions. Carefully think about what exactly you’re trying to achieve (i.e. your research aim) and the objectives you’ve set out, then craft a set of well-aligned research questions . Also, keep in mind that this can be a somewhat iterative process , where you go back and tweak research objectives and aims to ensure tight alignment throughout the golden thread.

The importance of strong alignment

Alignment is the keyword here and we have to stress its importance . Simply put, you need to make sure that there is a very tight alignment between all three pieces of the golden thread. If your research aims and research questions don’t align, for example, your project will be pulling in different directions and will lack focus . This is a common problem students face and can cause many headaches (and tears), so be warned.

Take the time to carefully craft your research aims, objectives and research questions before you run off down the research path. Ideally, get your research supervisor/advisor to review and comment on your golden thread before you invest significant time into your project, and certainly before you start collecting data .  

Recap: The golden thread

In this post, we unpacked the golden thread of research, consisting of the research aims , research objectives and research questions . You can jump back to any section using the links below.

As always, feel free to leave a comment below – we always love to hear from you. Also, if you’re interested in 1-on-1 support, take a look at our private coaching service here.

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41 Comments

Isaac Levi

Thank you very much for your great effort put. As an Undergraduate taking Demographic Research & Methodology, I’ve been trying so hard to understand clearly what is a Research Question, Research Aim and the Objectives in a research and the relationship between them etc. But as for now I’m thankful that you’ve solved my problem.

Hatimu Bah

Well appreciated. This has helped me greatly in doing my dissertation.

Dr. Abdallah Kheri

An so delighted with this wonderful information thank you a lot.

so impressive i have benefited a lot looking forward to learn more on research.

Ekwunife, Chukwunonso Onyeka Steve

I am very happy to have carefully gone through this well researched article.

Infact,I used to be phobia about anything research, because of my poor understanding of the concepts.

Now,I get to know that my research question is the same as my research objective(s) rephrased in question format.

I please I would need a follow up on the subject,as I intends to join the team of researchers. Thanks once again.

Tosin

Thanks so much. This was really helpful.

Ishmael

I know you pepole have tried to break things into more understandable and easy format. And God bless you. Keep it up

sylas

i found this document so useful towards my study in research methods. thanks so much.

Michael L. Andrion

This is my 2nd read topic in your course and I should commend the simplified explanations of each part. I’m beginning to understand and absorb the use of each part of a dissertation/thesis. I’ll keep on reading your free course and might be able to avail the training course! Kudos!

Scarlett

Thank you! Better put that my lecture and helped to easily understand the basics which I feel often get brushed over when beginning dissertation work.

Enoch Tindiwegi

This is quite helpful. I like how the Golden thread has been explained and the needed alignment.

Sora Dido Boru

This is quite helpful. I really appreciate!

Chulyork

The article made it simple for researcher students to differentiate between three concepts.

Afowosire Wasiu Adekunle

Very innovative and educational in approach to conducting research.

Sàlihu Abubakar Dayyabu

I am very impressed with all these terminology, as I am a fresh student for post graduate, I am highly guided and I promised to continue making consultation when the need arise. Thanks a lot.

Mohammed Shamsudeen

A very helpful piece. thanks, I really appreciate it .

Sonam Jyrwa

Very well explained, and it might be helpful to many people like me.

JB

Wish i had found this (and other) resource(s) at the beginning of my PhD journey… not in my writing up year… 😩 Anyways… just a quick question as i’m having some issues ordering my “golden thread”…. does it matter in what order you mention them? i.e., is it always first aims, then objectives, and finally the questions? or can you first mention the research questions and then the aims and objectives?

UN

Thank you for a very simple explanation that builds upon the concepts in a very logical manner. Just prior to this, I read the research hypothesis article, which was equally very good. This met my primary objective.

My secondary objective was to understand the difference between research questions and research hypothesis, and in which context to use which one. However, I am still not clear on this. Can you kindly please guide?

Derek Jansen

In research, a research question is a clear and specific inquiry that the researcher wants to answer, while a research hypothesis is a tentative statement or prediction about the relationship between variables or the expected outcome of the study. Research questions are broader and guide the overall study, while hypotheses are specific and testable statements used in quantitative research. Research questions identify the problem, while hypotheses provide a focus for testing in the study.

Saen Fanai

Exactly what I need in this research journey, I look forward to more of your coaching videos.

Abubakar Rofiat Opeyemi

This helped a lot. Thanks so much for the effort put into explaining it.

Lamin Tarawally

What data source in writing dissertation/Thesis requires?

What is data source covers when writing dessertation/thesis

Latifat Muhammed

This is quite useful thanks

Yetunde

I’m excited and thankful. I got so much value which will help me progress in my thesis.

Amer Al-Rashid

where are the locations of the reserch statement, research objective and research question in a reserach paper? Can you write an ouline that defines their places in the researh paper?

Webby

Very helpful and important tips on Aims, Objectives and Questions.

Refiloe Raselane

Thank you so much for making research aim, research objectives and research question so clear. This will be helpful to me as i continue with my thesis.

Annabelle Roda-Dafielmoto

Thanks much for this content. I learned a lot. And I am inspired to learn more. I am still struggling with my preparation for dissertation outline/proposal. But I consistently follow contents and tutorials and the new FB of GRAD Coach. Hope to really become confident in writing my dissertation and successfully defend it.

Joe

As a researcher and lecturer, I find splitting research goals into research aims, objectives, and questions is unnecessarily bureaucratic and confusing for students. For most biomedical research projects, including ‘real research’, 1-3 research questions will suffice (numbers may differ by discipline).

Abdella

Awesome! Very important resources and presented in an informative way to easily understand the golden thread. Indeed, thank you so much.

Sheikh

Well explained

New Growth Care Group

The blog article on research aims, objectives, and questions by Grad Coach is a clear and insightful guide that aligns with my experiences in academic research. The article effectively breaks down the often complex concepts of research aims and objectives, providing a straightforward and accessible explanation. Drawing from my own research endeavors, I appreciate the practical tips offered, such as the need for specificity and clarity when formulating research questions. The article serves as a valuable resource for students and researchers, offering a concise roadmap for crafting well-defined research goals and objectives. Whether you’re a novice or an experienced researcher, this article provides practical insights that contribute to the foundational aspects of a successful research endeavor.

yaikobe

A great thanks for you. it is really amazing explanation. I grasp a lot and one step up to research knowledge.

UMAR SALEH

I really found these tips helpful. Thank you very much Grad Coach.

Rahma D.

I found this article helpful. Thanks for sharing this.

Juhaida

thank you so much, the explanation and examples are really helpful

BhikkuPanna

This is a well researched and superbly written article for learners of research methods at all levels in the research topic from conceptualization to research findings and conclusions. I highly recommend this material to university graduate students. As an instructor of advanced research methods for PhD students, I have confirmed that I was giving the right guidelines for the degree they are undertaking.

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research project objectives sample

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Educational resources and simple solutions for your research journey

What Are Research Objectives and How To Write Them (with Examples)

What Are Research Objectives and How to Write Them (with Examples)

What Are Research Objectives and How To Write Them (with Examples)

Table of Contents

Introduction

Research is at the center of everything researchers do, and setting clear, well-defined research objectives plays a pivotal role in guiding scholars toward their desired outcomes. Research papers are essential instruments for researchers to effectively communicate their work. Among the many sections that constitute a research paper, the introduction plays a key role in providing a background and setting the context. 1 Research objectives, which define the aims of the study, are usually stated in the introduction. Every study has a research question that the authors are trying to answer, and the objective is an active statement about how the study will answer this research question. These objectives help guide the development and design of the study and steer the research in the appropriate direction; if this is not clearly defined, a project can fail!

Research studies have a research question, research hypothesis, and one or more research objectives. A research question is what a study aims to answer, and a research hypothesis is a predictive statement about the relationship between two or more variables, which the study sets out to prove or disprove. Objectives are specific, measurable goals that the study aims to achieve. The difference between these three is illustrated by the following example:

  • Research question : How does low-intensity pulsed ultrasound (LIPUS) compare with a placebo device in managing the symptoms of skeletally mature patients with patellar tendinopathy?
  • Research hypothesis : Pain levels are reduced in patients who receive daily active-LIPUS (treatment) for 12 weeks compared with individuals who receive inactive-LIPUS (placebo).
  • Research objective : To investigate the clinical efficacy of LIPUS in the management of patellar tendinopathy symptoms.

This article discusses the importance of clear, well-thought out objectives and suggests methods to write them clearly.

What is the introduction in research papers?

Research objectives are usually included in the introduction section. This section is the first that the readers will read so it is essential that it conveys the subject matter appropriately and is well written to create a good first impression. A good introduction sets the tone of the paper and clearly outlines the contents so that the readers get a quick snapshot of what to expect.

A good introduction should aim to: 2,3

  • Indicate the main subject area, its importance, and cite previous literature on the subject
  • Define the gap(s) in existing research, ask a research question, and state the objectives
  • Announce the present research and outline its novelty and significance
  • Avoid repeating the Abstract, providing unnecessary information, and claiming novelty without accurate supporting information.

Why are research objectives important?

Objectives can help you stay focused and steer your research in the required direction. They help define and limit the scope of your research, which is important to efficiently manage your resources and time. The objectives help to create and maintain the overall structure, and specify two main things—the variables and the methods of quantifying the variables.

A good research objective:

  • defines the scope of the study
  • gives direction to the research
  • helps maintain focus and avoid diversions from the topic
  • minimizes wastage of resources like time, money, and energy

Types of research objectives

Research objectives can be broadly classified into general and specific objectives . 4 General objectives state what the research expects to achieve overall while specific objectives break this down into smaller, logically connected parts, each of which addresses various parts of the research problem. General objectives are the main goals of the study and are usually fewer in number while specific objectives are more in number because they address several aspects of the research problem.

Example (general objective): To investigate the factors influencing the financial performance of firms listed in the New York Stock Exchange market.

Example (specific objective): To assess the influence of firm size on the financial performance of firms listed in the New York Stock Exchange market.

In addition to this broad classification, research objectives can be grouped into several categories depending on the research problem, as given in Table 1.

Table 1: Types of research objectives

Characteristics of research objectives

Research objectives must start with the word “To” because this helps readers identify the objective in the absence of headings and appropriate sectioning in research papers. 5,6

  • A good objective is SMART (mostly applicable to specific objectives):
  • Specific—clear about the what, why, when, and how
  • Measurable—identifies the main variables of the study and quantifies the targets
  • Achievable—attainable using the available time and resources
  • Realistic—accurately addresses the scope of the problem
  • Time-bound—identifies the time in which each step will be completed
  • Research objectives clarify the purpose of research.
  • They help understand the relationship and dissimilarities between variables.
  • They provide a direction that helps the research to reach a definite conclusion.

How to write research objectives?

Research objectives can be written using the following steps: 7

  • State your main research question clearly and concisely.
  • Describe the ultimate goal of your study, which is similar to the research question but states the intended outcomes more definitively.
  • Divide this main goal into subcategories to develop your objectives.
  • Limit the number of objectives (1-2 general; 3-4 specific)
  • Assess each objective using the SMART
  • Start each objective with an action verb like assess, compare, determine, evaluate, etc., which makes the research appear more actionable.
  • Use specific language without making the sentence data heavy.
  • The most common section to add the objectives is the introduction and after the problem statement.
  • Add the objectives to the abstract (if there is one).
  • State the general objective first, followed by the specific objectives.

Formulating research objectives

Formulating research objectives has the following five steps, which could help researchers develop a clear objective: 8

  • Identify the research problem.
  • Review past studies on subjects similar to your problem statement, that is, studies that use similar methods, variables, etc.
  • Identify the research gaps the current study should cover based on your literature review. These gaps could be theoretical, methodological, or conceptual.
  • Define the research question(s) based on the gaps identified.
  • Revise/relate the research problem based on the defined research question and the gaps identified. This is to confirm that there is an actual need for a study on the subject based on the gaps in literature.
  • Identify and write the general and specific objectives.
  • Incorporate the objectives into the study.

Advantages of research objectives

Adding clear research objectives has the following advantages: 4,8

  • Maintains the focus and direction of the research
  • Optimizes allocation of resources with minimal wastage
  • Acts as a foundation for defining appropriate research questions and hypotheses
  • Provides measurable outcomes that can help evaluate the success of the research
  • Determines the feasibility of the research by helping to assess the availability of required resources
  • Ensures relevance of the study to the subject and its contribution to existing literature

Disadvantages of research objectives

Research objectives also have few disadvantages, as listed below: 8

  • Absence of clearly defined objectives can lead to ambiguity in the research process
  • Unintentional bias could affect the validity and accuracy of the research findings

Key takeaways

  • Research objectives are concise statements that describe what the research is aiming to achieve.
  • They define the scope and direction of the research and maintain focus.
  • The objectives should be SMART—specific, measurable, achievable, realistic, and time-bound.
  • Clear research objectives help avoid collection of data or resources not required for the study.
  • Well-formulated specific objectives help develop the overall research methodology, including data collection, analysis, interpretation, and utilization.
  • Research objectives should cover all aspects of the problem statement in a coherent way.
  • They should be clearly stated using action verbs.

Frequently asked questions on research objectives

Q: what’s the difference between research objectives and aims 9.

A: Research aims are statements that reflect the broad goal(s) of the study and outline the general direction of the research. They are not specific but clearly define the focus of the study.

Example: This research aims to explore employee experiences of digital transformation in retail HR.

Research objectives focus on the action to be taken to achieve the aims. They make the aims more practical and should be specific and actionable.

Example: To observe the retail HR employees throughout the digital transformation.

Q: What are the examples of research objectives, both general and specific?

A: Here are a few examples of research objectives:

  • To identify the antiviral chemical constituents in Mumbukura gitoniensis (general)
  • To carry out solvent extraction of dried flowers of Mumbukura gitoniensis and isolate the constituents. (specific)
  • To determine the antiviral activity of each of the isolated compounds. (specific)
  • To examine the extent, range, and method of coral reef rehabilitation projects in five shallow reef areas adjacent to popular tourist destinations in the Philippines.
  • To investigate species richness of mammal communities in five protected areas over the past 20 years.
  • To evaluate the potential application of AI techniques for estimating best-corrected visual acuity from fundus photographs with and without ancillary information.
  • To investigate whether sport influences psychological parameters in the personality of asthmatic children.

Q: How do I develop research objectives?

A: Developing research objectives begins with defining the problem statement clearly, as illustrated by Figure 1. Objectives specify how the research question will be answered and they determine what is to be measured to test the hypothesis.

research project objectives sample

Q: Are research objectives measurable?

A: The word “measurable” implies that something is quantifiable. In terms of research objectives, this means that the source and method of collecting data are identified and that all these aspects are feasible for the research. Some metrics can be created to measure your progress toward achieving your objectives.

Q: Can research objectives change during the study?

A: Revising research objectives during the study is acceptable in situations when the selected methodology is not progressing toward achieving the objective, or if there are challenges pertaining to resources, etc. One thing to keep in mind is the time and resources you would have to complete your research after revising the objectives. Thus, as long as your problem statement and hypotheses are unchanged, minor revisions to the research objectives are acceptable.

Q: What is the difference between research questions and research objectives? 10

Q: are research objectives the same as hypotheses.

A: No, hypotheses are predictive theories that are expressed in general terms. Research objectives, which are more specific, are developed from hypotheses and aim to test them. A hypothesis can be tested using several methods and each method will have different objectives because the methodology to be used could be different. A hypothesis is developed based on observation and reasoning; it is a calculated prediction about why a particular phenomenon is occurring. To test this prediction, different research objectives are formulated. Here’s a simple example of both a research hypothesis and research objective.

Research hypothesis : Employees who arrive at work earlier are more productive.

Research objective : To assess whether employees who arrive at work earlier are more productive.

To summarize, research objectives are an important part of research studies and should be written clearly to effectively communicate your research. We hope this article has given you a brief insight into the importance of using clearly defined research objectives and how to formulate them.

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  • Writing a scientific paper: Introduction. UCI libraries website. Accessed June 15, 2023. https://guides.lib.uci.edu/c.php?g=334338&p=2249903
  • Research objectives—Types, examples and writing guide. Researchmethod.net website. Accessed June 17, 2023. https://researchmethod.net/research-objectives/#:~:text=They%20provide%20a%20clear%20direction,track%20and%20achieve%20their%20goals .
  • Bartle P. SMART Characteristics of good objectives. Community empowerment collective website. Accessed June 16, 2023. https://cec.vcn.bc.ca/cmp/modules/pd-smar.htm
  • Research objectives. Studyprobe website. Accessed June 18, 2023. https://www.studyprobe.in/2022/08/research-objectives.html
  • Corredor F. How to write objectives in a research paper. wikiHow website. Accessed June 18, 2023. https://www.wikihow.com/Write-Objectives-in-a-Research-Proposal
  • Research objectives: Definition, types, characteristics, advantages. AccountingNest website. Accessed June 15, 2023. https://www.accountingnest.com/articles/research/research-objectives
  • Phair D., Shaeffer A. Research aims, objectives & questions. GradCoach website. Accessed June 20, 2023. https://gradcoach.com/research-aims-objectives-questions/
  • Understanding the difference between research questions and objectives. Accessed June 21, 2023. https://board.researchersjob.com/blog/research-questions-and-objectives

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Home » Research Objectives – Types, Examples and Writing Guide

Research Objectives – Types, Examples and Writing Guide

Table of Contents

Research Objectives

Research Objectives

Research objectives refer to the specific goals or aims of a research study. They provide a clear and concise description of what the researcher hopes to achieve by conducting the research . The objectives are typically based on the research questions and hypotheses formulated at the beginning of the study and are used to guide the research process.

Types of Research Objectives

Here are the different types of research objectives in research:

  • Exploratory Objectives: These objectives are used to explore a topic, issue, or phenomenon that has not been studied in-depth before. The aim of exploratory research is to gain a better understanding of the subject matter and generate new ideas and hypotheses .
  • Descriptive Objectives: These objectives aim to describe the characteristics, features, or attributes of a particular population, group, or phenomenon. Descriptive research answers the “what” questions and provides a snapshot of the subject matter.
  • Explanatory Objectives : These objectives aim to explain the relationships between variables or factors. Explanatory research seeks to identify the cause-and-effect relationships between different phenomena.
  • Predictive Objectives: These objectives aim to predict future events or outcomes based on existing data or trends. Predictive research uses statistical models to forecast future trends or outcomes.
  • Evaluative Objectives : These objectives aim to evaluate the effectiveness or impact of a program, intervention, or policy. Evaluative research seeks to assess the outcomes or results of a particular intervention or program.
  • Prescriptive Objectives: These objectives aim to provide recommendations or solutions to a particular problem or issue. Prescriptive research identifies the best course of action based on the results of the study.
  • Diagnostic Objectives : These objectives aim to identify the causes or factors contributing to a particular problem or issue. Diagnostic research seeks to uncover the underlying reasons for a particular phenomenon.
  • Comparative Objectives: These objectives aim to compare two or more groups, populations, or phenomena to identify similarities and differences. Comparative research is used to determine which group or approach is more effective or has better outcomes.
  • Historical Objectives: These objectives aim to examine past events, trends, or phenomena to gain a better understanding of their significance and impact. Historical research uses archival data, documents, and records to study past events.
  • Ethnographic Objectives : These objectives aim to understand the culture, beliefs, and practices of a particular group or community. Ethnographic research involves immersive fieldwork and observation to gain an insider’s perspective of the group being studied.
  • Action-oriented Objectives: These objectives aim to bring about social or organizational change. Action-oriented research seeks to identify practical solutions to social problems and to promote positive change in society.
  • Conceptual Objectives: These objectives aim to develop new theories, models, or frameworks to explain a particular phenomenon or set of phenomena. Conceptual research seeks to provide a deeper understanding of the subject matter by developing new theoretical perspectives.
  • Methodological Objectives: These objectives aim to develop and improve research methods and techniques. Methodological research seeks to advance the field of research by improving the validity, reliability, and accuracy of research methods and tools.
  • Theoretical Objectives : These objectives aim to test and refine existing theories or to develop new theoretical perspectives. Theoretical research seeks to advance the field of knowledge by testing and refining existing theories or by developing new theoretical frameworks.
  • Measurement Objectives : These objectives aim to develop and validate measurement instruments, such as surveys, questionnaires, and tests. Measurement research seeks to improve the quality and reliability of data collection and analysis by developing and testing new measurement tools.
  • Design Objectives : These objectives aim to develop and refine research designs, such as experimental, quasi-experimental, and observational designs. Design research seeks to improve the quality and validity of research by developing and testing new research designs.
  • Sampling Objectives: These objectives aim to develop and refine sampling techniques, such as probability and non-probability sampling methods. Sampling research seeks to improve the representativeness and generalizability of research findings by developing and testing new sampling techniques.

How to Write Research Objectives

Writing clear and concise research objectives is an important part of any research project, as it helps to guide the study and ensure that it is focused and relevant. Here are some steps to follow when writing research objectives:

  • Identify the research problem : Before you can write research objectives, you need to identify the research problem you are trying to address. This should be a clear and specific problem that can be addressed through research.
  • Define the research questions : Based on the research problem, define the research questions you want to answer. These questions should be specific and should guide the research process.
  • Identify the variables : Identify the key variables that you will be studying in your research. These are the factors that you will be measuring, manipulating, or analyzing to answer your research questions.
  • Write specific objectives: Write specific, measurable objectives that will help you answer your research questions. These objectives should be clear and concise and should indicate what you hope to achieve through your research.
  • Use the SMART criteria: To ensure that your research objectives are well-defined and achievable, use the SMART criteria. This means that your objectives should be Specific, Measurable, Achievable, Relevant, and Time-bound.
  • Revise and refine: Once you have written your research objectives, revise and refine them to ensure that they are clear, concise, and achievable. Make sure that they align with your research questions and variables, and that they will help you answer your research problem.

Example of Research Objectives

Examples of research objectives Could be:

Research Objectives for the topic of “The Impact of Artificial Intelligence on Employment”:

  • To investigate the effects of the adoption of AI on employment trends across various industries and occupations.
  • To explore the potential for AI to create new job opportunities and transform existing roles in the workforce.
  • To examine the social and economic implications of the widespread use of AI for employment, including issues such as income inequality and access to education and training.
  • To identify the skills and competencies that will be required for individuals to thrive in an AI-driven workplace, and to explore the role of education and training in developing these skills.
  • To evaluate the ethical and legal considerations surrounding the use of AI for employment, including issues such as bias, privacy, and the responsibility of employers and policymakers to protect workers’ rights.

When to Write Research Objectives

  • At the beginning of a research project : Research objectives should be identified and written down before starting a research project. This helps to ensure that the project is focused and that data collection and analysis efforts are aligned with the intended purpose of the research.
  • When refining research questions: Writing research objectives can help to clarify and refine research questions. Objectives provide a more concrete and specific framework for addressing research questions, which can improve the overall quality and direction of a research project.
  • After conducting a literature review : Conducting a literature review can help to identify gaps in knowledge and areas that require further research. Writing research objectives can help to define and focus the research effort in these areas.
  • When developing a research proposal: Research objectives are an important component of a research proposal. They help to articulate the purpose and scope of the research, and provide a clear and concise summary of the expected outcomes and contributions of the research.
  • When seeking funding for research: Funding agencies often require a detailed description of research objectives as part of a funding proposal. Writing clear and specific research objectives can help to demonstrate the significance and potential impact of a research project, and increase the chances of securing funding.
  • When designing a research study : Research objectives guide the design and implementation of a research study. They help to identify the appropriate research methods, sampling strategies, data collection and analysis techniques, and other relevant aspects of the study design.
  • When communicating research findings: Research objectives provide a clear and concise summary of the main research questions and outcomes. They are often included in research reports and publications, and can help to ensure that the research findings are communicated effectively and accurately to a wide range of audiences.
  • When evaluating research outcomes : Research objectives provide a basis for evaluating the success of a research project. They help to measure the degree to which research questions have been answered and the extent to which research outcomes have been achieved.
  • When conducting research in a team : Writing research objectives can facilitate communication and collaboration within a research team. Objectives provide a shared understanding of the research purpose and goals, and can help to ensure that team members are working towards a common objective.

Purpose of Research Objectives

Some of the main purposes of research objectives include:

  • To clarify the research question or problem : Research objectives help to define the specific aspects of the research question or problem that the study aims to address. This makes it easier to design a study that is focused and relevant.
  • To guide the research design: Research objectives help to determine the research design, including the research methods, data collection techniques, and sampling strategy. This ensures that the study is structured and efficient.
  • To measure progress : Research objectives provide a way to measure progress throughout the research process. They help the researcher to evaluate whether they are on track and meeting their goals.
  • To communicate the research goals : Research objectives provide a clear and concise description of the research goals. This helps to communicate the purpose of the study to other researchers, stakeholders, and the general public.

Advantages of Research Objectives

Here are some advantages of having well-defined research objectives:

  • Focus : Research objectives help to focus the research effort on specific areas of inquiry. By identifying clear research questions, the researcher can narrow down the scope of the study and avoid getting sidetracked by irrelevant information.
  • Clarity : Clearly stated research objectives provide a roadmap for the research study. They provide a clear direction for the research, making it easier for the researcher to stay on track and achieve their goals.
  • Measurability : Well-defined research objectives provide measurable outcomes that can be used to evaluate the success of the research project. This helps to ensure that the research is effective and that the research goals are achieved.
  • Feasibility : Research objectives help to ensure that the research project is feasible. By clearly defining the research goals, the researcher can identify the resources required to achieve those goals and determine whether those resources are available.
  • Relevance : Research objectives help to ensure that the research study is relevant and meaningful. By identifying specific research questions, the researcher can ensure that the study addresses important issues and contributes to the existing body of knowledge.

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Writing Effective Research Aims and Objectives

  • By: Margaret-Anne Houston , Marissa McDonagh Edited by: Margaret-Anne Houston
  • Product: Sage Research Methods: Business
  • Publisher: SAGE Publications Ltd
  • Publication year: 2023
  • Online pub date: March 21, 2023
  • Discipline: Business and Management
  • Methods: Research questions , Writing research , Research design
  • DOI: https:// doi. org/10.4135/9781529668216
  • Keywords: fuel poverty , social media Show all Show less
  • Academic Level: Advanced Undergraduate Online ISBN: 9781529668216 More information Less information

The writing of effective research aims and objectives can cause confusion and concern to new and experienced researchers and learners. This step in your research journey is usually the first written method used to convey your research idea to your tutor. Therefore, aims and objectives should clearly convey your topic, academic foundation, and research design. In order to write effective research aims and objectives, researchers should consider all aspects of their proposed work. For example, the sample(s) to be approached for participation in the primary data collection. Identifying research objectives that are SMART is key to ensuring key aspects of the work are considered prior to any data collection. This includes consideration of access to samples and the ethics of researching the topic and research design. Finally, seeing your work as others will read it, can be an effective evaluation tool to ensure your own research objectives adequately capture and reflect your intended study. Therefore, this guide encourages you to consider common issues with identifying and writing research aims and objectives through consideration of examples.

Learning Outcomes

By the end of this guide, readers should be able to:

  • Identify the meaning and purpose of a research aim within business research
  • Understand the link between an effective research aim and the wider topic and literature/secondary sources, where appropriate
  • Understand how to identify and write Specific, Measurable, Achievable, Realistic and Timely (SMART) Research objectives, research questions, and consideration of research hypothesis
  • Recognize the link between writing an effective research aim and the research design. Write own research aim and objectives

Introduction

The writing of effective research aims and objectives can cause confusion and concern to new (and experienced!) researchers and learners. Attempting to identify the scope and focus of a project within a few specific statements, can take time and consideration of all aspects of your research design. If you are still unsure of your approach to your topic, or even the boundaries of the topic itself, this uncertainty can make the framing of an effective research aim seem like an uphill task.

However, even if this is your first time trying to convey your research idea within a few concise and precise statements, there are steps to take to ensure your work clearly communicates your meaning to your audience. This how-to-guide draws on examples of business topic research aims and objectives and explores techniques for reviewing their meaning. This active learning approach will enable you to grow confidence in framing and communicating your own research.

The importance of ensuring the research aim and objectives are not only reflective of the topic choice but are also achievable can be a fluid process, which in itself, can result in anxious researchers. Seeing your work as others will read it, can be an effective evaluation tool to ensure your own research objectives adequately capture and reflect your intended study. Therefore, this guide encourages you to consider common issues with identifying and writing research aims and objectives through consideration of examples.

Identify the Meaning and Purpose of a Research Aim with Business Research

Writing an effective research aim is an integral part of the research process. A research aim is a statement of intent. It should communicate your research goal clearly and should provide a focus for your work from the offset. It is important to differentiate between a research aim and the objectives. If a research aim tells the reader what you plan to achieve, then the research objectives should state how you would reach that goal. Often the objectives will provide a road map of the steps you will take in order to meet the research aim. Therefore, a research aim in business-related topics is typically a single sentence or even two, which conveys the overall purpose of the research-the end goal!

The terminology you use when writing your research aim is important. Note the following example aims from Business related topics:

  • 1. This research aims to evaluate the lasting effects of lockdown and ‘work from home’ initiatives on productiveness in the financial service industry.
  • 2. This research aims to establish a link between innovations in Artificial Intelligence (AI) and recruitment processes for The Royal Bank of Scotland.
  • 3. This research aims to investigate to what extent Corporate Social Responsibility (CSR) initiatives can influence consumer behavior. A case study of Aldi UK.
  • 4. This research aims to assess the effectiveness of technology companies’ risk management of cyber and information risks measured on the basis of supply chain resilience.
  • 5. This research aims to explore the impact of Government funded initiatives to encourage social entrepreneurship in Scotland.

As evidenced above all of the aims stated contain verbs, these highlight how the research will be undertaken. Words such as to assess, to establish, to explore or to evaluate all reflect research analysis. This conveys your intention clearly to the reader and whilst it may not fully demonstrate exactly how the project will be undertaken, the verbs show what the goal is.

The objectives, which follow the aim, can help to show the exact ways the aim will be achieved, highlighting the research methods. It is important to think carefully about whether you plan to or will be to, come to a clear conclusion. Often it is not possible and this can be due to many factors such as the time or scope of the issue. For example, in the aims stated above number 2 is the only one that states it will ‘establish a link.’ This is because the aim is specific and measurable. The objectives should identify the specific processes it will examine and link to effective recruitment practices that are more effective than prior to AI being used.

However, for the other aims it is more appropriate to explore or investigate the topics, as opposed to ‘establishing’ or to ‘evidence an impact.’

Abbreviations are a useful way of shortening words or phrases and they can give writing a more coherent flow. It is worth noting that all abbreviations like AI or CSR should only be used when they are spelled out initially and if they appear frequently throughout your writing.

It is important to always check with your supervisor or course Handbook but typically, you should have a research question, a research aim, and objectives. The research question should capture what the issue is, often it will help to explain your research aim by offering a critical perspective. For example, if your research is to evaluate the effect of something then your question may be to what extent is that something works?

Finally, it is important to remember that the wording of your research aim may change slightly as your research progresses. Often students will modify the words to reflect what they are undertaking as the process develops.

Section Summary

  • An effective research aim should clearly set out the goal of a project.
  • Carefully consider the terminology you use at this stage, and ensure it reflects the outcome of the study.
  • Remember a research aim can be fluid and the exact wording is likely to change as you progress through your research journey.

Understand the Link Between an Effective Research Aim and the Wider Topic and Literature/secondary Sources, Where Appropriate

When developing the research aim it is important to be engaged with the wider topic and associated literature and secondary sources from the offset. These sources will be crucial in helping you to tackle the topic successfully.

Identifying an idea for a research project can sometimes be a relatively simple first step in the research process. It is often narrowing the idea down to a research aim, which can be more difficult. A good way to start is to brainstorm ideas, think about what interests you the most about your studies, and note down keywords which can then be used as search terms. Researchers, at all levels of research and study, should consider information-seeking as a process through which they engage with the primary literature and secondary sources concerning their topic area. This will develop self-confidence in your ability to define the terms of reference of your work and studies. An inquiring mind and openness to a degree of flexibility of approach in these early stages of research, can be key to ensuring initial topic ideas can be molded into achievable research aims and objectives.

Research could be considered to be cyclical, not a one-off process. Therefore, in order to ensure a definable and achievable research topic, many projects use a mixture of sources. This requires a degree of confidence on the part of the researcher; to identify the relevant resources they require, a strategy for how to find them and also, a process for information management.

Many researchers will start with an online search for both academic and non-academic sources. The short-term success of this first step can be dictated by the choice of keywords and phrases. That is, those terms that the researcher believes are most relevant for, and most likely to come up with links to their research topic. However, caution should be employed in this initial task of online searching - this is an important opportunity to consider how we identify these specific keywords. A limited understanding of the area will be enhanced through further reading. It can allow the researcher to access previous studies in the same topic area and identify effective research methods. An informed research aim should be underpinned by reading and evaluating sources in relation to the research idea.

Using the research aims below as examples, note the sources required and some issues to consider for each source. By strategically linking your research aim to the wider area you will ensure your research is robust from the start.

  • Reading combined with ongoing critical appraisal of associated sources can help to refine and focus your research aim and objectives.
  • Think of your research as an ongoing process. Reading associated sources should be embedded in every stage of your research journey.
  • Ensure you are acknowledging the wider research area and associated sources from the offset as this will help to refine and focus your research aim and objectives.

Understanding How to Identify SMART Research Objectives, Research Questions, and Consideration of Research Hypothesis

First-time final year undergraduates are normally expected to identify a research topic and research design that are realistic and achievable. Not only should they be realistic as topics but also achievable within a short time period when most learners have never undertaken such work previously. A common pitfall of many initial research topics is identifying an area that is too wide in scope. A simple step is to consider how to express and convey the work within a series of research objectives. Careful consideration of the content of these statements can help narrow the topic focus, and ensure the research design is relevant to the work to be undertaken. Therefore, writing your objectives should be viewed as a process and not a one-off exercise. Remember, they convey your work to an audience and set out the initial boundaries of the research to be undertaken.

Therefore, research aims and objectives should provide focus and direction for the research topic. Many business research methods texts will introduce the writing of research aims and objectives as a specific skill required to ensure they are Specific, Measurable, Achievable, Realistic and Timely (SMART). By following the SMART guidelines and analyzing examples of common issues within aims and objectives, learners can build confidence and ensure their aims and objectives are strong. Together with these five criteria, the language used can convey the depth of the inquiry. By way of explanation, consider the following topic submitted for consideration as a final-year project:

The research aim is to evaluate consumer perceptions of the impact of social media advertising on their car purchasing decisions. The fieldwork will examine consumer attitudes toward social media advertising and the benefits of this approach. This will be explored through the following research objectives:

  • 1. Examine relevant literature concerning advertising, and trends in social media within the car industry;
  • 2. Identify the attitudes of key players and stakeholders within the advertising industry toward the use of social media;
  • 3. Discuss the effects of new technology on social media and advertising trends;
  • 4. Evaluate how consumers relate to new technology with a view to making recommendations for improvement in the use of social media within online advertising.

S pecific – the research objectives reflect the terminology also used within the research aim.

M easureable – this does not necessarily mean that the work will involve quantitative data. Consider that the objectives identify the issues and samples and so the target of the work.

A chievable – does the work appear to be a piece of research that could be undertaken and completed within the confines of the undergraduate program? It could be achievable on the basis that the work does not appear to require a long time period to complete and the samples should be accessible. Achievability is also a consideration of university ethical consideration processes. For example, although a researcher is able to identify a sample of participants who are experiencing fuel poverty, consideration must be given to the possible ethical issues that surround requesting their participation. It may be deemed that the research could in some manner cause harm to the participants, such as stress through talking about their lived experiences. This stress could also be felt by the researcher who may not be trained to deal with such emotional situations. In both of these examples, the university ethics process could decide this work is unachievable.

R ealistic – the issue of social media advertising is realistic within the stated industry. The samples identified also appear linked to the topic. Furthermore, the academic foundation of the work is also identified – advertising. The work also appears to be realistic in terms of the resources required to complete it. The ethical use of data gathered from social media could also be relevant to determining if this topic is realistic. As with Achievability above, issues such as how the data was originally gathered and how it will then be used by the researcher, would be scrutinized by the Ethics process. Again, the principle of ‘do no harm’ would be applied to determine if the work is realistic.

T imely – although the work does not offer a specific timeframe, the use of social media for advertising is evident within the car industry. Therefore, this could be said to be timely.

Furthermore, the terminology is important. If you choose words that are descriptive, they will convey work that is also descriptive. So, try to use words such as ‘describe,’ ‘understand,’ or ‘gain an insight into’ only where they adequately reflect that your research is not an in-depth study. Consider using terms to evidence how you will approach each objective including: evaluate; critique; critically discuss and examine. All infer the research will go beyond a surface inquiry.

Now, at this stage, consider if the research wished to study the possible relationships between variables such as the impact on consumers of exposure to social media advertising on car sales decision-making. As with the approach to the similar topic above, this could be explored using qualitative data by gathering the experiences of consumers and/or people within the car industry. However, research that specifically wishes to explore possible links between issues and/or specific variables, could sometimes be better framed using a research hypothesis. This is a statement that identifies possible c ause and effect ’ relationships between variables. Therefore, the focus of the above topic could be reconsidered to identify the impact of social media advertising within the car industry. The new research question and hypothesis could be thus:

The research question: Do consumers perceive the impact of social media advertising on their car purchasing decisions?

Null Hypothesis: There is no difference in car purchasing decisions between those consumers who are exposed to social media advertising of cars compared to those who are not.

Alternative Hypothesis: There is a relationship between whether or not a consumer has been exposed to social media advertising and their car purchasing decision.

In order to address the hypothesis, some form of statistical testing would be required which is not covered in this guide. However, as a researcher, you should always consider what it is specifically that you wish to research when framing your work. This topic consideration could identify specific issues and/or variables which you wish to explore further to test if there are statistical relationships. In this situation, you could consider including hypothesis testing within your research design. As can be viewed above, related topics may be presented in different ways, with the inclusion or exclusion of a research hypothesis. The existence of possible relationships may be explored through research that seeks perceptions of advertising. However, research which seeks statistical evidence would be best represented with hypothesis testing.

  • Research aim and objectives convey to your audience the topic and possible boundaries of your work. Therefore, ensuring they are presented as SMART, allows others to assess your work in the way you intended.
  • Research ethics should be considered when writing research aims and objectives, including the potential impact of participation on individuals. Research should do no harm to the individuals involved, including the sample and researchers themselves.
  • Research does not always necessitate consideration of the research hypothesis. However, in some circumstances, a well-considered hypothesis could offer statistical weight to your findings.

Recognizing the Link Between Writing an Effective Research Aim and the Research Design

The research aim and objectives should be written in a way that conveys the specific area or problem to be researched. This should allow anyone reading your research aim to understand the main focus of the work. For example, your work may aim to examine the lived experiences of individuals living with fuel poverty within a specific geographic area or demographic. In this example, you can clearly identify the topic – lived experiences of fuel poverty – and the focus – individuals within the chosen geographical area/demographic . To a more experienced researcher, it can also offer insight into the research design which may be reasonably expected. So, studies of ‘lived experiences’ can involve the gathering and/or analysis of qualitative data from individuals/communities as the researcher seek to gather the first-hand experiences of participants (individuals).

Clearly written research aim and objectives should allow the reader to consider the following information:

  • 1. Wider academic area(s) within which the topic falls (for example, accountancy; marketing; management);
  • 2. The main areas of the literature identified within the aim and/or objectives;
  • 3. The data which would be expected to be gathered to in order to meet/address the research objectives;
  • 4. The data collection methods which could be deemed relevant to the research aim and,
  • 5. Overall, if the research aim and objectives are SMART (see above).

Consider the wording in the example below:

The research aim of this dissertation is to examine the lived experiences of people living with fuel poverty and their attitudes towards support services within a local council area. This research aim will be addressed through the following research objectives:

  • 1. Critically review previous literature and evaluate the origins and purpose of different definitions of ‘fuel poverty.’
  • 2. Explore the attitudes of individuals currently experiencing fuel poverty towards support agencies and other stakeholders.
  • 3. Analyze the opportunities and barriers to support agencies and related stakeholders within a local council area with specific regard to supporting those experiencing fuel poverty.
  • 4. Compare and contrast the lived experiences of individuals experiencing fuel poverty with those of the support agencies to identify potential service gaps.

Looking closely at the work above, it could be reasonable to make the following assumptions about the research:

The academic area(s) within which the topic falls (for example, accountancy; marketing; management; social sciences; economics). This can be researched and explored by keyword searching the research aim. In this example, there appear to be multiple academic roots to the work:

  • ‘lived experiences of people living with fuel poverty’ – this could be viewed as a social science/economics topic or even an engineering area. Either would depend on the specific view taken to investigate fuel poverty, i.e., real-world examples of lived experiences, specially such as narratives about their daily life. Alternatively, this aim could encapsulate studies within engineering areas that seek to understand the impact of construction and design decisions on the daily life of individuals.
  • ‘…and their attitudes towards support services within a local council area’ – by adding a focus for the study as being specific to support services, this work is now narrowed to more reflect the social sciences area.
  • If the work was indeed to study any issues such as building construction, this would be expected to appear within the research aim to convey the topic clearly and precisely.

Therefore, it could be expected that if the research draws on wider academic areas, this should be evident from the terminology within the research objectives. A consistent use of terminology ensures the academic foundation of the work is identifiable throughout. It could also be reasonably presumed that the relevant issues of each sample (individuals within fuel poverty, the support services, and stakeholders), would be refined to include specific factors to ensure the work is focused on specific issues.

Next, consider the type of data you would expect to gather to in order to meet/address the research objectives. The following options appear to be linked to the wording of the objectives:

  • Secondary Data: The objectives identify the need for literature in the first stages of work in order to address objectives 1, 2, and 3. As the research is based on lived experiences, this could include not only academic work but also charity and government reports. Given that this is a real-world issue, examples could also be identified from reputable news agencies. All of these sources could help identify possible issues that may be identified by research participants during the data gathering. If these issues are not identified by the participants, they could be used to form a critical discussion around opportunities or barriers (objective 3).
  • Primary Data: Given the focus on lived experiences related to support services, the research may be presumed to include a qualitative study. A qualitative study would allow participants to use their own voices and language to explain their lived experiences. Whereas a quantitative study, by its nature, could explore the issues already known to the researcher when the instrument was written, e.g., survey. Qualitative data could perhaps encourage more personal issues to be identified by the individual participants, and also offer some context for their position.

Subsequently, consider which data collection methods you would expect to be used to address the research aim.

  • Quantitative data gathering tools: Could quantitative data gathering explore the lived experiences of this sample? Many areas could be effectively explored however lived experiences tend to be personal to the individual and so qualitative could offer more depth and richness to the data.
  • As both the research aim and objectives identify specific samples, the research could be considered to have a boundary around those to be invited to participate. Therefore, secondary data may identify the definitions of fuel poverty and offer reasons for any differences. It could also allow the identification of the roles and remits of support services and stakeholders. However, it will not offer specific lived experience details that can come from the sample of individuals.

If specific organizational sectors or companies were identified, the use of quantitative data-gathering tools, such as a survey, may allow more specific information to be gathered. Remember, the research aim identifies that the focus is the individuals who experience fuel poverty. Therefore, a survey could address issues such as knowledge and understanding of these service providers. However, it could then miss hearing about the informal networks used by individuals for support, which could come to light during a qualitative study.

Finally, if in doubt, show your research aim and objectives to a colleague and ask them to tell you , what they think your research is about. This simple exercise will enable you to realize what other people understand from your work and so, allow you to tweak where necessary. This should ensure your research is not only accessible to different audiences but ultimately, is a fair reflection of your topic choice.

  • Clearly written research aims and objectives can effectively convey information about your work. This allows a reader to consider the key aspects of your topic and sets expectations about the contents of your report/dissertation/thesis.
  • Always ensure that the language used to write a research aim and objectives, adequately convey the meaning and depth of your research. It should be specific to your topic but also accessible to the intended audience(s).
  • SMART research objectives can convey your understanding of research design. This should be apparent from the layering of issues and identification of relevant samples.

In conclusion, this guide has offered practical steps through example-based exercises to help you format your idea into an effective research aim and objectives. Having progressed through the exercises, you will have considered issues such as the importance of understanding how a research aim can help you refine your idea. It is also the mechanism to convey your research intention to your audience. Through exploring the importance of linking your research aim to the wider research area this will give you the confidence to develop SMART objectives. Following this, your work will reflect key areas of your research design through the use of relevant research methods terminology.

Therefore, by following the steps in this guide you should now be confident to take your idea and form it into robust research aims and objectives.

Multiple-Choice Quiz Questions

1. The purpose of a research aim is to ______.

Incorrect Answer

Feedback: This is not the correct answer. The correct answer is C.

Correct Answer

Feedback: Well done, correct answer

2. It is important to understand the link between the research aim and the wider topic because ______.

Feedback: This is not the correct answer. The correct answer is B.

3. How many research objectives are necessary to ensure a successful final-year project?

4. Research objectives reflect ______

5. Research design can be reflected in the research aim and objectives by ______.

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research project objectives sample

  • Aims and Objectives – A Guide for Academic Writing
  • Doing a PhD

One of the most important aspects of a thesis, dissertation or research paper is the correct formulation of the aims and objectives. This is because your aims and objectives will establish the scope, depth and direction that your research will ultimately take. An effective set of aims and objectives will give your research focus and your reader clarity, with your aims indicating what is to be achieved, and your objectives indicating how it will be achieved.

Introduction

There is no getting away from the importance of the aims and objectives in determining the success of your research project. Unfortunately, however, it is an aspect that many students struggle with, and ultimately end up doing poorly. Given their importance, if you suspect that there is even the smallest possibility that you belong to this group of students, we strongly recommend you read this page in full.

This page describes what research aims and objectives are, how they differ from each other, how to write them correctly, and the common mistakes students make and how to avoid them. An example of a good aim and objectives from a past thesis has also been deconstructed to help your understanding.

What Are Aims and Objectives?

Research aims.

A research aim describes the main goal or the overarching purpose of your research project.

In doing so, it acts as a focal point for your research and provides your readers with clarity as to what your study is all about. Because of this, research aims are almost always located within its own subsection under the introduction section of a research document, regardless of whether it’s a thesis , a dissertation, or a research paper .

A research aim is usually formulated as a broad statement of the main goal of the research and can range in length from a single sentence to a short paragraph. Although the exact format may vary according to preference, they should all describe why your research is needed (i.e. the context), what it sets out to accomplish (the actual aim) and, briefly, how it intends to accomplish it (overview of your objectives).

To give an example, we have extracted the following research aim from a real PhD thesis:

Example of a Research Aim

The role of diametrical cup deformation as a factor to unsatisfactory implant performance has not been widely reported. The aim of this thesis was to gain an understanding of the diametrical deformation behaviour of acetabular cups and shells following impaction into the reamed acetabulum. The influence of a range of factors on deformation was investigated to ascertain if cup and shell deformation may be high enough to potentially contribute to early failure and high wear rates in metal-on-metal implants.

Note: Extracted with permission from thesis titled “T he Impact And Deformation Of Press-Fit Metal Acetabular Components ” produced by Dr H Hothi of previously Queen Mary University of London.

Research Objectives

Where a research aim specifies what your study will answer, research objectives specify how your study will answer it.

They divide your research aim into several smaller parts, each of which represents a key section of your research project. As a result, almost all research objectives take the form of a numbered list, with each item usually receiving its own chapter in a dissertation or thesis.

Following the example of the research aim shared above, here are it’s real research objectives as an example:

Example of a Research Objective

  • Develop finite element models using explicit dynamics to mimic mallet blows during cup/shell insertion, initially using simplified experimentally validated foam models to represent the acetabulum.
  • Investigate the number, velocity and position of impacts needed to insert a cup.
  • Determine the relationship between the size of interference between the cup and cavity and deformation for different cup types.
  • Investigate the influence of non-uniform cup support and varying the orientation of the component in the cavity on deformation.
  • Examine the influence of errors during reaming of the acetabulum which introduce ovality to the cavity.
  • Determine the relationship between changes in the geometry of the component and deformation for different cup designs.
  • Develop three dimensional pelvis models with non-uniform bone material properties from a range of patients with varying bone quality.
  • Use the key parameters that influence deformation, as identified in the foam models to determine the range of deformations that may occur clinically using the anatomic models and if these deformations are clinically significant.

It’s worth noting that researchers sometimes use research questions instead of research objectives, or in other cases both. From a high-level perspective, research questions and research objectives make the same statements, but just in different formats.

Taking the first three research objectives as an example, they can be restructured into research questions as follows:

Restructuring Research Objectives as Research Questions

  • Can finite element models using simplified experimentally validated foam models to represent the acetabulum together with explicit dynamics be used to mimic mallet blows during cup/shell insertion?
  • What is the number, velocity and position of impacts needed to insert a cup?
  • What is the relationship between the size of interference between the cup and cavity and deformation for different cup types?

Difference Between Aims and Objectives

Hopefully the above explanations make clear the differences between aims and objectives, but to clarify:

  • The research aim focus on what the research project is intended to achieve; research objectives focus on how the aim will be achieved.
  • Research aims are relatively broad; research objectives are specific.
  • Research aims focus on a project’s long-term outcomes; research objectives focus on its immediate, short-term outcomes.
  • A research aim can be written in a single sentence or short paragraph; research objectives should be written as a numbered list.

How to Write Aims and Objectives

Before we discuss how to write a clear set of research aims and objectives, we should make it clear that there is no single way they must be written. Each researcher will approach their aims and objectives slightly differently, and often your supervisor will influence the formulation of yours on the basis of their own preferences.

Regardless, there are some basic principles that you should observe for good practice; these principles are described below.

Your aim should be made up of three parts that answer the below questions:

  • Why is this research required?
  • What is this research about?
  • How are you going to do it?

The easiest way to achieve this would be to address each question in its own sentence, although it does not matter whether you combine them or write multiple sentences for each, the key is to address each one.

The first question, why , provides context to your research project, the second question, what , describes the aim of your research, and the last question, how , acts as an introduction to your objectives which will immediately follow.

Scroll through the image set below to see the ‘why, what and how’ associated with our research aim example.

Explaining aims vs objectives

Note: Your research aims need not be limited to one. Some individuals per to define one broad ‘overarching aim’ of a project and then adopt two or three specific research aims for their thesis or dissertation. Remember, however, that in order for your assessors to consider your research project complete, you will need to prove you have fulfilled all of the aims you set out to achieve. Therefore, while having more than one research aim is not necessarily disadvantageous, consider whether a single overarching one will do.

Research Objectives

Each of your research objectives should be SMART :

  • Specific – is there any ambiguity in the action you are going to undertake, or is it focused and well-defined?
  • Measurable – how will you measure progress and determine when you have achieved the action?
  • Achievable – do you have the support, resources and facilities required to carry out the action?
  • Relevant – is the action essential to the achievement of your research aim?
  • Timebound – can you realistically complete the action in the available time alongside your other research tasks?

In addition to being SMART, your research objectives should start with a verb that helps communicate your intent. Common research verbs include:

Table of Research Verbs to Use in Aims and Objectives

Last, format your objectives into a numbered list. This is because when you write your thesis or dissertation, you will at times need to make reference to a specific research objective; structuring your research objectives in a numbered list will provide a clear way of doing this.

To bring all this together, let’s compare the first research objective in the previous example with the above guidance:

Checking Research Objective Example Against Recommended Approach

Research Objective:

1. Develop finite element models using explicit dynamics to mimic mallet blows during cup/shell insertion, initially using simplified experimentally validated foam models to represent the acetabulum.

Checking Against Recommended Approach:

Q: Is it specific? A: Yes, it is clear what the student intends to do (produce a finite element model), why they intend to do it (mimic cup/shell blows) and their parameters have been well-defined ( using simplified experimentally validated foam models to represent the acetabulum ).

Q: Is it measurable? A: Yes, it is clear that the research objective will be achieved once the finite element model is complete.

Q: Is it achievable? A: Yes, provided the student has access to a computer lab, modelling software and laboratory data.

Q: Is it relevant? A: Yes, mimicking impacts to a cup/shell is fundamental to the overall aim of understanding how they deform when impacted upon.

Q: Is it timebound? A: Yes, it is possible to create a limited-scope finite element model in a relatively short time, especially if you already have experience in modelling.

Q: Does it start with a verb? A: Yes, it starts with ‘develop’, which makes the intent of the objective immediately clear.

Q: Is it a numbered list? A: Yes, it is the first research objective in a list of eight.

Mistakes in Writing Research Aims and Objectives

1. making your research aim too broad.

Having a research aim too broad becomes very difficult to achieve. Normally, this occurs when a student develops their research aim before they have a good understanding of what they want to research. Remember that at the end of your project and during your viva defence , you will have to prove that you have achieved your research aims; if they are too broad, this will be an almost impossible task. In the early stages of your research project, your priority should be to narrow your study to a specific area. A good way to do this is to take the time to study existing literature, question their current approaches, findings and limitations, and consider whether there are any recurring gaps that could be investigated .

Note: Achieving a set of aims does not necessarily mean proving or disproving a theory or hypothesis, even if your research aim was to, but having done enough work to provide a useful and original insight into the principles that underlie your research aim.

2. Making Your Research Objectives Too Ambitious

Be realistic about what you can achieve in the time you have available. It is natural to want to set ambitious research objectives that require sophisticated data collection and analysis, but only completing this with six months before the end of your PhD registration period is not a worthwhile trade-off.

3. Formulating Repetitive Research Objectives

Each research objective should have its own purpose and distinct measurable outcome. To this effect, a common mistake is to form research objectives which have large amounts of overlap. This makes it difficult to determine when an objective is truly complete, and also presents challenges in estimating the duration of objectives when creating your project timeline. It also makes it difficult to structure your thesis into unique chapters, making it more challenging for you to write and for your audience to read.

Fortunately, this oversight can be easily avoided by using SMART objectives.

Hopefully, you now have a good idea of how to create an effective set of aims and objectives for your research project, whether it be a thesis, dissertation or research paper. While it may be tempting to dive directly into your research, spending time on getting your aims and objectives right will give your research clear direction. This won’t only reduce the likelihood of problems arising later down the line, but will also lead to a more thorough and coherent research project.

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research project objectives sample

Research Objectives | Examples & How To Write Them

research project objectives sample

Introduction

Why are research objectives important, characteristics of research objectives, what is an example of a research objective, types of research objectives, formulating research objectives.

Research objectives are clear, concise statements that outline what a research project aims to achieve. They guide the direction of the study, ensuring that researchers stay focused and organized. Properly formulated objectives help in identifying the scope of the research and the methods to be used. This article will cover the importance of research objectives, their characteristics, examples, types, and how to write them. By understanding these elements, researchers can develop effective research aims that enhance the clarity and purpose of their studies. This straightforward approach will provide practical guidance for both novice and experienced researchers in crafting clear research objectives.

research project objectives sample

Research objectives are crucial because they provide a clear focus and direction for a study. A well-defined research aim can help researchers stay on track by outlining specific goals that need to be achieved. This clarity ensures that all aspects of the research are aligned with the intended outcomes.

Having well-defined objectives also facilitates effective planning and execution. Researchers can allocate resources more efficiently, select appropriate methodologies , and set realistic timelines. Moreover, clear objectives help in the assessment and evaluation of the research process and its outcomes, making it easier to determine whether the study has been successful.

Research objectives also enhance communication. They allow researchers to clearly convey the purpose and scope of their study to stakeholders, including funding bodies, academic peers, and participants. This transparency builds credibility and trust, which are essential for the integrity of the research process.

Research objectives possess several key characteristics that make them effective and useful for guiding a study. These characteristics ensure that the objectives are clear, achievable, and relevant to the research problem . Here are the essential characteristics to keep in mind when you develop research objectives for a successful research project.

  • Specific : Research objectives focus on what the researcher intends to accomplish in a precise and unambiguous manner. Specific objectives break a research study into discrete and manageable tasks.
  • Measurable : Objectives should include criteria for measuring progress and success. This characteristic allows researchers to track their progress and determine whether the objectives have been achieved.
  • Achievable : Objectives need to be realistic and attainable within the constraints of the research project, including time, resources, and expertise. Setting achievable goals prevents frustration and ensures steady progress.
  • Relevant : Objectives must be aligned with the research problem and the overall purpose of the study. They should contribute directly to addressing the study's research question or research hypothesis.
  • Time-bound : Objectives should have a clear timeline for completion. This characteristic helps in planning and managing the research process, ensuring that objectives are met within a specified period.
  • Clear and concise : Objectives should be articulated in a straightforward manner, avoiding complex language and jargon. Clarity helps in communicating the objectives to others involved in the research process.
  • Focused : Each objective should target a specific aspect of the research problem. Having focused objectives prevents the study from becoming too broad and unmanageable.
  • Logical : Objectives should follow a logical sequence that reflects the research process. This characteristic ensures that the objectives build on one another and collectively contribute to the overall research aim.
  • Feasible : Consider the availability of resources, including data, equipment, and personnel, when formulating objectives. Feasibility ensures that the objectives can be realistically achieved with the available resources.
  • Ethical : Objectives should respect ethical standards and guidelines . They should consider the well-being of participants, confidentiality , and integrity of the research process.

By adhering to these characteristics, researchers can develop objectives that are effective in guiding their study. Clear and well-defined objectives not only enhance the research process but also improve the quality and credibility of the research outcomes.

research project objectives sample

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To illustrate what a well-defined research objective might look like, consider a study focused on improving reading comprehension among elementary school students. The research aims to evaluate the effectiveness of a new instructional strategy designed to enhance students' reading skills. Here is an example of a research objective for this study:

"To assess the impact of the interactive reading program on the reading comprehension scores of third-grade students over a six-month period."

This objective is effective because it meets several key criteria:

  • Specific : The objective clearly states what will be assessed (the impact of the interactive reading program) and the target group (third-grade students).
  • Measurable : The impact will be measured by changes in reading comprehension scores, providing a clear metric for evaluation.
  • Achievable : The objective is realistic and attainable within a six-month period, assuming the necessary resources and support are available.
  • Relevant : The objective is directly related to the study's research questions , which is to improve reading comprehension among elementary school students.
  • Time-bound : The objective specifies a six-month period for the assessment, ensuring that the study is conducted within a defined timeframe.

By formulating objectives in this manner, researchers can create a clear roadmap for their study from research design to research paper . This example demonstrates how to incorporate the essential characteristics of research objectives into a practical and actionable statement.

Well-defined objectives help in planning the study, selecting an appropriate research methodology , and evaluating the outcomes. They also facilitate effective communication among members of the research team and with stakeholders, ensuring that everyone involved understands the purpose and scope of the research.

Research objectives can be categorized into different types based on their purpose and focus. Understanding these types helps researchers design studies that effectively address their research questions . Here are three common types of research objectives:

Descriptive objectives

Descriptive objectives aim to describe the characteristics or functions of a particular phenomenon or group. These objectives are often used in exploratory studies to gather information and provide a detailed picture of the subject being investigated. For example, a descriptive objective might be, "To describe the dietary habits of teenagers in urban areas." This type of objective helps in understanding the current state or conditions of the research subject.

Exploratory objectives

Exploratory objectives seek to explore new areas of knowledge or investigate relationships between variables. These objectives are often used in the initial stages of research to identify patterns, generate propositions, or uncover insights that can lead to further studies. An example of an exploratory objective is, "To investigate the relationship between social media usage and academic performance among college students." This type of objective is useful for studies that aim to look into new or under-researched areas.

Explanatory objectives

Explanatory objectives aim to explain the causes or reasons behind a particular phenomenon. These objectives often involve verifying a theory or determining relationships among variables. For instance, an explanatory objective could be, "To determine the impact of a structured exercise program on the mental health of elderly individuals." This type of objective is essential for studies that seek to understand the underlying mechanisms or effects of specific interventions or conditions.

Writing research aims is a critical step in the research process . Well-defined objectives provide a roadmap for the study and help ensure that the research stays focused and relevant. Here are some steps to guide the formulation of research objectives:

  • Identify the research problem : Start by clearly defining the research problem or question you aim to address. Understanding the core issue helps in developing objectives that are directly related to the research focus.
  • Conduct a literature review : Review existing research related to your topic to identify gaps in knowledge and areas that need further investigation. This background information can help in shaping specific and relevant objectives.
  • Define the scope : Determine the scope of your study by considering factors such as the population, setting, and time frame. This will help in setting realistic and achievable objectives.
  • Use the SMART criteria : Ensure that your objectives are Specific, Measurable, Achievable, Relevant, and Time-bound. This framework helps in creating clear and focused objectives that can guide the research process effectively.
  • Break down the main objective : If your research has a broad aim, break it down into smaller, more specific sub-objectives. This makes the research more manageable and allows for a systematic approach to addressing the main research problem.
  • Phrase objectives clearly : Write your objectives in clear and concise language, avoiding jargon and complex terms. Each objective should be easy to understand and communicate to others involved in the research.
  • Align with research questions : Ensure that each objective aligns with your research question(s). The objectives should directly contribute to answering the key questions posed by your study.
  • Seek feedback : Discuss your research objectives with peers, advisors, or experts in the field. Feedback can help refine the objectives and ensure that they are realistic and relevant.

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Handy Tips To Write A Clear Research Objectives With Examples

Introduction.

Research objectives play a crucial role in any research study. They provide a clear direction and purpose for the research, guiding the researcher in their investigation. Understanding research objectives is essential for conducting a successful study and achieving meaningful results.

In this comprehensive review, we will delve into the definition of research objectives, exploring their characteristics, types, and examples. We will also discuss the relationship between research objectives and research questions , as well as provide insights into how to write effective research objectives. Additionally, we will examine the role of research objectives in research methodology and highlight the importance of them in a study. By the end of this review, you will have a comprehensive understanding of research objectives and their significance in the research process.

Definition of Research Objectives: What Are They?

Research objectives clearly define the specific aims of a study, aligning closely with the broader research goals and guiding the formulation of precise research questions to ensure a focused and effective investigation.

A research objective is defined as a clear and concise statement that outlines the specific goals and aims of a research study. These objectives are designed to be specific, measurable, achievable, relevant, and time-bound (SMART), ensuring they provide a structured pathway to accomplishing the intended outcomes of the project. Each objective serves as a foundational element that summarizes the purpose of your study, guiding the research activities and helping to measure progress toward the study’s goals. Additionally, research objectives are integral components of the research framework , establishing a clear direction that aligns with the overall research questions and hypotheses. This alignment helps to ensure that the study remains focused and relevant, facilitating the systematic collection, analysis, and interpretation of data.

Characteristics of Effective Research Objectives

Characteristics of research objectives include:

  • Specific: Research objectives should be clear about the what, why, when, and how of the study.
  • Measurable: Research objectives should identify the main variables of the study that can be measured or observed.
  • Relevant: Research objectives should be relevant to the research topic and contribute to the overall understanding of the subject.
  • Feasible: Research objectives should be achievable within the constraints of time, resources, and expertise available.
  • Logical: Research objectives should follow a logical sequence and build upon each other to achieve the overall research goal.
  • Observable: Research objectives should be observable or measurable in order to assess the progress and success of the research project.
  • Unambiguous: Research objectives should be clear and unambiguous, leaving no room for interpretation or confusion.
  • Measurable: Research objectives should be measurable, allowing for the collection of data and analysis of results.

By incorporating these characteristics into research objectives, researchers can ensure that their study is focused, achievable, and contributes to the body of knowledge in their field.

Types of Research Objectives

Research objective can be broadly classified into general and specific objectives. General objectives are broad statements that define the overall purpose of the research. They provide a broad direction for the study and help in setting the context. Specific objectives, on the other hand, are detailed objectives that describe what will be researched during the study. They are more focused and provide specific outcomes that the researcher aims to achieve. Specific objectives are derived from the general objectives and help in breaking down the research into smaller, manageable parts. The specific objectives should be clear, measurable, and achievable. They should be designed in a way that allows the researcher to answer the research questions and address the research problem.

In addition to general and specific objectives, research objective can also be categorized as descriptive or analytical objectives. Descriptive objectives focus on describing the characteristics or phenomena of a particular subject or population. They involve surveys, observations, and data collection to provide a detailed understanding of the subject. Analytical objectives, on the other hand, aim to analyze the relationships between variables or factors. They involve data analysis and interpretation to gain insights and draw conclusions.

Both descriptive and analytical objectives are important in research as they serve different purposes and contribute to a comprehensive understanding of the research topic.

Examples of Research Objectives

Here are some examples of research objectives in different fields:

1. Objective: To identify key characteristics and styles of Renaissance art.

This objective focuses on exploring the characteristics and styles of art during the Renaissance period. The research may involve analyzing various artworks, studying historical documents, and interviewing experts in the field.

2. Objective: To analyze modern art trends and their impact on society.

This objective aims to examine the current trends in modern art and understand how they influence society. The research may involve analyzing artworks, conducting surveys or interviews with artists and art enthusiasts, and studying the social and cultural implications of modern art.

3. Objective: To investigate the effects of exercise on mental health.

This objective focuses on studying the relationship between exercise and mental health. The research may involve conducting experiments or surveys to assess the impact of exercise on factors such as stress, anxiety, and depression.

4. Objective: To explore the factors influencing consumer purchasing decisions in the fashion industry.

This objective aims to understand the various factors that influence consumers’ purchasing decisions in the fashion industry. The research may involve conducting surveys, analyzing consumer behavior data, and studying the impact of marketing strategies on consumer choices.

5. Objective: To examine the effectiveness of a new drug in treating a specific medical condition.

This objective focuses on evaluating the effectiveness of a newly developed drug in treating a particular medical condition. The research may involve conducting clinical trials, analyzing patient data, and comparing the outcomes of the new drug with existing treatment options.

These examples demonstrate the diversity of research objectives across different disciplines. Each objective is specific, measurable, and achievable, providing a clear direction for the research study.

Aligning Research Objectives with Research Questions

Research objectives and research questions are essential components of a research project. Research objective describe what you intend your research project to accomplish. They summarize the approach and purpose of the project and provide a clear direction for the research. Research questions, on the other hand, are the starting point of any good research. They guide the overall direction of the research and help identify and focus on the research gaps .

The main difference between research questions and objectives is their form. Research questions are stated in a question form, while objectives are specific, measurable, and achievable goals that you aim to accomplish within a specified timeframe. Research questions are broad statements that provide a roadmap for the research, while objectives break down the research aim into smaller, actionable steps.

Research objectives and research questions work together to form the ‘golden thread’ of a research project. The research aim specifies what the study will answer, while the objectives and questions specify how the study will answer it. They provide a clear focus and scope for the research project, helping researchers stay on track and ensure that their study is meaningful and relevant.

When writing research objectives and questions, it is important to be clear, concise, and specific. Each objective or question should address a specific aspect of the research and contribute to the overall goal of the study. They should also be measurable, meaning that their achievement can be assessed and evaluated. Additionally, research objectives and questions should be achievable within the given timeframe and resources of the research project. By clearly defining the objectives and questions, researchers can effectively plan and execute their research, leading to valuable insights and contributions to the field.

Guidelines for Writing Clear Research Objectives

Writing research objective is a crucial step in any research project. The objectives provide a clear direction and purpose for the study, guiding the researcher in their data collection and analysis. Here are some tips on how to write effective research objective:

1. Be clear and specific

Research objective should be written in a clear and specific manner. Avoid vague or ambiguous language that can lead to confusion. Clearly state what you intend to achieve through your research.

2. Use action verbs

Start your research objective with action verbs that describe the desired outcome. Action verbs such as ‘investigate’, ‘analyze’, ‘compare’, ‘evaluate’, or ‘identify’ help to convey the purpose of the study.

3. Align with research questions or hypotheses

Ensure that your research objectives are aligned with your research questions or hypotheses. The objectives should address the main goals of your study and provide a framework for answering your research questions or testing your hypotheses.

4. Be realistic and achievable

Set research objectives that are realistic and achievable within the scope of your study. Consider the available resources, time constraints, and feasibility of your objectives. Unrealistic objectives can lead to frustration and hinder the progress of your research.

5. Consider the significance and relevance

Reflect on the significance and relevance of your research objectives. How will achieving these objectives contribute to the existing knowledge or address a gap in the literature? Ensure that your objectives have a clear purpose and value.

6. Seek feedback

It is beneficial to seek feedback on your research objectives from colleagues, mentors, or experts in your field. They can provide valuable insights and suggestions for improving the clarity and effectiveness of your objectives.

7. Revise and refine

Research objectives are not set in stone. As you progress in your research, you may need to revise and refine your objectives to align with new findings or changes in the research context. Regularly review and update your objectives to ensure they remain relevant and focused.

By following these tips, you can write research objectives that are clear, focused, and aligned with your research goals. Well-defined objectives will guide your research process and help you achieve meaningful outcomes.

The Role of Research Objectives in Research Methodology

Research objectives play a crucial role in the research methodology . In research methodology, research objectives are formulated based on the research questions or problem statement. These objectives help in defining the scope and focus of the study, ensuring that the research is conducted in a systematic and organized manner.

The research objectives in research methodology act as a roadmap for the research project. They help in identifying the key variables to be studied, determining the research design and methodology, and selecting the appropriate data collection methods .

Furthermore, research objectives in research methodology assist in evaluating the success of the study. By setting clear objectives, researchers can assess whether the desired outcomes have been achieved and determine the effectiveness of the research methods employed. It is important to note that research objectives in research methodology should be aligned with the overall research aim. They should address the specific aspects or components of the research aim and provide a framework for achieving the desired outcomes.

Understanding The Dynamic of Research Objectives in Your Study

The research objectives of a study play a crucial role in guiding the research process, ensuring that the study is focused, purposeful, and contributes to the advancement of knowledge in the field. It is important to note that the research objectives may evolve or change as the study progresses. As new information is gathered and analyzed, the researcher may need to revise the objectives to ensure that they remain relevant and achievable.

In summary, research objectives are essential components in writing an effective research paper . They provide a roadmap for the research process, guiding the researcher in their investigation and helping to ensure that the study is purposeful and meaningful. By understanding and effectively utilizing research objectives, researchers can enhance the quality and impact of their research endeavors.

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Writing the Research Objectives: 5 Straightforward Examples

The research objective of a research proposal or scientific article defines the direction or content of a research investigation. Without the research objectives, the proposal or research paper is in disarray. It is like a fisherman riding on a boat without any purpose and with no destination in sight. Therefore, at the beginning of any research venture, the researcher must be clear about what he or she intends to do or achieve in conducting a study.

How do you define the objectives of a study? What are the uses of the research objective? How would a researcher write this essential part of the research? This article aims to provide answers to these questions.

Table of Contents

Definition of a research objective.

A research objective describes, in a few words, the result of the research project after its implementation. It answers the question,

“ What does the researcher want or hope to achieve at the end of the research project.”  

The research objective provides direction to the performance of the study.

What are the Uses of the Research Objective?

The uses of the research objective are enumerated below:

  • serves as the researcher’s guide in identifying the appropriate research design,
  • identifies the variables of the study, and
  • specifies the data collection procedure and the corresponding analysis for the data generated.

The research design serves as the “blueprint” for the research investigation. The University of Southern California describes the different types of research design extensively. It details the data to be gathered, data collection procedure, data measurement, and statistical tests to use in the analysis.

The variables of the study include those factors that the researcher wants to evaluate in the study. These variables narrow down the research to several manageable components to see differences or correlations between them.

Specifying the data collection procedure ensures data accuracy and integrity . Thus, the probability of error is minimized. Generalizations or conclusions based on valid arguments founded on reliable data strengthens research findings on particular issues and problems.

In data mining activities where large data sets are involved, the research objective plays a crucial role. Without a clear objective to guide the machine learning process, the desired outcomes will not be met.

How is the Research Objective Written?

A research objective must be achievable, i.e., it must be framed keeping in mind the available time, infrastructure required for research, and other resources.

Before forming a research objective, you should read about all the developments in your area of research and find gaps in knowledge that need to be addressed. Readings will help you come up with suitable objectives for your research project.

5 Examples of Research Objectives

The following examples of research objectives based on several published studies on various topics demonstrate how the research objectives are written:

  • This study aims to find out if there is a difference in quiz scores between students exposed to direct instruction and flipped classrooms (Webb and Doman, 2016).
  • This study seeks to examine the extent, range, and method of coral reef rehabilitation projects in five shallow reef areas adjacent to popular tourist destinations in the Philippines (Yeemin et al ., 2006).
  • This study aims to investigate species richness of mammal communities in five protected areas over the past 20 years (Evans et al ., 2006).
  • This study aims to clarify the demographic, epidemiological, clinical, and radiological features of 2019-nCoV patients with other causes of pneumonia (Zhao et al ., 2020).
  • This research aims to assess species extinction risks for sample regions that cover some 20% of the Earth’s terrestrial surface.

Finally, writing the research objectives requires constant practice, experience, and knowledge about the topic investigated. Clearly written objectives save time, money, and effort.

Once you have a clear idea of your research objectives, you can now develop your conceptual framework which is a crucial element of your research paper as it guides the flow of your research. The conceptual framework will help you develop your methodology and statistical tests.

I wrote a detailed, step-by-step guide on how to develop a conceptual framework with illustration in my post titled “ Conceptual Framework: A Step by Step Guide on How to Make One. “

Evans, K. L., Rodrigues, A. S., Chown, S. L., & Gaston, K. J. (2006). Protected areas and regional avian species richness in South Africa.  Biology letters ,  2 (2), 184-188.

Thomas, C. D., Cameron, A., Green, R. E., Bakkenes, M., Beaumont, L. J., Collingham, Y. C., … & Hughes, L. (2004). Extinction risk from climate change. Nature, 427(6970), 145-148.

Webb, M., & Doman, E. (2016). Does the Flipped Classroom Lead to Increased Gains on Learning Outcomes in ESL/EFL Contexts?. CATESOL Journal, 28(1), 39-67.

Yeemin, T., Sutthacheep, M., & Pettongma, R. (2006). Coral reef restoration projects in Thailand.  Ocean & Coastal Management ,  49 (9-10), 562-575.

Zhao, D., Yao, F., Wang, L., Zheng, L., Gao, Y., Ye, J., Guo, F., Zhao, H. & Gao, R. (2020). A comparative study on the clinical features of COVID-19 pneumonia to other pneumonias, Clinical Infectious Diseases , ciaa247, https://doi.org/10.1093/cid/ciaa247

© 2020 March 23 P. A. Regoniel Updated 17 November 2020 | Updated 18 January 2024

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About the author, patrick regoniel.

Dr. Regoniel, a faculty member of the graduate school, served as consultant to various environmental research and development projects covering issues and concerns on climate change, coral reef resources and management, economic valuation of environmental and natural resources, mining, and waste management and pollution. He has extensive experience on applied statistics, systems modelling and analysis, an avid practitioner of LaTeX, and a multidisciplinary web developer. He leverages pioneering AI-powered content creation tools to produce unique and comprehensive articles in this website.

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What are you doing and how are you doing it? Articulating your aims and objectives.

Mar 6, 2019

writing your aims and objectives

Have you checked out  the rest of  The PhD Knowledge Base ? It’s home to hundreds more free resources and guides, written especially for PhD students.

How long does it take the person reading your thesis to understand what you’re doing and how you’re doing it? If the answer is anything other than ’in the opening paragraphs of the thesis’ then keep reading.

If you tell them as early as possible what you’re doing and how you’re doing it – and do so in clear and simple terms – whatever you write after will make much more sense. If you leave them guessing for ten pages, everything they read in those ten pages has no coherence. You’ll know where it is all leading, but they won’t.

Unless you tell them.

If you tell the reader what you’re doing as early as possible in clear and simple terms, whatever you write after will make much more sense. 

What are aims & objectives?

If you build a house without foundations, it’s pretty obvious what will happen. It’ll collapse.  Your thesis is the same;  fail to build the foundations and your thesis just won’t work .

Your aims and objectives are those foundations. That’s why we’ve put them right at the top of our PhD Writing Template (if you haven’t already downloaded it, join the thousands who have by clicking   here ).

If you write your aims and objectives clearly then you’ll make your reader’s life easier.

A lot of students fail to clearly articulate their aims and objectives because they aren’t sure themselves what they actually are.

Picture this: if there’s one thing that every PhD student hates it’s being asked by a stranger what their research is on.

research project objectives sample

Your PhD thesis. All on one page.

Use our free PhD structure template to quickly visualise every element of your thesis. 

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Sounds good, doesn’t it?  Be able to call yourself Doctor sooner with our five-star rated How to Write A PhD email-course. Learn everything your supervisor should have taught you about planning and completing a PhD.

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Research aims

Your research aims are the answer to the question,   ‘What are you doing?’ 

1. You need to clearly describe what your intentions are and what you hope to achieve. These are your aims.

2. Your aims may be to test theory in a new empirical setting, derive new theory entirely, construct a new data-set, replicate an existing study, question existing orthodoxy, and so on. Whatever they are, clearly articulate them and do so early. Definitely include them in your introduction and, if you’re smart, you’ll  write them in your abstract .

3. Be very  explicit . In the opening paragraphs, say, in simple terms, ‘ the aim of this thesis is to …’

4. Think of your aims then as a statement of intent. They are  a promise to the reader  that you are going to do something. You use the next two hundred pages or so to follow through on that promise. If you don’t make the promise, the reader won’t understand your follow-through. Simple as that.

Because they serve as the starting point of the study, there needs to be a flow from your aims through your objectives (more on this below) to your research questions and contribution and then into the study itself. If you have completed your research and found that you answered a different question (not that uncommon), make sure your original aims are still valid. If they aren’t, refine them.

If you struggle to explain in simple terms what your research is about and why it matters, you may need to refine your aims and objectives to make them more concise.

When writing up your aims, there are a number of things to bear in mind.

1. Avoid listing too many. Your PhD isn’t as long as you think it is and you won’t have time or room for more than around two or three.

2. When you write them up, be very specific. Don’t leave things so vague that the reader is left unsure or unclear on what you aim to achieve.

3. Make sure there is a logical flow between each of your aims. They should make sense together and should each be separate components which, when added together, are bigger than the sum of their parts.

Research objectives

Your aims answer the question, ‘What are you doing?’ The   objectives are the answer to the question, ‘How are you doing it?’ 

Research objectives refer to the goals or steps that you will take to achieve your aims.

When you write them,   make sure they are SMART. 

  • S pecific: talk in a precise and clear way about what you are going to do.
  • M easurable: how will you know when you have achieved your aim?
  • A chievable: make sure that you aren’t overly ambitious.
  • R ealistic: recognise the time and resource constraints that come with doing a PhD and don’t attempt to do too much.
  • T ime constrained: determine when each objective needs to be completed.

You need to be as explicit as possible here.  Leave the reader in no doubt about what you will do to achieve your aims.  Step by step. Leave no ambiguity. At the same time, be careful not to repeat your methods chapter here. Just hint at your methods by presenting the headlines. You’ll have plenty of space in your methods discussion to flesh out the detail. 

Elsewhere in the thesis you will necessarily have to talk in a complex language and juggle complex ideas. Here you don’t. You can write in clear, plain sentences.

What is the difference between research aims and objectives?

The aims of a study describe what you hope to achieve. The objectives detail how you are going to achieve your aims.

Let’s use an example to illustrate.

  • To understand the contribution that local governments make to national level energy policy.

Objectives:

  • Conduct a survey of local politicians to solicit responses.
  • Conduct desk-research of local government websites to create a database of local energy policy.
  • Interview national level politicians to understand the impact these local policies have had.
  • Data will be coded using a code book derived from dominant theories of governance.

If you’re still struggling, Professor Pat Thompson’s great blog has   a guide   that will help.

Leave the reader in no doubt about what you will do to achieve your aims.  Step by step. Leave no ambiguity.

I can’t articulate them clearly, my research is complicated!

Of course your research is complex. That’s the name of the game. But   the sign of someone being able to   master   complexity is their ability to   summarise   it . Sure, you’re not looking to capture all the richness and detail in a short summary of aims and objectives, but you are looking to tell the reader what you’re doing and how you’re doing it.

If you’re struggling to clearly articulate your aims and objectives, then try the following task. At the top of a Post-it note write the sentence: ‘In this research I will…’. Then keep trying until you can fit an answer onto one single Post-it note. The answer should answer two questions: what are are you doing and how are you doing it?

Remember – whenever you write, make it as clear as possible. Pay attention to the words ‘as possible’ there. That means you should write as clearly as you can given the fact that your subject and research is necessarily complex. Think of it the other way: it’s about not making things more complicated and unclear than they need to be.

In other words, make your reader’s job as easy as you can. They’ll thank you for it.

If you’re still having trouble, get in touch to arrange a one-on-one coaching session and we can work through your aims and objectives together.

Share this:

32 comments.

Musa Idris

The write up is quite inspiring.

Priyanka

My topic is setting up a healing gardens in hospitals Need a aim and objectives for a dissertation

Blessadeey

Dis is really good and more understandable thanks

Leeban

Crisp, concise, and easy to understnad. Thank you for posint this. I now know how to write up my report.

Dr. Max Lempriere

Great. Glad you found it useful.

Elius

Good piece of work! Very useful

Great. Glad you found it useful!

Uchenna

The write up makes sense

Great. Thanks!

Samuel W. Innusah

I love this article. Amazing, outstanding and incredible facts.

Glad you found it useful!

Tendani

Well written and easy to follow

Thank you for the comment, I’m really glad you found it valuable.

Calvin Oule

I’m currently developing a dissertation proposal for my PhD in organizational leadership. I need guidance in writing my proposal

Hey – have you checked out this guide? https://www.thephdproofreaders.com/writing/how-to-write-a-phd-proposal/

Bello H.K

Indeed I’m impressed and gained a lot from this and I hope I can write an acceptable thesis with this your guide. Bello, H.K

Great. Thanks for the kind words. Good luck with the thesis.

CLETUS SOLOMON

Thumbs up! God job, well done. The information is quite concise and straight to the point.

Glad you thought so – good luck with the writing.

Olivia M.

Dear Max, thank you so much for your work and efforts!

Your explanation about Aims and Objectives really helped me out. However, I got stuck with other parts of the Aims and Objectives Work Sheet: Scope, Main Argument, and Contribution.

Could you please explain these as well, preferably including some examples?

Thanks for your kind words. Your question is a big one! Without knowing lots about your topics/subject I’m not able to provide tailored advice, but broadly speaking your scope is the aims/objectives, your main argument is the thread running through the thesis (i.e. what your thesis is trying to argue) and the contribution (again, broadly speaking) is that gap you are filling.

Juls

I love your website and you’ve been so SO helpful..

DUMB QUESTION ALERT: Is there supposed to be a difference between aims and research question?

I mean, using your own example.. if the aim of my research is: “To understand the contribution that local governments make to national level energy policy” then wouldn’t the research question be: “How do local governments contribute to energy policy at national level”?

I am sorry if this comes out as completely obvious but I am at that stage of confusion where I am starting to question everything I know.

Sorry it’s taken me so long to reply! It’s not a dumb question at all. The aim of the study is what the study as a whole is seeking to achieve. So that might be the gap it is filling/the contribution it is making. The research questions are your means to achieving that aim. Your aim might be to fill a gap in knowledge, and you then may have a small number of questions that help you along that path. Does that make sense?

Anna

Thank you Max for this post! So helpful!

Thanks Anna!

Osman Fuseini

Thanks so much this piece. I have written both bachelor’s and master’s thesis but haven’t read this made me feel like I didn’t know anything about research at all. I gained more insight into aims and objectives of academic researches.

Baye Dagnew Mekonnon

Interesting explanation. Thank you.

I’m glad you found it useful.

Lallé M. ZOUBA

Hi… I really like the way it is put “What are you going?” (Aims) and “How are you doing it?” (Objectives). Simple and straightforward. Thanks for making aims and objectives easy to understand.

Ella

Thank you for the write up it is insightful. if you are ask to discuss your doctoral aims. that means: what you are doing how you are doing it.

Kapembwa

I was totally lost and still in the woods to the point of thinking I am dull, but looking at how you are coaching it tells me that i am just a student who needs to understand the lesson. I now believe that with your guidance i will pass my PhD. I am writing on an otherwise obvious subject, Value addition to raw materials, why Africa has failed to add value to raw materials? Difficult question as answers seem to abound, but that is where i differ and i seem to be against the general tide. However with your guidance I believe i will make it. Thanks.

Thanks for your lovely, kind words. So kind.

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research project objectives sample

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Research Aims and Objectives: The dynamic duo for successful research

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Picture yourself on a road trip without a destination in mind — driving aimlessly, not knowing where you’re headed or how to get there. Similarly, your research is navigated by well-defined research aims and objectives. Research aims and objectives are the foundation of any research project. They provide a clear direction and purpose for the study, ensuring that you stay focused and on track throughout the process. They are your trusted navigational tools, leading you to success.

Understanding the relationship between research objectives and aims is crucial to any research project’s success, and we’re here to break it down for you in this article. Here, we’ll explore the importance of research aims and objectives, understand their differences, and delve into the impact they have on the quality of research.

Understanding the Difference between Research Aims and Objectives

In research, aims and objectives are two important components but are often used interchangeably. Though they may sound similar, they are distinct and serve different purposes.

Research Aims:

Research aims are broad statements that describe the overall purpose of your study. They provide a general direction for your study and indicate the intended achievements of your research. Aims are usually written in a general and abstract manner describing the ultimate goal of the research.

Research Objectives:

Research objectives are specific, measurable, and achievable goals that you aim to accomplish within a specified timeframe. They break down the research aims into smaller, more manageable components and provide a clear picture of what you want to achieve and how you plan to achieve it.

research project objectives sample

In the example, the objectives provide specific targets that must be achieved to reach the aim. Essentially, aims provide the overall direction for the research while objectives provide specific targets that must be achieved to accomplish the aims. Aims provide a broad context for the research, while the objectives provide smaller steps that the researcher must take to accomplish the overall research goals. To illustrate, when planning a road trip, your research aim is the destination you want to reach, and your research objectives are the specific routes you need to take to get there.

Aims and objectives are interconnected. Objectives play a key role in defining the research methodology, providing a roadmap for how you’ll collect and analyze data, while aim is the final destination, which represents the ultimate goal of your research. By setting specific goals, you’ll be able to design a research plan that helps you achieve your objectives and, ultimately, your research aim.

Importance of Well-defined Aims and Objectives

The impact of clear research aims and objectives on the quality of research cannot be understated. But it’s not enough to simply have aims and objectives. Well-defined research aims and objectives are important for several reasons:

  • Provides direction: Clear aims and well-defined objectives provide a specific direction for your research study, ensuring that the research stays focused on a specific topic or problem. This helps to prevent the research from becoming too broad or unfocused, and ensures that the study remains relevant and meaningful.
  • Guides research design: The research aim and objectives help guide the research design and methodology, ensuring that your study is designed in a way that will answer the research questions and achieve the research objectives.
  • Helps with resource allocation: Clear research aims and objectives helps you to allocate resources effectively , including time, financial resources, human resources, and other required materials. With a well-defined aim and objectives, you can identify the resources required to conduct the research, and allocate them in a way that maximizes efficiency and productivity.
  • Assists in evaluation: Clearly specified research aims and objectives allow for effective evaluation of your research project’s success. You can assess whether the research has achieved its objectives, and whether the aim has been met. This evaluation process can help to identify areas of the research project that may require further attention or modification.
  • Enhances communication: Well-defined research aims and objectives help to enhance communication among the research team, stakeholders, funding agencies, and other interested parties. Clear aims and objectives ensure that everyone involved in your research project understands the purpose and goals of the study. This can help to foster collaboration and ensure that everyone is working towards the same end goal.

How to Formulate Research Aims and Objectives

Formulating effective research aims and objectives involves a systematic process to ensure that they are clear, specific, achievable, and relevant. Start by asking yourself what you want to achieve through your research. What impact do you want your research to have? Once you have a clear understanding of your aims, you can then break them down into specific, achievable objectives. Here are some steps you can follow when developing research aims and objectives:

  • Identify the research question : Clearly identify the questions you want to answer through your research. This will help you define the scope of your research. Understanding the characteristics of a good research question will help you generate clearer aims and objectives.
  • Conduct literature review : When defining your research aim and objectives, it’s important to conduct a literature review to identify key concepts, theories, and methods related to your research problem or question. Conducting a thorough literature review can help you understand what research has been done in the area and what gaps exist in the literature.
  • Identify the research aim: Develop a research aim that summarizes the overarching goal of your research. The research aim should be broad and concise.
  • Develop research objectives: Based on your research questions and research aim, develop specific research objectives that outline what you intend to achieve through your research. These objectives should be specific, measurable, achievable, relevant, and time-bound (SMART).
  • Use action verbs: Use action verbs such as “investigate,” “examine,” “analyze,” and “compare” to describe your research aims and objectives. This makes them more specific and measurable.
  • Ensure alignment with research question: Ensure that the research aim and objectives are aligned with the research question. This helps to ensure that the research remains focused and that the objectives are specific enough to answer your research question.
  • Refine and revise: Once the research aim and objectives have been developed, refine and revise them as needed. Seek feedback from your colleagues, mentors, or supervisors to ensure that they are clear, concise, and achievable within the given resources and timeframe.
  • Communicate: After finalizing the research aim and objectives, they should be communicated to the research team, stakeholders, and other interested parties. This helps to ensure that everyone is working towards the same end goal and understands the purpose of the study.

Common Pitfalls to Avoid While Formulating Aims and Objectives

There are several common mistakes that researchers can make when writing research aims and objectives. These include:

  • Being too broad or vague: Aims and objectives that are too general or unclear can lead to confusion and lack of focus. It is important to ensure that the aims and objectives are concise and clear.
  • Being too narrow or specific: On the other hand, aims and objectives that are too narrow or specific may limit the scope of the research and make it difficult to draw meaningful conclusions or implications.
  • Being too ambitious: While it is important to aim high, being too ambitious with the aims and objectives can lead to unrealistic expectations and can be difficult to achieve within the constraints of the research project.
  • Lack of alignment: The aims and objectives should be directly linked to the research questions being investigated. Otherwise, this will lead to a lack of coherence in the research project.
  • Lack of feasibility: The aims and objectives should be achievable within the constraints of the research project, including time, budget, and resources. Failing to consider feasibility may cause compromise of the research quality.
  • Failing to consider ethical considerations: The aims and objectives should take into account any ethical considerations, such as ensuring the safety and well-being of study participants.
  • Failing to involve all stakeholders: It’s important to involve all relevant stakeholders, such as participants, supervisors, and funding agencies, in the development of the aims and objectives to ensure they are appropriate and relevant.

To avoid these common pitfalls, it is important to be specific, clear, relevant, and realistic when writing research aims and objectives. Seek feedback from colleagues or supervisors to ensure that the aims and objectives are aligned with the research problem , questions, and methodology, and are achievable within the constraints of the research project. It’s important to continually refine your aims and objectives as you go. As you progress in your research, it’s not uncommon for research aims and objectives to evolve slightly, but it’s important that they remain consistent with the study conducted and the research topic.

In summary, research aims and objectives are the backbone of any successful research project. They give you the ability to cut through the noise and hone in on what really matters. By setting clear goals and aligning them with your research questions and methodology, you can ensure that your research is relevant, impactful, and of the highest quality. So, before you hit the road on your research journey, make sure you have a clear destination and steps to get there. Let us know in the comments section below the challenges you faced and the strategies you followed while fomulating research aims and objectives! Also, feel free to reach out to us at any stage of your research or publication by using #AskEnago  and tagging @EnagoAcademy on Twitter , Facebook , and Quora . Happy researching!

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Crafting Effective Research Objectives: A Comprehensive Guide with Examples for Success

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Unlock Your Thesis Potential with Clear Research Objectives Examples

Feeling overwhelmed with your thesis or dissertation is your research scattered in all directions, leaving you confused about where to start, fear not the key to a successful research journey lies in crafting precise dissertation objectives. once you’ve defined the research objectives for your study, the rest will fall into place effortlessly., discover exceptional examples of research objectives.

Before delving into the world of research objectives, let’s grasp the significance of these guiding stars in your academic voyage.

The Essence of Research Objectives

Research objectives serve as the compass of your study. They are concise statements that illuminate the purpose of your research and its variables. In essence, they are the beating heart of your dissertation, charting its course and highlighting potential research challenges.

Why Research Objectives Matter

Writing clear research objectives is a pivotal step in any investigative study. These objectives provide a roadmap for the entire research process, from data collection to analysis and beyond.

Quantitative vs. Qualitative Research Objectives

There are two main types of research objectives: primary quantitative and secondary qualitative. These objectives define what the researcher aims to achieve in their study and are crafted after the research problem has been identified. They give meaning to your research and offer insights into solving the research problem.

Quantitative Research Objectives

In the realm of quantitative research, the focus is on establishing concrete relationships between variables using mathematical and statistical data. This approach relies on precise methods like questionnaires and surveys for data collection. The objectives here are objectives themselves, with a narrow and measurable focus.

Quantitative Research Objective Examples:

  • Determine the correlation between study time and student grades.
  • Predict how increasing bullying incidents impact student dropout rates.
  • Assess the influence of growing student assignments on academic performance.
  • Examine the effects of rising petroleum prices on consumer goods consumption.
  • Investigate the impact of economic recessions on national GDP.
  • To analyze the correlation between employee satisfaction scores and productivity metrics within a corporate setting.
  • To quantify the impact of a new marketing strategy on customer acquisition and retention rates in a specific market segment.
  • To assess the effectiveness of a wellness program in reducing blood pressure levels among participants over a six-month period.
  • To measure the relationship between social media engagement and brand loyalty in the context of an e-commerce platform.
  • To determine the statistical significance of the association between study habits and academic performance among undergraduate students.

Qualitative Research Objectives

Qualitative research, on the other hand, delves into individual behaviors and preferences. It gathers data through open-ended questions that offer a deeper understanding of complex topics. The objectives in qualitative research are subjective and explore broader, intricate subjects.

Qualitative Research Objective Examples:

  • Assess customer satisfaction levels in a hotel.
  • Identify the motivating factors behind societal crime rates.
  • Explore factors that boost children’s self-confidence.
  • Investigate the influence of media on the health of teenage girls.
  • To explore the lived experiences of individuals coping with chronic illness and the impact on their quality of life.
  • To understand the perceptions and cultural influences shaping consumer attitudes towards sustainable fashion choices.
  • To uncover the underlying motivations and decision-making processes of entrepreneurs in the tech startup ecosystem.
  • To examine the social dynamics and interpersonal relationships within a close-knit community undergoing urban redevelopment.
  • To capture the nuances of employee perceptions regarding workplace inclusivity and its influence on job satisfaction.
  • To delve into the subjective experiences of caregivers providing support to individuals with neurodegenerative diseases.

Tailoring Your Research Objectives

Research objectives serve as concise summaries of the data categories you aim to collect. For market research, these objectives could include areas such as brand awareness, consumer perception, buyer behavior, and more. Customize your objectives to suit the specific goals of your project.

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How to Write the Dissertation Aims and Objectives – Guide & Examples

Published by Grace Graffin at January 27th, 2023 , Revised On October 9, 2023

Aims and objectives are among the essential aspects of a dissertation. If you write aims and objectives effectively, they can act as a foundation to give your research clarity and focus.

This article will provide you with all the necessary information regarding aims and objectives, their differences, writing tips , and the common mistakes you should avoid while writing them.

The aim is often a single sentence or a short paragraph that describes your dissertation’s main goal and intent. It tells what you hope to achieve at the end. You should write the aim so that it becomes identifiable when it is achieved with the completion of your dissertation .

The aim is written in a subsection of the introduction to clarify the overall purpose of the dissertation .

Example: It is often observed that employees in culturally diverse workplaces struggle to work effectively in a team. A probable cause of this issue is bullying at the workplace. This research investigates the impact of bullying on employee job satisfaction at culturally diverse workplaces and the resulting loss of employee productivity. This research will use surveys and case study analysis to analyze the impact of bullying on employees.

The objectives in a dissertation describe the ways through which you intend to achieve the research aim. They are specific statements that break down the aim into several smaller key sections of the overall research. Suitable objectives can help you stay focused and conduct research in the direction of your aim.

The number of objectives should be realistic; usually, between three to six, and each one should be possible to achieve. The following example shows the objectives for the previously-mentioned dissertation aim.

1. identification of the behaviors that are considered as bullying 2. exploring the factors that cause bullying at a culturally diverse workplace 3. analyzing the relationship between bullying and job satisfaction of employees 4. providing suitable recommendations on minimizing the bullying at the workplace

The objectives of a dissertation should be SMART.

  • Specific: should be precise, focused, and well-defined
  • Measurable: the progress should be measurable, and you should be able to determine when you have achieved an objective.
  • Achievable: you should be able to carry out the required action within your available resources
  • Relevant: should be related to the dissertation aim
  • Time-bound: should be possible within the available time

Differences between aims and objectives

Aims and objectives are often mixed, but there are clear differences between them.

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How to write aims and objectives?

There is no particular way or standard to write the aims and objectives. Different researchers have different writing styles, and often it can be influenced by your research supervisor. However, you should follow certain basic principles while writing aims and objectives in a dissertation.

Writing the aim statement

The aim statement should cover the following essential elements.

  • Why is the research necessary? (covers the underlying problem on which the study is to be conducted)
  • What is the research about? (description of the research title)
  • How are you going to conduct it? (a brief statement of intended research methods)

An appropriate aim clearly defines the research purpose without confusing the reader. If you struggle to explain your research and its importance in simpler terms, you should consider refining your research to clarify it further.

Writing objectives

The objectives describe how you would achieve your research aim. You can do this through the following steps,

  • The first one to two objectives can be applied to the literature review . (Verbs to be used: investigate, examine, study)
  • One objective can be applied to the methodology portion. (Verbs to be used: collect, select, demonstrate, estimate)
  • Two to three objectives can cover the critical evaluation or discussion chapters (Verbs to be used: analyze, compare, evaluate)
  • The final objective will cover the conclusion or recommendation portion. (Verbs to be used: conclude, recommend)

Instead of writing like a paragraph, the objectives should be written as a numbered list to give them more clarity.

How many aims and objectives should be there?

It depends upon the topic of your research and mainly upon your supervisor’s requirements. Generally, a dissertation has a single broad statement as the research aim. However, it is acceptable to include a main aim along with two to three subsidiary aims.

Similarly, the number of objectives should be realistic and sufficient to measure the progress regarding the achievement of the research aim. Their number can generally vary from three to six depending upon the aim.

Common mistakes to avoid while writing research aims and objectives

  • Writing a broad research aim

Writing a broad research aim is a common mistake, and it often becomes difficult to achieve. It may create a problem when you are asked to prove how you have achieved your aims during your  viva defense . It would be best to narrow your study to a specific area in the early stages of the dissertation.

  • Formulating overlapping research objectives

The objectives should be written such that they are measurable and distinct from each other. If they overlap, it makes it difficult to structure your dissertation properly in specific chapters.

  • Setting unrealistic aims

Students often get over-ambitious while describing the research aim and face problems afterward in achieving those aims. You should avoid this mistake and be realistic about what you can achieve in the available time and resources.

Aims and objectives are the sections that require significant time and attention to avoid future hassles while conducting research and writing your dissertation.

Frequently Asked Questions

How to set dissertation aims and objectives.

To set dissertation aims and objectives, define your research goals clearly. Aims state what you want to achieve, while objectives outline specific, measurable steps to reach those goals. Ensure they align with your research question and contribute to your study’s significance.

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17 Research Proposal Examples

17 Research Proposal Examples

Chris Drew (PhD)

Dr. Chris Drew is the founder of the Helpful Professor. He holds a PhD in education and has published over 20 articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education. [Image Descriptor: Photo of Chris]

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research proposal example sections definition and purpose, explained below

A research proposal systematically and transparently outlines a proposed research project.

The purpose of a research proposal is to demonstrate a project’s viability and the researcher’s preparedness to conduct an academic study. It serves as a roadmap for the researcher.

The process holds value both externally (for accountability purposes and often as a requirement for a grant application) and intrinsic value (for helping the researcher to clarify the mechanics, purpose, and potential signficance of the study).

Key sections of a research proposal include: the title, abstract, introduction, literature review, research design and methods, timeline, budget, outcomes and implications, references, and appendix. Each is briefly explained below.

Watch my Guide: How to Write a Research Proposal

Get your Template for Writing your Research Proposal Here (With AI Prompts!)

Research Proposal Sample Structure

Title: The title should present a concise and descriptive statement that clearly conveys the core idea of the research projects. Make it as specific as possible. The reader should immediately be able to grasp the core idea of the intended research project. Often, the title is left too vague and does not help give an understanding of what exactly the study looks at.

Abstract: Abstracts are usually around 250-300 words and provide an overview of what is to follow – including the research problem , objectives, methods, expected outcomes, and significance of the study. Use it as a roadmap and ensure that, if the abstract is the only thing someone reads, they’ll get a good fly-by of what will be discussed in the peice.

Introduction: Introductions are all about contextualization. They often set the background information with a statement of the problem. At the end of the introduction, the reader should understand what the rationale for the study truly is. I like to see the research questions or hypotheses included in the introduction and I like to get a good understanding of what the significance of the research will be. It’s often easiest to write the introduction last

Literature Review: The literature review dives deep into the existing literature on the topic, demosntrating your thorough understanding of the existing literature including themes, strengths, weaknesses, and gaps in the literature. It serves both to demonstrate your knowledge of the field and, to demonstrate how the proposed study will fit alongside the literature on the topic. A good literature review concludes by clearly demonstrating how your research will contribute something new and innovative to the conversation in the literature.

Research Design and Methods: This section needs to clearly demonstrate how the data will be gathered and analyzed in a systematic and academically sound manner. Here, you need to demonstrate that the conclusions of your research will be both valid and reliable. Common points discussed in the research design and methods section include highlighting the research paradigm, methodologies, intended population or sample to be studied, data collection techniques, and data analysis procedures . Toward the end of this section, you are encouraged to also address ethical considerations and limitations of the research process , but also to explain why you chose your research design and how you are mitigating the identified risks and limitations.

Timeline: Provide an outline of the anticipated timeline for the study. Break it down into its various stages (including data collection, data analysis, and report writing). The goal of this section is firstly to establish a reasonable breakdown of steps for you to follow and secondly to demonstrate to the assessors that your project is practicable and feasible.

Budget: Estimate the costs associated with the research project and include evidence for your estimations. Typical costs include staffing costs, equipment, travel, and data collection tools. When applying for a scholarship, the budget should demonstrate that you are being responsible with your expensive and that your funding application is reasonable.

Expected Outcomes and Implications: A discussion of the anticipated findings or results of the research, as well as the potential contributions to the existing knowledge, theory, or practice in the field. This section should also address the potential impact of the research on relevant stakeholders and any broader implications for policy or practice.

References: A complete list of all the sources cited in the research proposal, formatted according to the required citation style. This demonstrates the researcher’s familiarity with the relevant literature and ensures proper attribution of ideas and information.

Appendices (if applicable): Any additional materials, such as questionnaires, interview guides, or consent forms, that provide further information or support for the research proposal. These materials should be included as appendices at the end of the document.

Research Proposal Examples

Research proposals often extend anywhere between 2,000 and 15,000 words in length. The following snippets are samples designed to briefly demonstrate what might be discussed in each section.

1. Education Studies Research Proposals

See some real sample pieces:

  • Assessment of the perceptions of teachers towards a new grading system
  • Does ICT use in secondary classrooms help or hinder student learning?
  • Digital technologies in focus project
  • Urban Middle School Teachers’ Experiences of the Implementation of
  • Restorative Justice Practices
  • Experiences of students of color in service learning

Consider this hypothetical education research proposal:

The Impact of Game-Based Learning on Student Engagement and Academic Performance in Middle School Mathematics

Abstract: The proposed study will explore multiplayer game-based learning techniques in middle school mathematics curricula and their effects on student engagement. The study aims to contribute to the current literature on game-based learning by examining the effects of multiplayer gaming in learning.

Introduction: Digital game-based learning has long been shunned within mathematics education for fears that it may distract students or lower the academic integrity of the classrooms. However, there is emerging evidence that digital games in math have emerging benefits not only for engagement but also academic skill development. Contributing to this discourse, this study seeks to explore the potential benefits of multiplayer digital game-based learning by examining its impact on middle school students’ engagement and academic performance in a mathematics class.

Literature Review: The literature review has identified gaps in the current knowledge, namely, while game-based learning has been extensively explored, the role of multiplayer games in supporting learning has not been studied.

Research Design and Methods: This study will employ a mixed-methods research design based upon action research in the classroom. A quasi-experimental pre-test/post-test control group design will first be used to compare the academic performance and engagement of middle school students exposed to game-based learning techniques with those in a control group receiving instruction without the aid of technology. Students will also be observed and interviewed in regard to the effect of communication and collaboration during gameplay on their learning.

Timeline: The study will take place across the second term of the school year with a pre-test taking place on the first day of the term and the post-test taking place on Wednesday in Week 10.

Budget: The key budgetary requirements will be the technologies required, including the subscription cost for the identified games and computers.

Expected Outcomes and Implications: It is expected that the findings will contribute to the current literature on game-based learning and inform educational practices, providing educators and policymakers with insights into how to better support student achievement in mathematics.

2. Psychology Research Proposals

See some real examples:

  • A situational analysis of shared leadership in a self-managing team
  • The effect of musical preference on running performance
  • Relationship between self-esteem and disordered eating amongst adolescent females

Consider this hypothetical psychology research proposal:

The Effects of Mindfulness-Based Interventions on Stress Reduction in College Students

Abstract: This research proposal examines the impact of mindfulness-based interventions on stress reduction among college students, using a pre-test/post-test experimental design with both quantitative and qualitative data collection methods .

Introduction: College students face heightened stress levels during exam weeks. This can affect both mental health and test performance. This study explores the potential benefits of mindfulness-based interventions such as meditation as a way to mediate stress levels in the weeks leading up to exam time.

Literature Review: Existing research on mindfulness-based meditation has shown the ability for mindfulness to increase metacognition, decrease anxiety levels, and decrease stress. Existing literature has looked at workplace, high school and general college-level applications. This study will contribute to the corpus of literature by exploring the effects of mindfulness directly in the context of exam weeks.

Research Design and Methods: Participants ( n= 234 ) will be randomly assigned to either an experimental group, receiving 5 days per week of 10-minute mindfulness-based interventions, or a control group, receiving no intervention. Data will be collected through self-report questionnaires, measuring stress levels, semi-structured interviews exploring participants’ experiences, and students’ test scores.

Timeline: The study will begin three weeks before the students’ exam week and conclude after each student’s final exam. Data collection will occur at the beginning (pre-test of self-reported stress levels) and end (post-test) of the three weeks.

Expected Outcomes and Implications: The study aims to provide evidence supporting the effectiveness of mindfulness-based interventions in reducing stress among college students in the lead up to exams, with potential implications for mental health support and stress management programs on college campuses.

3. Sociology Research Proposals

  • Understanding emerging social movements: A case study of ‘Jersey in Transition’
  • The interaction of health, education and employment in Western China
  • Can we preserve lower-income affordable neighbourhoods in the face of rising costs?

Consider this hypothetical sociology research proposal:

The Impact of Social Media Usage on Interpersonal Relationships among Young Adults

Abstract: This research proposal investigates the effects of social media usage on interpersonal relationships among young adults, using a longitudinal mixed-methods approach with ongoing semi-structured interviews to collect qualitative data.

Introduction: Social media platforms have become a key medium for the development of interpersonal relationships, particularly for young adults. This study examines the potential positive and negative effects of social media usage on young adults’ relationships and development over time.

Literature Review: A preliminary review of relevant literature has demonstrated that social media usage is central to development of a personal identity and relationships with others with similar subcultural interests. However, it has also been accompanied by data on mental health deline and deteriorating off-screen relationships. The literature is to-date lacking important longitudinal data on these topics.

Research Design and Methods: Participants ( n = 454 ) will be young adults aged 18-24. Ongoing self-report surveys will assess participants’ social media usage, relationship satisfaction, and communication patterns. A subset of participants will be selected for longitudinal in-depth interviews starting at age 18 and continuing for 5 years.

Timeline: The study will be conducted over a period of five years, including recruitment, data collection, analysis, and report writing.

Expected Outcomes and Implications: This study aims to provide insights into the complex relationship between social media usage and interpersonal relationships among young adults, potentially informing social policies and mental health support related to social media use.

4. Nursing Research Proposals

  • Does Orthopaedic Pre-assessment clinic prepare the patient for admission to hospital?
  • Nurses’ perceptions and experiences of providing psychological care to burns patients
  • Registered psychiatric nurse’s practice with mentally ill parents and their children

Consider this hypothetical nursing research proposal:

The Influence of Nurse-Patient Communication on Patient Satisfaction and Health Outcomes following Emergency Cesarians

Abstract: This research will examines the impact of effective nurse-patient communication on patient satisfaction and health outcomes for women following c-sections, utilizing a mixed-methods approach with patient surveys and semi-structured interviews.

Introduction: It has long been known that effective communication between nurses and patients is crucial for quality care. However, additional complications arise following emergency c-sections due to the interaction between new mother’s changing roles and recovery from surgery.

Literature Review: A review of the literature demonstrates the importance of nurse-patient communication, its impact on patient satisfaction, and potential links to health outcomes. However, communication between nurses and new mothers is less examined, and the specific experiences of those who have given birth via emergency c-section are to date unexamined.

Research Design and Methods: Participants will be patients in a hospital setting who have recently had an emergency c-section. A self-report survey will assess their satisfaction with nurse-patient communication and perceived health outcomes. A subset of participants will be selected for in-depth interviews to explore their experiences and perceptions of the communication with their nurses.

Timeline: The study will be conducted over a period of six months, including rolling recruitment, data collection, analysis, and report writing within the hospital.

Expected Outcomes and Implications: This study aims to provide evidence for the significance of nurse-patient communication in supporting new mothers who have had an emergency c-section. Recommendations will be presented for supporting nurses and midwives in improving outcomes for new mothers who had complications during birth.

5. Social Work Research Proposals

  • Experiences of negotiating employment and caring responsibilities of fathers post-divorce
  • Exploring kinship care in the north region of British Columbia

Consider this hypothetical social work research proposal:

The Role of a Family-Centered Intervention in Preventing Homelessness Among At-Risk Youthin a working-class town in Northern England

Abstract: This research proposal investigates the effectiveness of a family-centered intervention provided by a local council area in preventing homelessness among at-risk youth. This case study will use a mixed-methods approach with program evaluation data and semi-structured interviews to collect quantitative and qualitative data .

Introduction: Homelessness among youth remains a significant social issue. This study aims to assess the effectiveness of family-centered interventions in addressing this problem and identify factors that contribute to successful prevention strategies.

Literature Review: A review of the literature has demonstrated several key factors contributing to youth homelessness including lack of parental support, lack of social support, and low levels of family involvement. It also demonstrates the important role of family-centered interventions in addressing this issue. Drawing on current evidence, this study explores the effectiveness of one such intervention in preventing homelessness among at-risk youth in a working-class town in Northern England.

Research Design and Methods: The study will evaluate a new family-centered intervention program targeting at-risk youth and their families. Quantitative data on program outcomes, including housing stability and family functioning, will be collected through program records and evaluation reports. Semi-structured interviews with program staff, participants, and relevant stakeholders will provide qualitative insights into the factors contributing to program success or failure.

Timeline: The study will be conducted over a period of six months, including recruitment, data collection, analysis, and report writing.

Budget: Expenses include access to program evaluation data, interview materials, data analysis software, and any related travel costs for in-person interviews.

Expected Outcomes and Implications: This study aims to provide evidence for the effectiveness of family-centered interventions in preventing youth homelessness, potentially informing the expansion of or necessary changes to social work practices in Northern England.

Research Proposal Template

Get your Detailed Template for Writing your Research Proposal Here (With AI Prompts!)

This is a template for a 2500-word research proposal. You may find it difficult to squeeze everything into this wordcount, but it’s a common wordcount for Honors and MA-level dissertations.

Your research proposal is where you really get going with your study. I’d strongly recommend working closely with your teacher in developing a research proposal that’s consistent with the requirements and culture of your institution, as in my experience it varies considerably. The above template is from my own courses that walk students through research proposals in a British School of Education.

Chris

  • Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 10 Reasons you’re Perpetually Single
  • Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 20 Montessori Toddler Bedrooms (Design Inspiration)
  • Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 21 Montessori Homeschool Setups
  • Chris Drew (PhD) https://helpfulprofessor.com/author/chris-drew-phd-2/ 101 Hidden Talents Examples

8 thoughts on “17 Research Proposal Examples”

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Very excellent research proposals

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very helpful

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Very helpful

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Dear Sir, I need some help to write an educational research proposal. Thank you.

' src=

Hi Levi, use the site search bar to ask a question and I’ll likely have a guide already written for your specific question. Thanks for reading!

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very good research proposal

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Thank you so much sir! ❤️

' src=

Very helpful 👌

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  1. 21 Research Objectives Examples (Copy and Paste)

    Examples of Specific Research Objectives: 1. "To examine the effects of rising temperatures on the yield of rice crops during the upcoming growth season.". 2. "To assess changes in rainfall patterns in major agricultural regions over the first decade of the twenty-first century (2000-2010).". 3.

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    Research Aims: Examples. True to the name, research aims usually start with the wording "this research aims to…", "this research seeks to…", and so on. For example: "This research aims to explore employee experiences of digital transformation in retail HR.". "This study sets out to assess the interaction between student ...

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    Formulating research objectives has the following five steps, which could help researchers develop a clear objective: 8. Identify the research problem. Review past studies on subjects similar to your problem statement, that is, studies that use similar methods, variables, etc.

  6. Research Objectives

    Research Objectives. Research objectives refer to the specific goals or aims of a research study. They provide a clear and concise description of what the researcher hopes to achieve by conducting the research.The objectives are typically based on the research questions and hypotheses formulated at the beginning of the study and are used to guide the research process.

  7. Writing Effective Research Aims and Objectives

    In order to write effective research aims and objectives, researchers should consider all aspects of their proposed work. For example, the sample(s) to be approached for participation in the primary data collection. Identifying research objectives that are SMART is key to ensuring key aspects of the work are considered prior to any data collection.

  8. How to Write a Research Proposal

    A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement, before your research objectives. Research objectives are more specific than your research aim. They indicate the specific ways you'll address the overarching aim.

  9. Aims and Objectives

    The research aim focus on what the research project is intended to achieve; research objectives focus on how the aim will be achieved. Research aims are relatively broad; research objectives are specific. Research aims focus on a project's long-term outcomes; research objectives focus on its immediate, short-term outcomes.

  10. Research Objectives

    Achievable: Objectives need to be realistic and attainable within the constraints of the research project, including time, resources, and expertise. Setting achievable goals prevents frustration and ensures steady progress. Relevant: Objectives must be aligned with the research problem and the overall purpose of the study.

  11. 1

    Summary. The importance of research aims and objectives cannot be over-stressed. It is vital to have a very clear understanding of what the research is about and what you are actually trying to achieve. You need to know this. And you need to be able to communicate it to others. Carrying out a research project is rather like going on a journey.

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    Here are some examples of research objectives in different fields: 1. Objective: To identify key characteristics and styles of Renaissance art. ... Writing research objective is a crucial step in any research project. The objectives provide a clear direction and purpose for the study, guiding the researcher in their data collection and analysis ...

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    5 Examples of Research Objectives. The following examples of research objectives based on several published studies on various topics demonstrate how the research objectives are written: This study aims to find out if there is a difference in quiz scores between students exposed to direct instruction and flipped classrooms (Webb and Doman, 2016).

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    Aim: To understand the contribution that local governments make to national level energy policy. Objectives: Conduct a survey of local politicians to solicit responses. Conduct desk-research of local government websites to create a database of local energy policy.

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    Research aims and objectives are the foundation of any research project. They provide a clear direction and purpose for the study, ensuring that you stay focused and on track throughout the process. They are your trusted navigational tools, leading you to success. Understanding the relationship between research objectives and aims is crucial to ...

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    A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement, before your research objectives. Research objectives are more specific than your research aim. They indicate the specific ways you'll address the overarching aim.

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    The objectives in qualitative research are subjective and explore broader, intricate subjects. Qualitative Research Objective Examples: Assess customer satisfaction levels in a hotel. Identify the motivating factors behind societal crime rates. Explore factors that boost children's self-confidence.

  18. How to Write the Dissertation Aims and Objectives

    1. identification of the behaviors that are considered as bullying. 2. exploring the factors that cause bullying at a culturally diverse workplace. 3. analyzing the relationship between bullying and job satisfaction of employees. 4. providing suitable recommendations on minimizing the bullying at the workplace.

  19. 10 Research Question Examples to Guide your Research Project

    The first question asks for a ready-made solution, and is not focused or researchable. The second question is a clearer comparative question, but note that it may not be practically feasible. For a smaller research project or thesis, it could be narrowed down further to focus on the effectiveness of drunk driving laws in just one or two countries.

  20. 17 Research Proposal Examples

    17 Research Proposal Examples. Written by Chris Drew (PhD) | January 12, 2024. A research proposal systematically and transparently outlines a proposed research project. The purpose of a research proposal is to demonstrate a project's viability and the researcher's preparedness to conduct an academic study.